3. Case & Question
“The case of the city of Amsterdam concerns the
roughening and the lack of courtesy in the
city, especially on the Rembrandtplein and
Leidseplein during nightlife.”
Question: “How can we reduce nuisance and
violence on and around the squares at night?”
Focus: “The participants are urged to look for
solutions from within society.”
4. Analysis
Research: asking visitors, bouncers and bar-owners
on the square about their experience.
Vision: Ideal Square
Findings: the ideal square is a combination of a
good design and an attractive programme.
5. What Strategy to follow?
Restrictive measures are more likely to lead to
negative responses.
Vs.
We should focus on a positive approach in order to
invoke positive responses.
6. Reframed question
How can we stimulate positive behaviour in order to
prevent violence and nuisance on and around the
squares at night?
Concept:
Key factor: Enabling and connect people to
contribute and make the square a better place
13. What did we learn?
People like contributing in a fun way to a positive
ambiance on the square
People will contribute and connect when enabled
to do so
Karma
We need this community to form an immune
system that improves behaviour