Delivered to the East of England Community Safety Forum on 18th May 2011.

1. Digital
engagement
for
CSPs
Dave
Briggs
East
of
England
Community
Safety
Forum
18th
May
2011

2. Helping
government
use
the
internet
to
make
itself
a
bit
more
interesCng

3. Strategy
Training
Development

4. Noot

5. RepKnight

6. @davebriggs
dave@kindofdigital.com
www.davepress.net

7. The
benefits
office
to
Number
10
in
5
years...
...and
a
blog.
hOp://www.flickr.com/photos/downingstreet/3045344571/

8. Change
is
happening…

9. Communicate
Play
Work

10. Walsall:
Express
&
Star:
23k
Facebook:
222k
(thanks
@danslee)

15. ConsumerisaCon
of
technology

16. Mainframes
Web
/
Mobile
Minicomputers
Microcomputers

17. Smaller,
more
personal
(and
harder
to
control)

18. So:
digital
engagement

19. 100
million
hours
200
billion
hours

20. £5,500
£153,516

22. Made
possible
by:

23. Access
to
the
internet
Access
to
compuCng
A
nice
user
interface

24. Some
principles

25. 1.
Online
communiCes
are
communiCes
too!

29. 2.
Engage
people
on
their
terms,
not
yours.

30. 3.
Culture
maOers
more
than
tech

31. Openess
Transparency
CollaboraCon
CooperaCon

32. 4.
Don’t
assume
that
everyone
is
offline.

33. 5.
InteracCve
websites
need
interacCve
organisaCons

34. The
toolkit

35. 1.
Go
where
people
are
2.
Right
tool,
right
crowd

46. Use
in
community
safety

52. This
stuff
works

53. You
must
understand
why
you’re
doing
it
though!

54. Think
strategically

56. What
are
you
trying
to
achieve?
What
are
you
asking
people
to
do?

57. Change
percepCons?
Change
behaviour?
Improve
services?

58. In
summary:

59. The
change
is
happening:
deal
with
it
Solve
the
parCcipaCon
deficit
Know
why
you’re
doing
what
you’re
doing

60. Thank
you
for
listening!

61. dave@kindofdigital.com
www.kindofdigital.com
twiOer.com/kindofdigital