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EXPERIMENTING IDEAS AND CONCEPTS
• Headgear (Google
Glass)
• Virtual Reality
Headgear (Oculus Rift)
• Smart Watches
• GoProSource: http://www.innovationexcellence.com/blog/2014
/07/11/wearable-technology-in-the-classroom-infographi
c/
• Professors have to learn new
tools to integrate and apply in
course lessons as well as in
assignments, projects, and
igniting connections.
• HUGE pressure to be innovative,
strategic, and relevant for
students and profession.
• Porter et al (2014) mentioned that
the role of this new blended
learning environment for higher
education courses is considered
to be “the new normal” (p. 185).
• Balancing theory and practice a
challenge.
• Sparks innovation
• Creative
Opportunity
• Captures
attention
• Storytelling
• Course narrative
• Adaptability
• New tool & medium
• Experimentation
• Storytelling from your
POV
• Reputation
For Students For Professors
• Theoretical Applications and Discussions
• Discussions on human/social interactions / social identity
• Implications towards relationship management
• Perception [Attribution Theory] of Glass Explorers -
Reputation Management & Influence
• Uses and Gratification
• Applied
• Creative Brainstorming Sessions [Preliminary - all courses]
• Strategic Briefs for PR initiatives [Social Media Course]
• Capturing soundbites, statements, and interviews for press
releases and media kits [StratComm Writing Course]
• POV Glass Stories [Personal Story, Day-in-the-life of an
Intern/PR pro & professor, Emotional Experience targeted in
Advertisement]
• Undergraduates
and Graduate
Students
• Graduate
Students –
extra research
involved
[primary + IRB]
• Google Glass Etiquette
• Construct etiquette to add to social media and/or mobile application
policy for brands.
• Discuss do’s & don’ts when using Google Glass
• Case Studies involving Google Glass
• Kenneth Cole
• NBA Teams [Sacramento Kings and Indiana Pacers], Medical Schools,
Businesses [Virgin Airlines]
• Legal Cases [Driving, Bars, Restaurants, etc]
• POV [Point of View Exercises]
• Record Lectures from Professor’s Point of View [POV]
• POV Record Speeches, Presentations, and Guest Lectures [*Permission]
• POV Press Conferences [Media Training, Crisis Communications, Event
Planning]
IGNITE
THE
CREATIVE
SPARK
POV is the next medium
Embrace.
Challenge.
Learn.
WE ARE ALL IN THIS TOGETHER
• Role as a mentor / ambassador, not just an explorer.
• Shared applied experiences with others key for innovation.
• Still has a learning curve as new cards and apps come up.
• Obligation to share story, POV, and technology with others.
• Experimentation is paying off with Google Glass.
• Google Glass is just the beginning [Oculus Rift, etc].
Aejmc 2014 Presentation on Google Glass
Aejmc 2014 Presentation on Google Glass

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Aejmc 2014 Presentation on Google Glass

  • 1.
  • 2.
  • 4. • Headgear (Google Glass) • Virtual Reality Headgear (Oculus Rift) • Smart Watches • GoProSource: http://www.innovationexcellence.com/blog/2014 /07/11/wearable-technology-in-the-classroom-infographi c/
  • 5. • Professors have to learn new tools to integrate and apply in course lessons as well as in assignments, projects, and igniting connections. • HUGE pressure to be innovative, strategic, and relevant for students and profession. • Porter et al (2014) mentioned that the role of this new blended learning environment for higher education courses is considered to be “the new normal” (p. 185). • Balancing theory and practice a challenge.
  • 6. • Sparks innovation • Creative Opportunity • Captures attention • Storytelling • Course narrative • Adaptability • New tool & medium • Experimentation • Storytelling from your POV • Reputation For Students For Professors
  • 7. • Theoretical Applications and Discussions • Discussions on human/social interactions / social identity • Implications towards relationship management • Perception [Attribution Theory] of Glass Explorers - Reputation Management & Influence • Uses and Gratification
  • 8. • Applied • Creative Brainstorming Sessions [Preliminary - all courses] • Strategic Briefs for PR initiatives [Social Media Course] • Capturing soundbites, statements, and interviews for press releases and media kits [StratComm Writing Course] • POV Glass Stories [Personal Story, Day-in-the-life of an Intern/PR pro & professor, Emotional Experience targeted in Advertisement]
  • 9. • Undergraduates and Graduate Students • Graduate Students – extra research involved [primary + IRB]
  • 10. • Google Glass Etiquette • Construct etiquette to add to social media and/or mobile application policy for brands. • Discuss do’s & don’ts when using Google Glass • Case Studies involving Google Glass • Kenneth Cole • NBA Teams [Sacramento Kings and Indiana Pacers], Medical Schools, Businesses [Virgin Airlines] • Legal Cases [Driving, Bars, Restaurants, etc] • POV [Point of View Exercises] • Record Lectures from Professor’s Point of View [POV] • POV Record Speeches, Presentations, and Guest Lectures [*Permission] • POV Press Conferences [Media Training, Crisis Communications, Event Planning]
  • 11.
  • 13. POV is the next medium
  • 15. • Role as a mentor / ambassador, not just an explorer. • Shared applied experiences with others key for innovation. • Still has a learning curve as new cards and apps come up. • Obligation to share story, POV, and technology with others. • Experimentation is paying off with Google Glass. • Google Glass is just the beginning [Oculus Rift, etc].