ESAE es una organización europea que representa a los ejecutivos de asociaciones. Su misión es ofrecer oportunidades de aprendizaje e intercambio de ideas entre ejecutivos de asociaciones en Europa a través de eventos y seminarios. También apoya las mejores prácticas en la gestión de asociaciones y ofrece recursos a sus miembros nacionales.
"At a time when the world economy is facing some of the toughest challenges that directly impact the meetings and travel industry, the Bureau has produced very good results," stated Viscasillas. "Working together with our tourism alliances, hotel and member-suppliers and other industry partners, the Bureau has aggressively worked new markets, implemented new selling strategies and honed our message to produce these results." (Puerto Rico) Most associations are looking for greater support and advice from a venue,” says Etherington. “They tend not to be so experienced in organising conferences and have diverse stakeholder requirements, so are looking for more in-depth help in planning and organising a conference.” (England) . . “Creating collaboration between the convention bureau, association planners and professionals from the relevant sector, the programme helps to ensure the needs of delegates are met by the area, looking at every aspect from what the destination offers to the finer details of the event.” (Dundee and Angus Convention Bureau)