3. Webtangle Pharmaceutical Inc
www.webtangle.com

5. VID

6. WEBTANGLE
• Webtangle, Inc. is an American multinational
pharmaceutical corporation based in New
York City, NY with its main manufacturing
factory in Baghdad, Iraq.

8. WEBTANGLE MANUFACTURING
FACTORY LOCATED IN BAGHDAD, IRAQ

9. WEBTANGLE

10. CURRENT SITUATION
• 4 key comparisons between the statistics
recorded in 2010 and 2011.
– Sales Revenue
– Company’s Market Value
– Number of Employees
– Key Drugs in Production

11. 2010 2011

12. Survey (August 2011)
• A survey was carried out among the
employees in the month of August 2011.
• Main purpose was to examine the causes of
productivity decline.

13. The causes of productivity
decline
Health Other
Pollution 7% 4%
7%
Safety
82%

14. Safety Issue

15. Terrorist threats (January 2011)
• 29th January 2011 – Webtangle’s
manufacturing factory in the capital of Iraq,
Baghdad was pillaged by a group of terrorist,
believed to be the Taliban army. At least
2000kgs of drugs were reported stolen.

17. Bomb explosion – March 2011
Time Effect
• Compensation paid
to injured/dead
Before employees.
• Significant rise in
repairing cost.
• Instilled fear in the
mind of employees.
• Mass exodus of
employees
After

19. Landmines in the areas nearby the factory
• Areas nearby the factory, such as the roads
leading to the factory are infested with
landmines.
• Plans to dispose the landmines were put on
hold by the government due to lack of funding
and skilled personnel.

23. Terrorist threats
Upgrade
weaponry
Experienced
and trained
security
personnel

24. Upgrade weaponry
Current – Lee Enfield No 1 MK III
Rifle Upgrade to - M16 Assault Rifle

25. Experienced and trained
security personnel
•Example of potential
candidates:
•War veteran
•Former army or police
personnel
•Benefits:
•Experience can lead to
less casualties in a battle.
•Less training cost.
•Increase in security.
•Less panicking during
emergencies.
•Reliable

26. Bomb threats
• Explosive sniffing dogs
• Easier and cheaper
explosive detection
method.
• The dogs can also provide
extra security i.e sightings
of strange individuals.
• Accompany security
personnel on their patrol.

27. • Provide assurance to
employees as normally
dogs symbolizes security
and safety.

28. • Detection of landmines is
difficult, dangerous, costly and
Landmine threats time-consuming. Therefore:
• We introduce the Landmine
detection rats (HERORATs).
• It takes approximately two
months and 50 USD to fully
train a HeroRAT.
• The rats are trained to use
their exceptional sense of
smell to detect landmines.
• With this, we can do a joint
operation with the
government to remove the
landmines nearby the factory.

30. Problem Solution Cost
Terrorist threat Upgrade weaponry and
more experienced & Slightly high as equipment
trained security personal and personnel cost are
high but the quantity
needed is not much,
therefore affordable.
Bomb threat Explosive sniffing dogs
Relatively low as it is easy
to train animals and cost
Landmines Landmine detection rats little due to abundant
(HERORATs) resource of dogs and rats.

31. Pros Cons
•Bigger guns provide more assurance. •Cost is slightly expensive.
•Provide jobs for people who served the
country.
•Provide sense of security on sight. •Might scare the employees.
•Moving detector.
•Cost extremely low. •Take 2 months to train.
•Build better relationship with the
government.

32. Expected Result – Chain effect
• Safety issue solved.
• No/less danger.
• Employee will feel more secured and safe.
• No unnecessary expenses.
• Increase in productivity level.
• Increase in sales revenue in the next 12
months period.

33. Projected Sales Revenue in 2012

35. Conclusion
• It costs more to cover the unnecessary
expense such as compensation
paid, employees’ healthcare, repairing cost
and others THAN to put these plans into
motions.
• Should the top management decides to
execute these plans, I can assure an increase
of productivity level, which in turn will
improve the gross profit margin in 12 months
period.