This was presented to a group of real estate agents who are interested in learning how to grow their business with social media marketing and networking.
1. Social Media for Real Estate Agents Krista Neher Company: www.bootcampdigital.com Blog: www.themarketess.com Email: krista@themarketess.com Twitter: @kristaneher
7. Social Media Matters Social Media allows marketers to connect with consumers on an intimate, 1:1 social level More People Use Social Networks than email.
8. ONLY 14% OF PEOPLE TRUST ADVERTISEMENTS. 78% OF PEOPLE TRUST RECOMMENDATIONS FROM OTHER CONSUMERS. NIELSEN “TRUST IN ADVERTISING” REPORT, OCTOBER 2007 NIELSEN “TRUST IN ADVERTISING” REPORT, OCTOBER 2007
9. “ Blogs represent the best chance for companies to inform the conversation.” Richard Edelman President and CEO Edelman
45-54 year olds are the top demographic. The more expected demo of 25-34 year olds following closely behind at second. But notice how boomers and senior citizens are getting Twitter on more likely than their grandchildren: