SlideShare ist ein Scribd-Unternehmen logo
1 von 54
Downloaden Sie, um offline zu lesen
Using the Internet to Grow Professionally :
            Blogs, Twitter, LinkedIn & Facebook

              Washington Association of Criminal Defense Lawyers
                            Chelan, Washington
                                June 8, 2012




        @kevinokeefe

Friday, June 8, 2012
14% of people
                       trust advertising




       @kevinokeefe           http://www.flickr.com/photos/canarypromo/423135451/in/photostream/

Friday, June 8, 2012
Business development




 @kevinokeefe                http://www.flickr.com/photos/dfoster/3463699933/


Friday, June 8, 2012
Relationships

 @kevinokeefe               http://www.flickr.com/photos/virtualsugar/2818062680/

Friday, June 8, 2012
Word of mouth reputation




 @kevinokeefe                       http://www.flickr.com/photos/marcopako/2344663066//

Friday, June 8, 2012
Facebook




          Relationship baskets : Grow
          trust and build one’s reputation

       @kevinokeefe

Friday, June 8, 2012
Facebook




                       Internet : Relationships
                       and reputation accelerator
       @kevinokeefe

Friday, June 8, 2012
Peter Mahler, New York City




       @kevinokeefe

Friday, June 8, 2012
Building relationships?




       @kevinokeefe

Friday, June 8, 2012
Media? It’s
          a shared
          experience.




      @kevinokeefe
Friday, June 8, 2012
Facebook




       @kevinokeefe

Friday, June 8, 2012
Facebook

                       Powerful Internet
                       identity?




       @kevinokeefe

Friday, June 8, 2012
Facebook

                       Powerful Internet
                       identity?

                       Good?




       @kevinokeefe

Friday, June 8, 2012
Facebook

                       Powerful Internet
                       identity?

                       Good?

                       Or bad?




       @kevinokeefe

Friday, June 8, 2012
1 Source: ALM Legal Intelligence
                       2 Source: LexisNexis
 @kevinokeefe          3 Source: Greeneld/Belser
Friday, June 8, 2012   4 Source: Greentarget
• 40% of law firms say blogs
     and social media brings in
     work 1




                                  1 Source: ALM Legal Intelligence
                                  2 Source: LexisNexis
 @kevinokeefe                     3 Source: Greeneld/Belser
Friday, June 8, 2012              4 Source: Greentarget
• 40% of law firms say blogs
     and social media brings in
     work 1

   • 83% law firms to use blogs as
     part of their marketing, with solo
     to 5 person firms at 88% 2




                                          1 Source: ALM Legal Intelligence
                                          2 Source: LexisNexis
 @kevinokeefe                             3 Source: Greeneld/Belser
Friday, June 8, 2012                      4 Source: Greentarget
• 40% of law firms say blogs
     and social media brings in
     work 1

   • 83% law firms to use blogs as
     part of their marketing, with solo
     to 5 person firms at 88% 2


   • 85% of law firms use social
     networks ala LinkedIn,
     Facebook 3




                                          1 Source: ALM Legal Intelligence
                                          2 Source: LexisNexis
 @kevinokeefe                             3 Source: Greeneld/Belser
Friday, June 8, 2012                      4 Source: Greentarget
• 40% of law firms say blogs
     and social media brings in
     work 1

   • 83% law firms to use blogs as
     part of their marketing, with solo
     to 5 person firms at 88% 2


   • 85% of law firms use social
     networks ala LinkedIn,
     Facebook 3


   • 84% of in-house counsel
     perceive blogs as credible 4




                                          1 Source: ALM Legal Intelligence
                                          2 Source: LexisNexis
 @kevinokeefe                             3 Source: Greeneld/Belser
Friday, June 8, 2012                      4 Source: Greentarget
• 40% of law firms say blogs
     and social media brings in
     work 1

   • 83% law firms to use blogs as
     part of their marketing, with solo
     to 5 person firms at 88% 2


   • 85% of law firms use social
     networks ala LinkedIn,
     Facebook 3


   • 84% of in-house counsel
     perceive blogs as credible 4


   • 55% of in-house counsel are
     influenced by blogs in hiring 4
                                          1 Source: ALM Legal Intelligence
                                          2 Source: LexisNexis
 @kevinokeefe                             3 Source: Greeneld/Belser
Friday, June 8, 2012                      4 Source: Greentarget
• 40% of law firms say blogs
     and social media brings in
     work 1

   • 83% law firms to use blogs as
     part of their marketing, with solo
     to 5 person firms at 88% 2


   • 85% of law firms use social
     networks ala LinkedIn,
     Facebook 3


   • 84% of in-house counsel
     perceive blogs as credible 4


   • 55% of in-house counsel are
     influenced by blogs in hiring 4
                                          1 Source: ALM Legal Intelligence
                                          2 Source: LexisNexis
   •
 @kevinokeefe                             3 Source: Greeneld/Belser
Friday, June 8, 2012                      4 Source: Greentarget
Gardiner Miller, Toronto




 @kevinokeefe

Friday, June 8, 2012
Nancy Van Tine, Boston




 @kevinokeefe

Friday, June 8, 2012
Winthtrop & Weinstine, Minneapolis




 @kevinokeefe

Friday, June 8, 2012
Strategy: Don’t jump blindly.

    @kevinokeefe                          http://www.flickr.com/photos/vivarin/4366228871/



Friday, June 8, 2012
Engagement. Who in my
                       target audience am I
                       engaging?
   @kevinokeefe                        http://www.flickr.com/photos/diamondmountain/76720987/

Friday, June 8, 2012
You’re looking to
                       build social media
                       equity.
                              http://www.flickr.com/photos/martin_thomas/3292783660/

 @kevinokeefe

Friday, June 8, 2012
Listen




 @kevinokeefe            http://www.flickr.com/photos/26101082@N00/3219209680/
Friday, June 8, 2012
There are already
            conversations
            taking place

                                Listen




 @kevinokeefe                     http://www.flickr.com/photos/26101082@N00/3219209680/
Friday, June 8, 2012
It’s about trust




                                          http://www.flickr.com/photos/ssandars/109181158/
 @kevinokeefe

Friday, June 8, 2012
Facebook


                       “I don’t have time.”




       @kevinokeefe

Friday, June 8, 2012
Facebook
                       Traction?




       @kevinokeefe

Friday, June 8, 2012
Facebook
                                              Traction?




                •Reputation being enhanced?




       @kevinokeefe

Friday, June 8, 2012
Facebook
                                              Traction?




                •Reputation being enhanced?
                •Growing network of relationships?



       @kevinokeefe

Friday, June 8, 2012
Facebook
                                               Traction?




                •Reputation being enhanced?
                •Growing network of relationships?
                •Establishing subject matter expert?


       @kevinokeefe

Friday, June 8, 2012
Facebook
                                                 Traction?




                •Reputation being enhanced?
                •Growing network of relationships?
                •Establishing subject matter expert?
                •Not just clients, but high quality clients?
       @kevinokeefe

Friday, June 8, 2012
Learning
    Facebook




       @kevinokeefe

Friday, June 8, 2012
Pla$orms	
  on	
  the	
  Internet	
  for	
  business	
  development	
  
  on	
  the	
  Internet




Platforms : Build an Internet identity

  @kevinokeefe

Friday, June 8, 2012
Facebook




       @kevinokeefe

Friday, June 8, 2012
Facebook


                       RSS Reader - Listening




       @kevinokeefe

Friday, June 8, 2012
@kevinokeefe

Friday, June 8, 2012
Facebook

            Mobile : Listening & sharing




       @kevinokeefe

Friday, June 8, 2012
Facebook
           Influence Jury Pool




       @kevinokeefe

Friday, June 8, 2012
Friday, June 8, 2012
@kevinokeefe    	
  Image	
  by	
  loozrboy	
  via	
  Flickr	
  Crea3ve	
  Commons
Friday, June 8, 2012
@kevinokeefe    	
  Image	
  by	
  ell	
  brown	
  via	
  Flickr	
  Crea3ve	
  Commons
Friday, June 8, 2012
@kevinokeefe    	
  Image	
  by	
  Abhinav	
  &	
  Abhinav	
  via	
  Flickr	
  Crea3ve	
  Commons
Friday, June 8, 2012
@kevinokeefe    	
  Image	
  by	
  zoetnet	
  via	
  Flickr	
  Crea3ve	
  Commons
Friday, June 8, 2012
Harris & Moure, Seattle




  @kevinokeefe

Friday, June 8, 2012
J. Scott Key, Atlanta




  @kevinokeefe

Friday, June 8, 2012
Dave Donoghue, Chicago




       @kevinokeefe

Friday, June 8, 2012
@kevinokeefe

Friday, June 8, 2012
Your leadership is needed
     @kevinokeefe                  http://www.flickr.com/photos/jamiedfw/445506874/
Friday, June 8, 2012
Thank you.
                       Kevin O’Keefe, CEO & Publisher, LexBlog, Inc
                       Seattle, WA

                       Direct: 206.340.8204
                       Cell: 206.321.3627
                       web: lexblog.com
                       email: kevin@lexblog.com

                       Blog: Real Lawyers Have Blogs: kevin.lexblog.com
                       Twitter: @kevinokeefe
                       LinkedIn: linkedin.com/in/kevinokeefe
                       LinkedIn: Legal Blogging Group
                       Facebook: Real Lawyers Have Blogs page




Friday, June 8, 2012

Weitere ähnliche Inhalte

Ähnlich wie Washington Association of Criminal Defense Lawyers Asso

Social Media - The Dos And Don'ts
Social Media - The Dos And Don'tsSocial Media - The Dos And Don'ts
Social Media - The Dos And Don'tsBryan K. O'Rourke
 
Social media 101 smc to egg bank
Social media 101 smc to egg bankSocial media 101 smc to egg bank
Social media 101 smc to egg bankmilk177
 
BBCON 2012 - Top 10 Social Media Tactics for Schools
BBCON 2012 - Top 10 Social Media Tactics for SchoolsBBCON 2012 - Top 10 Social Media Tactics for Schools
BBCON 2012 - Top 10 Social Media Tactics for SchoolsRachel Welsh
 
Brand / Blog Partnerships in a Multi-Channel World
Brand / Blog Partnerships in a Multi-Channel WorldBrand / Blog Partnerships in a Multi-Channel World
Brand / Blog Partnerships in a Multi-Channel WorldPuerto Rico BloggerCon
 
Socialmedia driving Quality Improvement!
Socialmedia driving Quality Improvement!Socialmedia driving Quality Improvement!
Socialmedia driving Quality Improvement!Maria de Lourdes
 
Social Media and Social Learning for Learning Professionals
Social Media and Social Learning for Learning ProfessionalsSocial Media and Social Learning for Learning Professionals
Social Media and Social Learning for Learning ProfessionalsDavid Kelly
 
Continuing Trends - Mobile and Social Commerce
Continuing Trends - Mobile and Social Commerce Continuing Trends - Mobile and Social Commerce
Continuing Trends - Mobile and Social Commerce Steve Groenier
 
New models for cultural journalism
New models for cultural journalismNew models for cultural journalism
New models for cultural journalismPaul Bradshaw
 
Social Media for Real Estate Agents by Jason Mark
Social Media for Real Estate Agents by Jason MarkSocial Media for Real Estate Agents by Jason Mark
Social Media for Real Estate Agents by Jason MarkJason Mark
 
2012 social media & health professionals
2012 social media & health professionals2012 social media & health professionals
2012 social media & health professionalsSarah Gallagher
 
ASBTDC Social Media for Small Business by Stone Ward
ASBTDC Social Media for Small Business by Stone WardASBTDC Social Media for Small Business by Stone Ward
ASBTDC Social Media for Small Business by Stone WardEmily Reeves Dean
 
Whats the big idea with social media media140-2012
Whats the big idea with social media media140-2012Whats the big idea with social media media140-2012
Whats the big idea with social media media140-2012Kate Carruthers
 
Top 10 Social Media Tactics for Schools
Top 10 Social Media Tactics for SchoolsTop 10 Social Media Tactics for Schools
Top 10 Social Media Tactics for Schoolsfrank barry
 
Ten Things Every Marine Executive Needs to Know About Facebook and Social Media
Ten Things Every Marine Executive Needs to Know About Facebook and Social MediaTen Things Every Marine Executive Needs to Know About Facebook and Social Media
Ten Things Every Marine Executive Needs to Know About Facebook and Social MediaJay Berkowitz www.TenGoldenRules.com
 
Social Media and Social Learning for Learning Professionals - #A2ASTD
Social Media and Social Learning for Learning Professionals - #A2ASTDSocial Media and Social Learning for Learning Professionals - #A2ASTD
Social Media and Social Learning for Learning Professionals - #A2ASTDDavid Kelly
 
Lithium Likes to Loves Tour Dallas
Lithium Likes to Loves Tour DallasLithium Likes to Loves Tour Dallas
Lithium Likes to Loves Tour DallasLithium
 
Making Connections Using Social Media
Making Connections Using Social MediaMaking Connections Using Social Media
Making Connections Using Social MediaLeah D. Wyatt
 
"Say Cheese and Like Me" - Social Media for Photographers
"Say Cheese and Like Me" - Social Media for Photographers"Say Cheese and Like Me" - Social Media for Photographers
"Say Cheese and Like Me" - Social Media for Photographersgopalkamat
 
Digital storytelling in healthcare (WiseWorking) 12 2 12
Digital storytelling in healthcare (WiseWorking) 12 2 12Digital storytelling in healthcare (WiseWorking) 12 2 12
Digital storytelling in healthcare (WiseWorking) 12 2 12Craig DeLarge, MBA, CPC
 
Social Media and Your Business
Social Media and Your BusinessSocial Media and Your Business
Social Media and Your BusinessLeah D. Wyatt
 

Ähnlich wie Washington Association of Criminal Defense Lawyers Asso (20)

Social Media - The Dos And Don'ts
Social Media - The Dos And Don'tsSocial Media - The Dos And Don'ts
Social Media - The Dos And Don'ts
 
Social media 101 smc to egg bank
Social media 101 smc to egg bankSocial media 101 smc to egg bank
Social media 101 smc to egg bank
 
BBCON 2012 - Top 10 Social Media Tactics for Schools
BBCON 2012 - Top 10 Social Media Tactics for SchoolsBBCON 2012 - Top 10 Social Media Tactics for Schools
BBCON 2012 - Top 10 Social Media Tactics for Schools
 
Brand / Blog Partnerships in a Multi-Channel World
Brand / Blog Partnerships in a Multi-Channel WorldBrand / Blog Partnerships in a Multi-Channel World
Brand / Blog Partnerships in a Multi-Channel World
 
Socialmedia driving Quality Improvement!
Socialmedia driving Quality Improvement!Socialmedia driving Quality Improvement!
Socialmedia driving Quality Improvement!
 
Social Media and Social Learning for Learning Professionals
Social Media and Social Learning for Learning ProfessionalsSocial Media and Social Learning for Learning Professionals
Social Media and Social Learning for Learning Professionals
 
Continuing Trends - Mobile and Social Commerce
Continuing Trends - Mobile and Social Commerce Continuing Trends - Mobile and Social Commerce
Continuing Trends - Mobile and Social Commerce
 
New models for cultural journalism
New models for cultural journalismNew models for cultural journalism
New models for cultural journalism
 
Social Media for Real Estate Agents by Jason Mark
Social Media for Real Estate Agents by Jason MarkSocial Media for Real Estate Agents by Jason Mark
Social Media for Real Estate Agents by Jason Mark
 
2012 social media & health professionals
2012 social media & health professionals2012 social media & health professionals
2012 social media & health professionals
 
ASBTDC Social Media for Small Business by Stone Ward
ASBTDC Social Media for Small Business by Stone WardASBTDC Social Media for Small Business by Stone Ward
ASBTDC Social Media for Small Business by Stone Ward
 
Whats the big idea with social media media140-2012
Whats the big idea with social media media140-2012Whats the big idea with social media media140-2012
Whats the big idea with social media media140-2012
 
Top 10 Social Media Tactics for Schools
Top 10 Social Media Tactics for SchoolsTop 10 Social Media Tactics for Schools
Top 10 Social Media Tactics for Schools
 
Ten Things Every Marine Executive Needs to Know About Facebook and Social Media
Ten Things Every Marine Executive Needs to Know About Facebook and Social MediaTen Things Every Marine Executive Needs to Know About Facebook and Social Media
Ten Things Every Marine Executive Needs to Know About Facebook and Social Media
 
Social Media and Social Learning for Learning Professionals - #A2ASTD
Social Media and Social Learning for Learning Professionals - #A2ASTDSocial Media and Social Learning for Learning Professionals - #A2ASTD
Social Media and Social Learning for Learning Professionals - #A2ASTD
 
Lithium Likes to Loves Tour Dallas
Lithium Likes to Loves Tour DallasLithium Likes to Loves Tour Dallas
Lithium Likes to Loves Tour Dallas
 
Making Connections Using Social Media
Making Connections Using Social MediaMaking Connections Using Social Media
Making Connections Using Social Media
 
"Say Cheese and Like Me" - Social Media for Photographers
"Say Cheese and Like Me" - Social Media for Photographers"Say Cheese and Like Me" - Social Media for Photographers
"Say Cheese and Like Me" - Social Media for Photographers
 
Digital storytelling in healthcare (WiseWorking) 12 2 12
Digital storytelling in healthcare (WiseWorking) 12 2 12Digital storytelling in healthcare (WiseWorking) 12 2 12
Digital storytelling in healthcare (WiseWorking) 12 2 12
 
Social Media and Your Business
Social Media and Your BusinessSocial Media and Your Business
Social Media and Your Business
 

KĂźrzlich hochgeladen

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756dollysharma2066
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...Any kyc Account
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataExhibitors Data
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageMatteo Carbone
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Trucks in Minnesota
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla
 
HONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsHONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsMichael W. Hawkins
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxWorkforce Group
 

KĂźrzlich hochgeladen (20)

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pillsMifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
HONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsHONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael Hawkins
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 

Washington Association of Criminal Defense Lawyers Asso

  • 1. Using the Internet to Grow Professionally : Blogs, Twitter, LinkedIn & Facebook Washington Association of Criminal Defense Lawyers Chelan, Washington June 8, 2012 @kevinokeefe Friday, June 8, 2012
  • 2. 14% of people trust advertising @kevinokeefe http://www.flickr.com/photos/canarypromo/423135451/in/photostream/ Friday, June 8, 2012
  • 3. Business development @kevinokeefe http://www.flickr.com/photos/dfoster/3463699933/ Friday, June 8, 2012
  • 4. Relationships @kevinokeefe http://www.flickr.com/photos/virtualsugar/2818062680/ Friday, June 8, 2012
  • 5. Word of mouth reputation @kevinokeefe http://www.flickr.com/photos/marcopako/2344663066// Friday, June 8, 2012
  • 6. Facebook Relationship baskets : Grow trust and build one’s reputation @kevinokeefe Friday, June 8, 2012
  • 7. Facebook Internet : Relationships and reputation accelerator @kevinokeefe Friday, June 8, 2012
  • 8. Peter Mahler, New York City @kevinokeefe Friday, June 8, 2012
  • 9. Building relationships? @kevinokeefe Friday, June 8, 2012
  • 10. Media? It’s a shared experience. @kevinokeefe Friday, June 8, 2012
  • 11. Facebook @kevinokeefe Friday, June 8, 2012
  • 12. Facebook Powerful Internet identity? @kevinokeefe Friday, June 8, 2012
  • 13. Facebook Powerful Internet identity? Good? @kevinokeefe Friday, June 8, 2012
  • 14. Facebook Powerful Internet identity? Good? Or bad? @kevinokeefe Friday, June 8, 2012
  • 15. 1 Source: ALM Legal Intelligence 2 Source: LexisNexis @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 16. • 40% of law firms say blogs and social media brings in work 1 1 Source: ALM Legal Intelligence 2 Source: LexisNexis @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 17. • 40% of law firms say blogs and social media brings in work 1 • 83% law firms to use blogs as part of their marketing, with solo to 5 person firms at 88% 2 1 Source: ALM Legal Intelligence 2 Source: LexisNexis @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 18. • 40% of law firms say blogs and social media brings in work 1 • 83% law firms to use blogs as part of their marketing, with solo to 5 person firms at 88% 2 • 85% of law firms use social networks ala LinkedIn, Facebook 3 1 Source: ALM Legal Intelligence 2 Source: LexisNexis @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 19. • 40% of law firms say blogs and social media brings in work 1 • 83% law firms to use blogs as part of their marketing, with solo to 5 person firms at 88% 2 • 85% of law firms use social networks ala LinkedIn, Facebook 3 • 84% of in-house counsel perceive blogs as credible 4 1 Source: ALM Legal Intelligence 2 Source: LexisNexis @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 20. • 40% of law firms say blogs and social media brings in work 1 • 83% law firms to use blogs as part of their marketing, with solo to 5 person firms at 88% 2 • 85% of law firms use social networks ala LinkedIn, Facebook 3 • 84% of in-house counsel perceive blogs as credible 4 • 55% of in-house counsel are influenced by blogs in hiring 4 1 Source: ALM Legal Intelligence 2 Source: LexisNexis @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 21. • 40% of law firms say blogs and social media brings in work 1 • 83% law firms to use blogs as part of their marketing, with solo to 5 person firms at 88% 2 • 85% of law firms use social networks ala LinkedIn, Facebook 3 • 84% of in-house counsel perceive blogs as credible 4 • 55% of in-house counsel are influenced by blogs in hiring 4 1 Source: ALM Legal Intelligence 2 Source: LexisNexis • @kevinokeefe 3 Source: Greeneld/Belser Friday, June 8, 2012 4 Source: Greentarget
  • 22. Gardiner Miller, Toronto @kevinokeefe Friday, June 8, 2012
  • 23. Nancy Van Tine, Boston @kevinokeefe Friday, June 8, 2012
  • 24. Winthtrop & Weinstine, Minneapolis @kevinokeefe Friday, June 8, 2012
  • 25. Strategy: Don’t jump blindly. @kevinokeefe http://www.flickr.com/photos/vivarin/4366228871/ Friday, June 8, 2012
  • 26. Engagement. Who in my target audience am I engaging? @kevinokeefe http://www.flickr.com/photos/diamondmountain/76720987/ Friday, June 8, 2012
  • 27. You’re looking to build social media equity. http://www.flickr.com/photos/martin_thomas/3292783660/ @kevinokeefe Friday, June 8, 2012
  • 28. Listen @kevinokeefe http://www.flickr.com/photos/26101082@N00/3219209680/ Friday, June 8, 2012
  • 29. There are already conversations taking place Listen @kevinokeefe http://www.flickr.com/photos/26101082@N00/3219209680/ Friday, June 8, 2012
  • 30. It’s about trust http://www.flickr.com/photos/ssandars/109181158/ @kevinokeefe Friday, June 8, 2012
  • 31. Facebook “I don’t have time.” @kevinokeefe Friday, June 8, 2012
  • 32. Facebook Traction? @kevinokeefe Friday, June 8, 2012
  • 33. Facebook Traction? •Reputation being enhanced? @kevinokeefe Friday, June 8, 2012
  • 34. Facebook Traction? •Reputation being enhanced? •Growing network of relationships? @kevinokeefe Friday, June 8, 2012
  • 35. Facebook Traction? •Reputation being enhanced? •Growing network of relationships? •Establishing subject matter expert? @kevinokeefe Friday, June 8, 2012
  • 36. Facebook Traction? •Reputation being enhanced? •Growing network of relationships? •Establishing subject matter expert? •Not just clients, but high quality clients? @kevinokeefe Friday, June 8, 2012
  • 37. Learning Facebook @kevinokeefe Friday, June 8, 2012
  • 38. Pla$orms  on  the  Internet  for  business  development   on  the  Internet Platforms : Build an Internet identity @kevinokeefe Friday, June 8, 2012
  • 39. Facebook @kevinokeefe Friday, June 8, 2012
  • 40. Facebook RSS Reader - Listening @kevinokeefe Friday, June 8, 2012
  • 42. Facebook Mobile : Listening & sharing @kevinokeefe Friday, June 8, 2012
  • 43. Facebook Influence Jury Pool @kevinokeefe Friday, June 8, 2012
  • 45. @kevinokeefe  Image  by  loozrboy  via  Flickr  Crea3ve  Commons Friday, June 8, 2012
  • 46. @kevinokeefe  Image  by  ell  brown  via  Flickr  Crea3ve  Commons Friday, June 8, 2012
  • 47. @kevinokeefe  Image  by  Abhinav  &  Abhinav  via  Flickr  Crea3ve  Commons Friday, June 8, 2012
  • 48. @kevinokeefe  Image  by  zoetnet  via  Flickr  Crea3ve  Commons Friday, June 8, 2012
  • 49. Harris & Moure, Seattle @kevinokeefe Friday, June 8, 2012
  • 50. J. Scott Key, Atlanta @kevinokeefe Friday, June 8, 2012
  • 51. Dave Donoghue, Chicago @kevinokeefe Friday, June 8, 2012
  • 53. Your leadership is needed @kevinokeefe http://www.flickr.com/photos/jamiedfw/445506874/ Friday, June 8, 2012
  • 54. Thank you. Kevin O’Keefe, CEO & Publisher, LexBlog, Inc Seattle, WA Direct: 206.340.8204 Cell: 206.321.3627 web: lexblog.com email: kevin@lexblog.com Blog: Real Lawyers Have Blogs: kevin.lexblog.com Twitter: @kevinokeefe LinkedIn: linkedin.com/in/kevinokeefe LinkedIn: Legal Blogging Group Facebook: Real Lawyers Have Blogs page Friday, June 8, 2012