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eMarketing Techniques - Blogs, RSS Feeds And Podcasts by Andy Halko of Insivia

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Corporate College
Corporate College

Andy Halko, President of Insivia, discusses blogs, RSS feeds, and podcasts at the eMarketing Techniques Series at Corporate College. Brought to you by the Key Entrepreneur Development Center at www.KeyEntrepreneurs.org

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| June 25, 20 07 New Ways to Distribute Your Business' News: All about Blogs, RSS, and Podcasts Andy Halko, CEO of insivia
A blog is a website where entries are written in chronological order and displayed in reverse chronological order. Wikipedia | June 25, 2007
Why use a blog in the corporate environment ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object], | June 25, 2007
What should my blog content be? ,[object Object],[object Object],[object Object],[object Object], | June 25, 2007
What technology should I use to start my blog? ,[object Object],[object Object],[object Object], | June 25, 2007
RSS ( Really Simple Syndication) is a way to distribute or syndicate information in a standard format that allows third-party softwares to obtain those feeds of information and uniformly understand the structure of that information so they can work with it. | June 25, 2007 Website 1 Content Website 2 Content Website 3 Content Website 4 Content Standard Information Format RSS RSS Reader displays information from multiple sites.
How can RSS fit into the corporate environment ? ,[object Object],[object Object],[object Object], | June 25, 2007
What tools can I use to read RSS feeds ? ,[object Object],[object Object],[object Object],[object Object], | June 25, 2007
What kinds of feeds can I create and how do I create them? ,[object Object],[object Object], | June 25, 2007
A podcast is the use of both blogs and RSS specifically relating to audio and video media . | June 25, 2007
How do podcasts fit into the corporate environment ? ,[object Object],[object Object],[object Object],[object Object], | June 25, 2007
Why podcast in the corporate environment ? | June 25, 2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What should my podcast content include? ,[object Object],[object Object],[object Object],[object Object], | June 25, 2007
What should I consider in my podcast strategy ? ,[object Object],[object Object],[object Object],[object Object],[object Object]
What technology will I need to podcast ? ,[object Object],[object Object]
Thank you! Questions? | June 25, 2007

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eMarketing Techniques - Blogs, RSS Feeds And Podcasts by Andy Halko of Insivia

  • 1. | June 25, 20 07 New Ways to Distribute Your Business' News: All about Blogs, RSS, and Podcasts Andy Halko, CEO of insivia
  • 2. A blog is a website where entries are written in chronological order and displayed in reverse chronological order. Wikipedia | June 25, 2007
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  • 6. RSS ( Really Simple Syndication) is a way to distribute or syndicate information in a standard format that allows third-party softwares to obtain those feeds of information and uniformly understand the structure of that information so they can work with it. | June 25, 2007 Website 1 Content Website 2 Content Website 3 Content Website 4 Content Standard Information Format RSS RSS Reader displays information from multiple sites.
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  • 10. A podcast is the use of both blogs and RSS specifically relating to audio and video media . | June 25, 2007
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  • 16. Thank you! Questions? | June 25, 2007