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Business Development Business and Marketing Planning
'Cheshire Puss,' she began, rather timidly, as she did not at all know whether it would like the name: however, it only grinned a little wider. 'Come, it's pleased so far,' thought Alice, and she went on. 'Would you tell me, please, which way I ought to go from here?' 'That depends a good deal on where you want to get to,' said the Cat. 'I don't much care where-' said Alice. 'Then it doesn't matter which way you go,' said the Cat. '-so long as I get SOMEWHERE,' Alice added as an explanation. 'Oh, you're sure to do that,' said the Cat, 'if you only walk long enough.' Alice felt that this could not be denied, so she tried another question. 'What sort of people live about here?' 'In THAT direction,' the Cat said, waving its right paw round, 'lives a Hatter: and in THAT direction,' waving the other paw, 'lives a March Hare. Visit either you like: they're both mad.' 'But I don't want to go among mad people,' Alice remarked. 'Oh, you can't help that,' said the Cat: 'we're all mad here. I'm mad. You're mad.' 'How do you know I'm mad?' said Alice. 'You must be,' said the Cat, 'or you wouldn't have come here.'                                                   
What is a Business Plan? ,[object Object],[object Object]
Why Have a Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Anticipated Outcomes ,[object Object],[object Object],[object Object],[object Object],[object Object]
Main Areas of Focus ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sales and Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Operations ,[object Object],[object Object],[object Object],[object Object],[object Object]
Accounting ,[object Object],[object Object],[object Object]
Organizational Structure ,[object Object],[object Object],[object Object]
Strategic and Long-Range Planning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Seven “S” Alignment
Who Should be Included? ,[object Object],[object Object],[object Object],[object Object],[object Object]
When and How Long? ,[object Object],[object Object],[object Object],[object Object]
Components of a Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Objectives of a Planning Session ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Planning Meeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What to bring to the Meeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Much Should I Budget for Marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
How do I put it all together? ,[object Object],[object Object],[object Object],[object Object]

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Business Planning 101 - Kevin Nott

  • 1. Business Development Business and Marketing Planning
  • 2. 'Cheshire Puss,' she began, rather timidly, as she did not at all know whether it would like the name: however, it only grinned a little wider. 'Come, it's pleased so far,' thought Alice, and she went on. 'Would you tell me, please, which way I ought to go from here?' 'That depends a good deal on where you want to get to,' said the Cat. 'I don't much care where-' said Alice. 'Then it doesn't matter which way you go,' said the Cat. '-so long as I get SOMEWHERE,' Alice added as an explanation. 'Oh, you're sure to do that,' said the Cat, 'if you only walk long enough.' Alice felt that this could not be denied, so she tried another question. 'What sort of people live about here?' 'In THAT direction,' the Cat said, waving its right paw round, 'lives a Hatter: and in THAT direction,' waving the other paw, 'lives a March Hare. Visit either you like: they're both mad.' 'But I don't want to go among mad people,' Alice remarked. 'Oh, you can't help that,' said the Cat: 'we're all mad here. I'm mad. You're mad.' 'How do you know I'm mad?' said Alice. 'You must be,' said the Cat, 'or you wouldn't have come here.'                                              
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