Team Meeting Agenda Notes | BHGREGG Icon Agents | The Woodlands and Magnolia | May 28th 2013

1. Team%Mee'ng% May%27,%2013% ! 1.  Welcome!Texas!American!Title!Company! 2.  Pocket!Lis:ng!and!Buyer!Needs! 3.  ListAToALast!Make!Our!Own!Market!Lis:ng!campaign!update.! 4.  How!to!take!advantage!of!your!FREE!Just!Lis:ng!and!Sold!Post!Cards! 5.  Orange!Coming!Soon!Sign!Rider!reminders.! 6.  How!to!share!your!Haves,!Wants!and!Pocket!Lis:ngs!with!other!GG!offices!on!Back! Agent.! 7.  How!To!and!How!Now!To!sell!your!Own!Lis:ngs.! 8.  !Promising,!profitable!and!legi:mate!Lease!With!Purchase!Op:on!contracts.! 9.  Two!GG!exclusive!and!limited!sea:ng!workshops!that!focus!on!The!Best!of! MYBHGGreenHouse.!!June!11th!@!The!Woodlands!Homefinding!Center.!!Register!on!BA.! 10.  Discuss!Modern!Day!Seller’s!Market!Marke:ng!Presenta:on.! 11.  Market!Reports!–!Will!the!price!of!real!estate!rise!UP,!UP,!UP?! % % % % % % Thanks%for%all%you%do.%%Go%BIG!% % %

2. List-To-LastMake-Our-Own-MarketListingCampaign January1stthroughApril30th|2013 GrandPrizes(3) iPadMini16GWifi+Cell ListingIconLuncheon(20) Perry’sSteakhouse-TheWoodlands GrandPrizes Theshortstoryforindividuallyawardedprizes. TheindividualwiththemostqualifiedlistingstakenwinsashinynewiPadMini.(BlackorWhite,16G,WiFi+Cell.)TheTeamleader withthemostqualifiedlistingswinsashinynewiPadMini.(BlackorWhite,16G,WiFi+Cell.)Thefifteenindividualsandorteam leaderswiththemostqualifiedlistingstakenwillbeguestsatthePerry’sSteakHouseIconLuncheon.LindaSawyers,PatsySalinas andJessieRodgersareinvitedtotheluncheon.TeamleaderswhoqualifyfortheListingIconLuncheonmayinvitetheirteam members. Theshortstoryforwildcardawardedprizes.EveryonewithaqualifiedlistingearnsachancetowinBIG!Woot. EveryonewithasinglequalifiedlistinghasanopportunitytowinashinyiPadMiniandaseatattheListingIconLuncheon.Individual teammemberswillreceiveoneentryperqualifiedlistinginthedrawingforashinynewiPadMini(BlackorWhite,16G,WiFi+Cell) aswellasthedrawingforfivewildcardseatsatourPerry’sSteakHouseListingIconLuncheon.Prizeswillbeawardedatthefirst teammeetingfollowingApril30th. Guidelines.Rules.Regulations.FinePrint. ToqualifyaresidentiallistingsmusthavealistingexecutiondatebetweenJanuary1standApril30thandbebeloadedintoourtransactionmanagementplatformfor processingbefore11:59pm,April30th.Minimumlistingperiodis60daysandincludeafullorapprovedlistingcommission.Lots,commercialproperties,leases,personally ownedrealestateandassignedcorporaterelocationlistingsareineligible.Intheeventofaqualifiedlistingstie,cumulativequalifiedlistingdollarvolumewillbreakthetie. FortheLuncheon,teamlistingtotalswillbedividedbythenumberlicensedteammembers(excludingadminstaffiflicensed)whoareinproduction.Forexampleateam withtwolicensedagentsinproductionwouldrequire2qualifiedlistingstoequal1individualqualifiedlisting.ListingIconLuncheonseatswillincludeallmembersofatying team.OneiPadprizeperperson|team.NodoubttherewillcircumstancesthatarenotincludedintheseGuidelines,Rules,RegulationsandFinePrint,thereforeKenBrand isthejudgeandjury.Allrulingsbythejudgearefinal.Thanks.Goodluck,speedandsuccess.KenB.

3. As per managers’ meeting, we followed up on whether or not your agents are receiving opportunities to mail “Just Listed” properties, which is sent to them via xpressdocs.com once the new listing hits the Greenhouse. The program is active however, we found an area where notifications were being blocked from coming through to e-mail and we have fixed it. Please ask your agents to mark in their spam filter to never block xpressdocs@xpressdocs.com. As a result, agents may soon be receiving some rather old opportunities to send a “Just Listed” card to a radius around their listing via APM as the filter allows these old e-mails through. The upside is it is fixed on our end and – when they take a new listing, the APM will notify them, if their e-mail client accepts them. Thanks - Toni Director, Strategic Initiatives Better Homes and Gardens Real Estate Gary Greene 10575 Katy Frwy., Suite 100 Houston, Texas 77024 Office: 713-465-6644 Cell: 713-826-1187

4. Remember to include your own Name Rider with your Cell Phone when using the Coming Soon rider. Also, please call Jessie and have her note your Pocket Listing in our Coming Soon Rider Log. This way when the curious call we’ll know which property they are calling on.

5. Now you can Post/Share your HAVES and Wants with nearby market centers Champions/1960, West Lake Houston and Conroe. Here’s how:

7. We are now able to offer all team members the opportunity to show many of your lease clients a much larger range of properties through our relationship with Hyperion Homes. Their Lease with Purchase Right program is outlined in the attachment. Basically, those renters who would love to own their home but can not based on some glitch in credit or not having enough saved up for a down payment may apply on line and when approved for the program, they can look at homes for sale instead of just homes for lease. When they find a property, you write an offer for Hyperion to buy the house for cash. You are paid the commission as buyer’s agent for Hyperion and they will write the lease for your tenant to occupy the house. The resident will have a fully disclosed agreement to purchase the house at any time and for the cost as shown on the attached. So many families have been caught in the ‘crunch’ of the last few years and I think this program benefits these people and benefits our agents with a better pay check than a rental provides. I am hoping agents who have already seen the program will contact some of their potential tenants right away and get them to go on line and apply. The application cost is $50.00 and if they do not qualify, the app fee will be returned to them. We will have a presentation with questions and answers at The Woodlands Home Finding Center, June 4th @ 11am. Seating is limited to 35 so register on BackAgent to reserve your spot. It is such a simple concept and simple program, the meeting would need to be no longer than 30 minutes unless some agents stay for specific questions. There is no referral fee on these transactions and agents will be paid at their split. I am sure you can think of past and present prospects who would benefit from this. I’m anxious to see how this goes as I like the idea of an investor with an eye to putting the probable buyer in a home which is one way for us to preserve our neighborhoods in this high investor buyer market. My thanks to all of you as alway. Marilyn Eiland Hyperion Lease with Purchase Right Option

17. Free Money Making Tools in the BHG Greenhouse Live BHG Presenters! Straight from New Jersey to The Woodlands June 11th. Who is invited: Awesome BHGRE Gary Greene Agents in The Woodlands, Magnolia, Lake Conroe and Lake Houston Where: The Woodlands Homefinding Center When: June 11th Session 1 1:30 – 3:00 Session 2 3:30 – 5:00 What: A jumpstart into the money making features of the Greenhouse including: a. Intro to the plethora of exciting free digital and print marketing pieces in the new Digital Marketing Center. b. Setting up your contacts, leads, past clients and friends on pre-built customizable campaigns. Something for everyone; from wine tasting, to home maintenance and real estate tips. Free! c. Creating free marketing pieces for your listings that auto-populate with your MLS photos – including Single Property Websites. d. Overview of the robust Contact Relationship Module (CRM). No need to buy Top Producer! Integrates with Lead Router. It is all right here at no cost to you….AND mobile enabled! e. A quick peek of the online resources at your fingertips should you need help along the way. f. And finally, tips on organizing your dashboard to get to what you need quickly! Seats are limited so you must register to reserve your spot on BackAgent. Thank you. SAVE THE DATE JUNE 11th.

19. 1. CORPORATE 10575 Katy Freeway, Suite100 713.465.6644 2. BAY AREA 17250 El Camino Real 281.486.1900 3. BELLAIRE MARKET CENTER 4710 Bellaire Blvd, Ste.120 713.667.1000 4. CHAMPIONS 8817 Louetta Road 281.444.5140 5. CY-FAIR 11734 Barker Cypress, Suite 116 832.334.0001 6. FRIENDSWOOD 1104 S. Friendswood Drive 281.482.0055 7. FULSHEAR MARKET CENTER 30525 First Street, Suite A 281.646.1136 8. GALVESTON 13450 FM 3005 409.737.5200 9. GRAND PARKWAY NORTH 23128 FM 1314, Suite B 281.601.1057 10. INNER LOOP 1939 West Gray, Suite 100 713.961.1722 11. KATY 23922 Cinco Village Center Blvd, Suite 123 281.646.1136 12. LAKE CONROE 14602 FM 1097 West 936.856.5590 13. LAKE HOUSTON 18455 West Lake Houston Pkwy, Suite 250 832.445.0408 14. MAGNOLIA 6875 FM 1488 281.367.3531 15. MEMORIAL 12850 Memorial Drive, Suite 1155 713.461.6800 16. PEARLAND 3272 Broadway 281.997.0726 17. PEARLAND MARKET CENTER 2251 County Road 94, Suite 101 281.819.9200 18. SUGAR LAND 2323 Town Center Drive 281.980.5050 19. TIKI ISLAND 101 Tiki Drive, Suite 100 409.938.1121 20. WALLER MARKET CENTER 31303 FM 2920, Suite I 281.890.4024 21. WOODLANDS RESEARCH 9000 Forest Crossing 281.367.3531 Our offices provide more marketing coverage with 21 offices serving the Greater Houston-Galveston Areas. Multi-Market Exposure Strategies to Get Your Home Sold. Better Homes and Gardens Real Estate Gary Greene is a Houston based company, and a National Top Performer. In 1963, Gary Greene founded Gary Greene, Realtors ® in Houston. Over the years, the Gary Greene name grew in prominence as its offices expanded throughout the metropolitan market. Today, the company is locally owned and operated by Mark Woodroof and Marilyn Eiland, Partners. Gary Greene, the founder, is still with the company. In 2013, Better Homes and Gardens Real Estate Gary Greene was listed #1 in the Houston Business Journals’ Book of Lists for total dollar volume sold and total closed transactions.Source: Houston Business Journal Book of Lists 2013. Merchandising Competitive Market Positioning Online Promotion Offline Promotion Networking/ Target Marketing The Power of Branding Negotiating and Closing Our experienced professionals implement 7 strategies to get your home sold. We’ll skillfully put a customized marketing plan into action and mobilize our world-wide brand to find the right buyer for your home. We use 7 strategies to get your home sold. Facebook.com/BetterHomesAndGardensRealEstateGaryGreene GaryGreene.com/blog Plus.google.com, Search “Gary Greene Real Estate” Twitter.com/BHGREGaryGreene pinterest.com/BHGREGaryGreene Linkedin.com/company/Better-Homes-And-Gardens-Real-Estate-Gary-Greene

21. Let us put our expertise to work for you. Selling your home for all it’s worth is the most important function we can perform. When you enlist us to sell your home, you get the skills, experience and commitment of a highly trained professional and a world-wide brand that stands behind you. For more information, or a free Home Price Evaluation, please contact me TODAY! As a primary broker for Cartus Relocation, the world’s largest corporate relocation company, the network brings us qualified and motivated buyers to expand your buyer pool even more! will create awareness and interest, which generates web site traffic, calls and appointments, resulting in a sale! Houston Chronicle, Sunday Real Estate section Neighborhood News of the Houston Chronicle Distinctive Collection Magazine, for luxury properties Local community newspapers Better Homes and Gardens Real Estate Gary Greene’s National Television ads and billboards. All are designed to drive traffic to our agents and website so we can showcase your home. Newspaper Ad - 27% Home Book/Magazine - 18% Home Builder - 17% Billboard - 5% Relocation - 4% The Internet - 90% Real Estate Agent - 87% Yard Sign - 53% Open House - 45% Source: 2012 NAR Profile of Homebuyers and Sellers Multi-Media Exposure Corporate Relocation We guarantee our performance to reinforce your confidence in us. Our Goal is to provide a results-oriented real estate experience that will achieve the highest price possible for your home with the least inconvenience to you and in a time frame that meets your needs. Our Guarantee to You: If, during the listing period, you feel that I do not perform to this standard, you may talk with my manager and if your concerns cannot be satisfied, Better Homes and Gardens Real Estate Gary Greene will release you from the listing. Our commitmentis to provide a results-oriented real estate experience that will achieve the highest price possible for your home with the least inconvenience to your family and in a time frame that meet your needs. As your marketing professional, I will: 1. Communicate with you on an agreed upon interval and method: phone, email, text message 2. Provide you with ideas and recommendations that will enhance the presentation of your home to the public and to the real estate community. 3. Develop a list of features that will more likely attract showings to the right buyers. 4. Schedule the dates you can expect completion of marketing activities including: ® ® in your area in the last six months. 4. Periodically reevaluate the market, reviewing with you recent activity of sales and new listings. 5. Provide you with available feedback after showings, when received and be candid about suggestions that are made to improve our position. I will look for every opportunity to obtain an offer to purchase your home. 6. At your request, I will obtain information and a sample quote on insurance for your home in order to facilitate the sale. 7. Obtain information from the buyer on their ability to qualify for a mortgage before you are asked to take your home off the market for a contract. 9. When an offer is received on your home, I will diligently work as your advocate to help you achieve the highest price and the best terms possible. I will also be your advocate in the negotiation of repairs. based on the bottom line. 11. Coordinate all the closing procedures with the mortgage company, the title company, the appraiser, the inspectors, and the cooperating agent. Our Guarantee to You: If, during the listing period, you feel that I do not perform to this standard, you may talk with my will release you from the listing. _____________________________________ ________________________________________ Associate – Better Homes and Gardens Seller Real Estate Gary Greene _____________________________________ ________________________________________ Date Seller Our GuaranteeOur Guarantee HowWe PromoteYour Home. Registerd Buyers on GaryGreene.com. When your home is entered into MLS, registered buyers looking for homes similar to yours will receive an e-mail alert notifying them of your home’s availability. Information on Your Home will be Distributed to over 900 websites. This improves your home’s chances of finding more buyers and getting more showings. We Guarantee the Best Online Marketing Exposure Available Our Exclusive LeadRouterTM System allows us to respond quickly to every lead generated for your home. This automated lead distribution program delivers inquiries to our agents the minute they are received. We Keep You Informed About Online Activity. We use an exclusive information system that aggregates online viewer traffic, compiles a report and sends you an e-mail of traffic by website. Benefit to you: traffic and online interest on your home. 1 4 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 Sunday Open Houses Subdivision/address Open Zip Price PhoneINNER LOOP.................................................Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555NORTHEAST..................................................Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555NORTH / NORHTWEST ...................................Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555 Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555SOUTHEAST / GALVESTON..............................Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555 Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555SOUTHWEST..................................................Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555WEST ...........................................................Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555Afton Oaks: 3102 Vossdale 2-4 77027 $240s 713.555.5555Spring Crk Oaks, 19534 Royal Crest 2-4 77027 $240s 713.555.5555 ©2013 Better Homes and Gardens Real Estate LLC. Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC. Equal Opportunity Company. Equal Housing Opportunity. Each Franchise is Independently Owned and Operated. If your property is currently listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. Find more open houses at GaryGreene.com OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 OPEN 2-5 | Village Creek | $440,900 3/4, Spaciaous completely remodeled home!12807 Mimosa Spring Dr, 77377 | 281.555.0000 Portfolio of Luxury Homes Spring 2013 A Showcase of Houston’s Finest Homes 5 6 7 We Work Hand-in-Hand with You Our Written Guarantee & Commitment to YouInformation Sources Buyers Used to Find a Home 2 3 According to the National Association of Realtors’® Survey of Home Buyers and Sellers, 90% of all home buyers used The same survey shows that features most important to a home buyer are viewing multiple pictures of the property and rich detail of the home.

25. 1 HIGHEST'AND'BEST'' Seller’s1Market'Marke6ng'Plan'' ' "I'held'a'moment'in'my'hand,'brilliant'as'a'star,'fragile'as'a'ﬂower,'a'6ny'sliver'of'one'hour.' 'I'dripped'it'carelessly,'Ah!'I'didn't'know,'I'held'opportunity."'' 11Hazel'Lee'

26. 2 HIGHEST'AND'BEST'' Seller’s1Market'Marke6ng'Plan'' In# this# muscular# seller’s# market# ge2ng# a# property# SOLD# is# an# entry# level,# minimum#expecta=on.# #Striving#to#SELL#your#property#for#the#highestApossibleA price#with#the#veryAbestAterms#is#the#richer#and#more#profitable#result#you#can# expect#using#our#HIGHEST#AND#BEST#Seller’sAMarket#Marke=ng#Plan.''Why'sePle' for' a' mediocre' market1driven' result' when' a' savvy' strategy' driven' plan' can' leverage#market#condi=ons#to#maximize!your!profits#and#amplify!your#success.'' ' Salable'inventory'is'wafer'thin.' 'Qualified'buyers'lurk'unfulfilled,'frustrated,'and' anxiously'running'in'place'as'they'wait'for'fresh'lis6ng'inventory'to'appear'on'the' market.''Our'HIGHEST1AND1BEST'marke6ng'strategy'creates#a#frenzy#of#interest,#a# queue#of#compe=ng#qualified#buyers#and#mul=ple#offer#possibili=es,'all'leading'' to'the'HIGHESTAANDABEST'price,'terms'and'profits'for'your'property.''We'will'help' you'leverage'and'maximize'this'amazing'seller’s1market'opportunity.' ' Our#strategy#is#simple,#logical#and#powerful.'The'mojo'of'maximized'profits'and' favorable' terms' lie' in' our' partnership# of# prepara=on# with# you,# and# our# crisp## execu=on#of#marke=ng#details,#ac=ons#and#events.''On'your'behalf'our'HIGHESTA ANDABEST' marke6ng' plan' taps' into' and' leverages' the' natural' laws' of' supply,' demand' and' human' nature,' merchandising' and' staging,' digital,' print,' photographic'and'copywri6ng'promo6on,'massive'internet'syndica6on,'mobilizing' the'poised1to1pounce'local'real'estate'agent'na6on,'a'Public1Reveal'Open'House' and'trustworthy'6ming,'coordina6on'and'execu6on' ' Let’s'talk'about'our'Thirteen'Point'Plan'for'sweet'success'and'your'HIGHEST'AND' BEST'result.'

27. 3 #1.###Stage,#merchandise#and#prepare#the#property#for#it’s#PublicAReveal.# ''''''''''' 2.  Prepare#print#and#digital#marke=ng#materials#and#photos#for#ListHub#world#wide#web# syndica=on.# '' 3.  Plant#For#Sale#sign#with#bright#orange#“Coming#Soon”#sign#rider.##[Monday]# 4.  Broadcast#via#BackAgent#team#intranet#“Coming#Soon”#preAreveal#announcement.## [Monday]# 5.  Send#“Coming#Soon”#eMail#blast#to#localAmarket#agent#na=on.#[Wednesday]# 6.  Prepare#the#property#for#PublicAReveal#Open#House.# 7.  Upload#and#ac=vate#MLS#property#detail,#photos,#persuasive#copy#and#ListHub#world# wide#web#syndica=on.##Showings#begin#with#Public#Reveal#Open#House.#[Thursday]# 8.  #Ac=vate#PublicAReveal#Open#House#announcement#on#Web/Mobil#property# syndica=on#sites:#GaryGreene.com,#HAR.com,#Trulia.com,#Realtor.com#and#Zillow.com' 9.  Send#eMail#Open#House#blast##to#localAmarket#agent#na=on.#[Friday]# 10.  Discuss#mul=ple#oﬀer#and#nego=a=ons#strategy.# 11.  Hold#PublicAReveal#Open#House#Event.# 12.  Nego=ate#HIGHEST#AND#BEST#Sale.# 13.  Prepare#post#sale#Appraiser#Package.' ' ' ' '' HIGHEST'AND'BEST'' Seller’s1Market'Marke6ng'Plan''

29. Will the cost of real estate in The Woodlands go up, up, UP? - Less Blah Blah More Ah Ha. brandcandid.com The certain beginning of a shockingly steady rise in real estate prices. You see signs everywhere. Longer lines. Thicker traffic. More shoppers. Lanky construction cranes pepper the skyscape. And then there’s this endless parade of good news about growth. Todays blazing real estate market, shortage of inventory, rising prices and solid Seller’s Market conditions are the result and the growing-richer-every-week improved local economy and three years of pent up real estate demand and desire. What would you imagine the market will look like beginning January 2014 when many of new multi-story office towers are ready for their inbound corporate employee transferees. What about when the Grand Parkway is complete.

30. What does this mean to you? If you’re thinking of making a move, you better get a move on. The cost of everything is going up. Although you’ll pay higher prices today compared to last year at this time, or even three months ago, you’ll be patting yourself on your back when you see how impressively steady real estate prices rise. If you don’t have to sell, sit tight and watch your equity blossom. If you want to sell don’t short change yourself – Read This. The supply of For Sale homes will be perpetually wafer thin. Last year at this time there were 668 properties (in all price ranges) For Sale in The Woodlands. Due to organic demand and record breaking sales activity there are currently only 414 properties (in all price ranges) For Sale in The Woodlands. More eye opening, today there are only 33 properties For Sale in The Woodlands under $200,000. Buyers: This means that you’re going to have to be super aggressive in finding a suitable property and fighting your way to a acceptable contract. Of the 947 closed sales Year-To-Date one-in-four sold within five days, many with multiple offers and over list price. Like I said, move fast and flexible. When fresh inventory hits the market you’ll want to know about it pronto. To keep from losing out, have your trusted real estate agent set you up with an email auto- notification based on your unique and specific requirements. With our new Fusion MLS system when a listing agent enters their shiny new listing data, property photos and information into the MLS system and hits the This-New-Listing-Is-Officially- On-The-Market button, within a few heart beats you will receive an instant email alert. It doesn’t matter if the new listing goes live at high noon, midnight or anytime in-between you’ll know about cool, hot new listings that meet your personal criteria before the uninformed and slow-moving tortoise like masses. Now

31. that you know before your bidding against you home buying competitors everyone else, move swiftly. Stories about hot new listings hitting the market and attracting multiple showings and offers on the first or second day are not exaggerated. Move fast and you’ll be moving in. Congratulations! Let me know if you need an New Listing Alert setup – Ken Brand 832-797-1779. We’re seeing more and more off the MLS radar inventory sold via jungle drums, whisper campaigns and real estate agent grape vines. Savvy listing agents prepping a new listing for market and always-on selling agents are exchanging phone calls, texts and emails about upcoming inventory. Many properties sell privately before they hit the MLS mass market. Ask your trusted real estate agent to send emails to known top listing agents, put a ear to the ground, make some phone calls and see if they can learn about fresh soon-to-be-on-the-market listings before everyone else. Let me know if you want to know about Pocket Listings – Ken Brand 832-797-1779. Once you find a property keep this in mind: Anticipate competing offers and consider adjusting sweetening (without souring your satisfaction) your offer accordingly. Values are risings, don’t wring your hands over a few thousand dollars. Today’s insanely low mortgage rates make affordability a once in a life time gift. For every thousand dollars you borrow on a thirty year mortgage your monthly payment will rise a measly five bucks or so. That means if you and the seller are ten thousand dollars apart from an agreed up price, you’re really not talking about ten thousand dollars, because you’re financing your purchase you’re really talking about fifty bucks more a month. Come on now. What’s the big deal. If it’s the property for you and yours, make your move. Remember, odds are, if it’s an attractive enough property for you to be interested, no doubt other qualified buyers will be attracted too. Those other people are your competition! Don’t let them drink your milkshake. You will begin to build equity by owning now, not looking and waiting for deals and steals – they don’t exist. Don’t be embarrassed, too prideful or penny wise and pound foolish to offer full or over list price . In this market offers submitted at or slightly above list price are necessary to win. These committed buyers usually walk away with prize. When you find what you like, it’s fine to end the home search tour and put in an immediate offer. If you like it love it, buy own it. Plus, keep in the mind the mortgage company will complete a property value appraisal. If the property doesn’t appraise for the contract price you can always bail or renegotiate.

32. Consider Your Terms Of Purchase: To hone an edge and stand out in the sellers eyes consider sweetening the terms of your offer. Larger down-payment. Bigger earnest money deposit. Short trigger point deadlines and exit clauses for things like the Option Period and days for financing approval. Provide the seller with written mortgage pre-approval from your lender. Flexible closing date. Possible seller lease back. A personal letter to the seller sharing a little bit about yourself and your situation sometimes helps the seller choose one bidding buyers offer over the other. What To Expect On Inspections and Repairs: After your contract is executed you’ll have an opportunity to have the property inspected. Because you’re not buying a brand new home it’s common to turn up a long or short list of items that aren’t perfect. Understand accept that in a seller’s market a seller is less inclined to pay for the repair of cosmetic items. Have your agent get a bid on the inspection items you’d like to have completed. If the seller won’t pay for them don’t get angry or take your eyes off your prize, your real estate agent will have the names and numbers of reputable repair and home improvement people who can get the job done for you fast and affordably. Or if you’re a DIY kinda person, go for it. Don’t lose out because the seller won’t make the property perfect or spend a few hundred dollars in cosmetic type repairs. If you like it, buy it own it. The bottom line for buyers. Use these tips and you’ll successfully navigate today’s new strong-like-bull seller’s market realities with a smile and success. Good luck, speed and grace A few more facts about The Woodlands Closed Sales | January 1st to May 27th, 2013 Closed Sales = 947 [Up 16.4%] Average Sold Price: $389,784 [Up $22,369 | 6%] Median Sold Price: $293,000 [Up $11,400 | 4.1%]

33. Average Price Per Square Foot: 2,992 Square Feet @ $134.94 Per Square Foot [ 2012 = 3,060 @ $120.50 Per Square Foot] Average Days On Market: 45 Days [2012 = 70 Days On Market] Average Sold Price To List Price % = 98% [2012 = 96%] Closed Sales – The Woodlands / 1.1.13 to 5.27.13 Closed Sales – The Woodlands / 1.1.12 to 5.27.12 Thanks for reading. If I can be helpful – Ken Brand 832-797-1779. brandcandid.com

Team Meeting Agenda Notes | BHGREGG Icon Agents | The Woodlands and Magnolia | May 28th 2013

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Team Meeting Agenda Notes | BHGREGG Icon Agents | The Woodlands and Magnolia | May 28th 2013