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Twitter for Journalists

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Kathy Gill
Kathy Gill

Tools and tips for journalists and reporters using Twitter.

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Twitter For Reporters Seattle SPJ/ONA || 13 February 2012 @kegill
1. Tweet More • Understand the rules of your newsroom http://www.businessweek.com/technology/complicating-twitter-and- journalism-11082011.html • Recognize that your personal “brand” may be more important to you (long term) than the brand of your news organization
2. Be conversational • Talk to people (but remember you are publishing with every statement) • Ask questions (in general or directly) • “Be yourself”
Develop stories • Crowdsourcing: ask community for ideas or information • If you ask someone a question in email or in person, figure out how to ask the question publicly on Twitter (or FB)
Develop relationships • Ask who to follow • Follow opinion leaders on your beat • Follow public officials on your beat • Follow other journalists on your beat • Then talk to them. ;-)
3. Listen What, exactly does this mean?
#hashtags may be more important than individuals
Tools To Monitor #hashtags • HootSuite.com (iPhone app) • Nearbytweets.com • Topsy.com • Trendistic.com • TweetDeck • Twitter Search
HootSuite : GeoLocation
Topsy : email, RSS
Breaking News • Storify • CoverItLive • ScribbleLive • Embed individual tweets or a group of tweets into a story using QuoteURL or Blackbird Pie.
Verify! Verify! Verify!
Other Tools • Twitter Lists • Paper.li • Directories: twellow.com • muckrack.com • dev.twitter.com/media/newsrooms • Twitter -> email: twe.pe
Resources • Twitter tips for journalists, Steve Buttry • How should journalists use social media, Nick Kristoff • The new baseline skill set, Steve Yelvington • On Twitter, neither a Luddite nor Biltonite be. Simply be human, Alex Howard
Credits • Kathy E. Gill, @kegill • Creative Commons : attribution, non- commercial, share-and-share alike • Resources at http://wiredpen.com/

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Twitter for Journalists

  • 1. Twitter For Reporters Seattle SPJ/ONA || 13 February 2012 @kegill
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  • 10. 1. Tweet More • Understand the rules of your newsroom http://www.businessweek.com/technology/complicating-twitter-and- journalism-11082011.html • Recognize that your personal “brand” may be more important to you (long term) than the brand of your news organization
  • 11. 2. Be conversational • Talk to people (but remember you are publishing with every statement) • Ask questions (in general or directly) • “Be yourself”
  • 12. Develop stories • Crowdsourcing: ask community for ideas or information • If you ask someone a question in email or in person, figure out how to ask the question publicly on Twitter (or FB)
  • 13. Develop relationships • Ask who to follow • Follow opinion leaders on your beat • Follow public officials on your beat • Follow other journalists on your beat • Then talk to them. ;-)
  • 14. 3. Listen What, exactly does this mean?
  • 15. #hashtags may be more important than individuals
  • 16. Tools To Monitor #hashtags • HootSuite.com (iPhone app) • Nearbytweets.com • Topsy.com • Trendistic.com • TweetDeck • Twitter Search
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  • 25. Breaking News • Storify • CoverItLive • ScribbleLive • Embed individual tweets or a group of tweets into a story using QuoteURL or Blackbird Pie.
  • 26. Verify! Verify! Verify!
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  • 29. Other Tools • Twitter Lists • Paper.li • Directories: twellow.com • muckrack.com • dev.twitter.com/media/newsrooms • Twitter -> email: twe.pe
  • 30. Resources • Twitter tips for journalists, Steve Buttry • How should journalists use social media, Nick Kristoff • The new baseline skill set, Steve Yelvington • On Twitter, neither a Luddite nor Biltonite be. Simply be human, Alex Howard
  • 31. Credits • Kathy E. Gill, @kegill • Creative Commons : attribution, non- commercial, share-and-share alike • Resources at http://wiredpen.com/

Hinweis der Redaktion

  1. https://twitter.com/#!/heidimiller/status/168099346594795520
  2. https://twitter.com/#!/pschiendelman/status/168118686501191680
  3. https://twitter.com/#!/yelvington/status/168123561574268928
  4. https://twitter.com/#!/yelvington/status/168124234885902336
  5. https://twitter.com/#!/digiphile/status/168124904728829952
  6. https://twitter.com/#!/moniguzman/status/168166023906861056
  7. https://twitter.com/#!/JimMacMillan/status/168134077021560833
  8. 25 km
  9. HootsuiteGeolocation
  10. http://stevebuttry.wordpress.com/2011/08/19/updated-and-expanded-twitter-tips-for-journalists/