1. Magazine Cover
Analysis
By Kimberley Bray

2. The strapline across the top is the first eye catching image that the buyer
will see when looking at magazines in the store, so the statement or image
must be eye catching and appealing to the magazines target group.
The masthead gives the initial colour Suggesting that the magazine is the UK’s biggest music magazine may
scheme for the rest of the magazine appeal to the reader as it’s suggesting that the magazine is worth buying
cover. It matches the models lips and and will contain interesting, useful information. The strapline stands out by
tongue as well as cover lines. The colour using the classic black strip and white writing as well as having a bright red masthead
red is a bold, bright colour which is eye underneath.
catching for the costumer. The capital
letter makes it stand out and carry’s the
capital ‘theme’ onto other cover lines. The fonts changing in the
The master head is positioned in the top paragraph to the right
left hand corner because it is what you because it is showing different
see when looking at magazines on a cover lines within the group of
stand. them. The bright colours work
well together and abide by the
The barcode is underneath the colour scheme that was
masthead, it’s not in the chosen originally. The cover
conventional place for an everyday lines might entice the reader
magazine, and it is usually place in by asking rhetorical questions
the right hand bottom corner for or giving away interesting and
convenience as well as being very gripping information.
small so not to distract from the Using shapes can attract the
cover image and the cover line. The reader’s eye to an important key
barcode contains all information piece of information. This is also
needed to sell the product. In the done by having a bold font at the
small white box where the barcode start. As well as the colour
is located it tells you the price and changing when the writing gets
date of the product. small, gives contrast and excites the page more.
The image abides by the colour scheme of bright red,
black and white. The image covers the whole front of The main cover line stands out from all the
the cover of the magazine so it gains most of the other cover lines, the image also matches
reader’s attention. The red lips also draw’s the what the cover line is about. The choice of
readers font changes as well as size to make the
eye due to it being luxurious and sexually attractive, cover line stand out and catch the reader’s
the magazine doesn’t just appeal to music lovers but eye by changing the colour as well. The
also Cheryl Cole fans due to her clearly featuring in statement is also very strong but choosing
the something that is short, snappy and is
magazine. Cheryl is also staring straight into the biased. Choosing something biased to put
camera, which makes the reader feel connected. on the cover is may draw readers into the
magazine to know why Cheryl Cole rocks

3. The strapline across the top is the first eye catching image that
the buyer will see when looking at magazines in the store, so the
The masthead gives the initial colour statement or image must be eye catching and appealing to the
scheme for the rest of the magazine magazines target group. The strapline is eye catching but
cover, it gives an eye catching spark to having a black background and white bold lettering over the top.
the magazine cover. The colour red is a The magazine would appeal to the target market that likes Bloc
bold, bright colour which is eye catching Party, Snow Patrol and The Killers due to them being advertised on the top.
for the costumer. The outlined font gives
the magazine another colour which
becomes the theme; grey, as well as
bold to look at. The master head is
positioned behind the picture but across This bold yellow, red and black
the top because it is what you see when square is bright than the rest of the
looking at magazines on a stand. The writing due to the designers
whole title doesn’t need to be shown wanting the reader to find this
due to the magazine already being cover line eye catching. It also
incredibly popular and well known. makes the cover line look urgent
The cover line is bold and in and important. It’s got capitals and
capitals to draw the attention to it, a bold font for it to stand out from
it’s also the main cover lien which the yellow bright background.
links to the image. It also gives
away the key information that
might interest the reader and
The cover image is of the
draw them into buying the
main music artist that is
magazine. featured in the magazine.
The image abides by the
colour scheme of bright red,
black and white and grey.
The image covers the whole
front of the cover of the
The cover lines are smaller which magazine so it gains most
is suggesting that its less of the reader’s attention.
important or interesting The magazine doesn’t just
compared to other advertised The barcode is in the left hand bottom corner, it’s appeal to music lovers but
information on the cover. It has a not in the conventional place for an everyday also Pink fans due to her
red line above, which draws the magazine, and it is usually place in the right hand clearly featuring in the magazine.
eye to the area for the reader. bottom corner for convenience as well as being very
The colour grey is kept within the small so not to distract from the cover image and
colour scheme which also the cover line. The barcode contains all information
matches the artist’s hair and outfit. needed to sell the product. In the small white box
where the barcode is located it tells you the price and the date of the
product.

4. The masthead is placed in The strapline across the top is the first eye catching image that the buyer will
the top left hand corner with see when looking at magazines in the store, so the statement or image must be
a bold white border. The eye catching and appealing to the magazines target group. The strapline is eye
masthead colours are catching but having a black background and yellow bold lettering over the top
striking and go with the as well as a relevant image to go with the cover line. Having whit writing
image as well as capturing underneath the initial bright bold yellow writing is to expand on the subject and
the reader’s attention on the interesting subject.
shelf of the store, this is This cover line is accompanied
important as that’s all they with an image that is relevant
could see when glancing at to the information that is being
the magazines. The capital written in the magazine. It’s in
letters make it stand out as a an eye catching bright yellow
title. Underneath the border box which draws your
masthead it tells the reader attention to the image in the
the price and date/issue, this yellow box. As well as just
would traditionally be with having key works in the cover
the barcode, I’m guessing line highlighted for quick brief
that the barcode is on the reading.
back due to it not being
presented on the front. The image is of a famous singer
who is known around the world,
The cover line is bold, having her on the cover would
stands out and draws the not only appeal to general music
attention to the cover lien fans but also Lily Allen fans.
and the cover image. It She’s wearing the colours that
suggests attitude due to its are relevant to the magazine
font and layout on the colour scheme. She’s staring
page. The black and white
straight into the camera which
colour scheme is bold and
draws the attention and makes
goes with the rest of the
contrasting colours on the
the reader feel involved in the
magazine cover. The magazine; her look also gives
Lettering being in capitals attitude to the magazine. The
also makes the cover line image is over the whole cover of
stand out bigger and makes the magazine which gains the
it clear that’s it’s the main
cover line. The circled Cover lines draw the attention by the
The strapline at the bottom makes the magazine seem packed bright yellow background as well as the bold font of
with fun interesting information that their target market would be black writing. Using a different shape from square
interested in. The bold colours attract the audience to read. It’s makes the over have a wider range of interesting
simply naming the artist’s that are included in the magazine in things to look at and attract the reader to buy the
some way, This might appeal to more people as their favourite magazine.
artist may have a article in which would broaden the target range.