the macro trends and socio-cultural traits of youth in India are exhibited here. for more details I can either arrange workshops at your organization or deliver insight talks. contact me : www.kaustavsengupta.com and www.ingene.blogspot.com

2. - First ever youth insight blog in India First ever open source youth insights swarm in India which is recognized by all major trend scout agencies including Cscout-Japan, PYMCA-UK, Mobileyouth-UK, Ruby Pseudo-UK, Youth Club-UK etc. .

3. The visuals, graphics and icons used in this presentation are purely For the purpose of reference and intellectual use. The author neither supports any political party, religious group, sects or sub-sects nor he has any intention to hurt the public sentiment. The photographs in this presentation are not “staged” but “natural” and Sourced from local resources [email_address]

10. Social Sizing : Size matters!

14. Icon worshipping and Multi avatars

21. Multifunctional -

23. Definite Peacocks: Fairness syndrome

28. Encoded “otherness” : Un-coded mass!

30. The best selling cars in India are White, Beige, Silver and Black. Cause car is still considered as an ASSET!

37. Becoming “Desi” : becoming “Local”

40. Dopamine : Denim!

42. Prefrontal cortex (Brain cop) Limbic system (Raw emotions) (Seeking Thrills)

44. Innovating language: creative semiotics

47. Generation of “common good”