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GCD-Week5-Facebook-LinkedIn-Ads

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Digital Insights - Digital Marketing Agency
Digital Insights - Digital Marketing Agency

GCD Week 5 - Facebook and LinkedIn Ads PPT

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Facebook and LinkedIn PPC Ads Keith Feighery
Overview of Session ,[object Object],[object Object],[object Object]
Career Summary ,[object Object],[object Object],[object Object],[object Object]
Contact Details www.linkedin.com/in/keithfeighery [email_address] 086 6070274 www.DigitalInsights.ie
Facebook Ads
Ads & Sponsored Stories
Facebook Ads
Introduction to Facebook Ads ,[object Object],[object Object],[object Object],[object Object]
Characteristics of Ads ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Different Ad Types
You can target by: ,[object Object],[object Object],[object Object],[object Object],[object Object]
Manage Your Budget ,[object Object],[object Object],[object Object],[object Object]
Facebook Ad Interface
Facebook Ad – External Link Promotion
Facebook Ad – Promote Facebook Page
Facebook Ad – Page Post Ad
Facebook Ads – Page Ad
Sponsored Stories How They Look
Page Like Story
Page Post Story
Page Post Like Story
Targetting
Targeting
Campaign Settings and Pricing
LinkedIn Ads
Overview LinkedIn Ads ,[object Object],[object Object],[object Object],[object Object]
How to Get Started ,[object Object],[object Object],[object Object],[object Object],[object Object]
Where will my ads be shown? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Ads Will Look
Where are LinkedInAds Shown?
LinkedIn Inbox
You Can Control Spend ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example Ads
Example Ads
LinkedIn Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Prohibited Ad Content P ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Access LinkedIn Ads – Click Home Tab
Creating The Ad
Targetting Platform
Targeting Countries
Target By Industry or Company
Target By Role
Setting Budget
Campaign Options
LinkedIn Campaign Overview
Campaign Settings Page
LinkedIn Business Account
Company Vs Personal Accounts
Roles and Functions – Business Accounts
Thank You

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