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Analysing Magazine
                Covers


    I’m going to look at two magazine covers – an
    Anna Paquin Dazed & Confused and a ‘Tintin’
               Empire magazine cover.




By Katy Pitcher
The title ‘Dazed &
                                                                Confused’ is
                                                                emblazoned
                                                           across the top of
                                                                           the
                                                              magazine, and
                                                                   very much
                                                           reflects the tone
                                                           of the magazine:
                                                                          self-
                                                           obsession, emoti
                                                           on, power and a
                                                                  completely
                                                                 unashamed
                                                             voyeurism. The
                                                         large font and the
                                                                 plain white
Anna Paquin wears bright                                  typography show
red lipstick in this image, a                                this off, so that
colour typically related to                                even though the
passion, hate or love. The                                  picture is colour
colour is bright enough to                                    and layered in
draw attention to her           The connotations of the front, itred being
                                                          colour draws the
face, but not so bright to      love and passion is also related to the eye.
obscure her other features.     reason behind Paquin being on the
This has been used to           magazine. During the release of this
ensure Paquin being the         edition of ‘Dazed & Confused’ was the
first thing seen when the       release of ‘The Romantics’, a film in which
magazine is picked up.          Paquin plays a woman whose fiance is in
                                love with her best friend, and maid of
                                honour. The colour red brings this film to
                                mind for the audience, so advertises
                                both.
The image of Anna Paquin     Unlike the conventions of her role, Anna
that the magazine has        Paquin looks confident and feminine. She
used reflects aspects of     is still fashionable, as whilst being a
the actress’ character.      modern mix of arts and culture - Dazed
She, like the magazine, is   & Confused can still be considered a
unashamed of showing         fashion magazine - wearing a camel
her emotion. Unlike the      jacket and a leopard bra. These clothing
archetypal magazine          not only show her body, but her
model, she is literally      personality and character. This is used to
grinning from ear to ear.    advertise the magazine in that it implies
The conventions of a         that the article inside will give an insight
magazine model is a          into the actress’ life. It also has the
skinny, pouting girl who     implications that it is possible to be
completely lacks             beautiful and confident, and you can find
emotion, in order to         out how within the pages of the
advertise whatever it is     magazine.
that she sells.                                           All of this is
                                                          reflected back
                                                          upon the
                                                          magazine. The
                                                          colour scheme
                                                          of this issue of
                                                          Dazed and
                                                          Confused is
                                                          quite muted
                                                          pastels. This
                                                          really puts
                                                          emphasis on
                                                          Anna
                                                          Paquin, and the
                                                          words
                                                          emblazoned
                                                          across
The fact that Paquin wears a bra covered only by an open
 jacket could be interpreted through Mulvey’s male gaze.
However whilst the image can be said to be shown from a
perspective that makes her more attractive, the magazine
has subverted this by making the text only on Paquin and
   by making the screen around her blank. This subverts
Mulvey’s male gaze because it makes the actress the most
 important aspect of the magazine, and removes the idea
   that Paquin is owned by the magazine, and stops the
actress being seen as an object or commodity, but instead
           as the selling point of the magazine.
The rest of the writing on the magazine cover is not
  related to Anna Paquin, so uses smaller text, that is
 white like the title. Like the title, the white makes the
          text obvious, but not overpowering.




      The majority of ‘Dazed & Confused’ centres on
 music, film and fashion, and the titles down the bottom
reflect this. Raf Simons is a men's fashion designer, Lykke
   Li is a singer, and James Franco a famous actor. This
   shows the audience that whilst they can expect the
  subject matter to change, they know that the themes
            within the magazine will be the same.
By using two recognisable directors, a niche market is
opened. This directly targets fans of both Spielberg and
Jackson films - a very wide audience that would be happy to
look at a new film.


                                                        Price, date and issue -
                                                        essential




   In the colour issues of              Stark black background is reminiscent
   Tintin, he always used to            of the Tintin special - ‘Ils Ont Marché
   wear either red or blue, and         Sur la Lune’ (They walked on the
   his cheeks would be this             moon). This shows that whilst the film
   shade of red too. Not only is        will be new, it will still possess the
   this colour attention                characteristics of what made Tintin
   grabbing, it is reminiscent of       the comic great.
   the comic.
The word ‘present’ is
written using the same
font as the comic                        The bubble of films that are also
originally used. This                    included in the magazine are
again implies that the                   attention grabbing in that they use
film will be a throwback                 a bright blue outline to be seen.
to the Belgian classic.                  However by not using a bigger
                                         circle, or a large scrawling font, the
                                         main image of Tintin is drawn away
                                         from.




    Tintin is again represented in his
    original clothing
                                            By using a clearly defined shadow
                                            here, the magazine implies that the
                                            film will be a cartoon, or use some
                                            form of animated technology.
Again the magazine uses a typically comic strip       Like Spielberg and
writing, the red outline on white text was used       Jackson, Tintin and his dog
in Tintin to give audience extra information          have become icons in the
such as, ‘meanwhile’ or ‘2 hours later’. This         comic world, and this
implies to a Tintin fan, that this will be an         therefore transpires into the
important piece of information, which it is as it     film genre, and gives the film
gives the directors names.                            a certain sense of
                                                      excitement - if they were this
                                                      famous as a graphic novel, a
                                                      cartoon and a comic
                                                      strip, imagine how good they
                                                      would be in film.




The words adventures and of are in a        Tells the reader that whilst there is
smaller font to add emphasis to the         still a typical representation of
word Tintin./ If you didn’t recognise       Tintin, there are new
the character’s image, then you will        characters, things have changed, and
know his name, and allows the               whilst still recognisable, Tintin is going
magazine to target even those not           to be new and improved.
brought up on his comics.
I’m now going to replicate the Dazed &
Confused magazine cover. The cover will have
 information generated from the internet –
   however the main image will feature an
       actress from a trailer I created.
Analysing magazine covers

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Analysing magazine covers

  • 1. Analysing Magazine Covers I’m going to look at two magazine covers – an Anna Paquin Dazed & Confused and a ‘Tintin’ Empire magazine cover. By Katy Pitcher
  • 2.
  • 3. The title ‘Dazed & Confused’ is emblazoned across the top of the magazine, and very much reflects the tone of the magazine: self- obsession, emoti on, power and a completely unashamed voyeurism. The large font and the plain white Anna Paquin wears bright typography show red lipstick in this image, a this off, so that colour typically related to even though the passion, hate or love. The picture is colour colour is bright enough to and layered in draw attention to her The connotations of the front, itred being colour draws the face, but not so bright to love and passion is also related to the eye. obscure her other features. reason behind Paquin being on the This has been used to magazine. During the release of this ensure Paquin being the edition of ‘Dazed & Confused’ was the first thing seen when the release of ‘The Romantics’, a film in which magazine is picked up. Paquin plays a woman whose fiance is in love with her best friend, and maid of honour. The colour red brings this film to mind for the audience, so advertises both.
  • 4. The image of Anna Paquin Unlike the conventions of her role, Anna that the magazine has Paquin looks confident and feminine. She used reflects aspects of is still fashionable, as whilst being a the actress’ character. modern mix of arts and culture - Dazed She, like the magazine, is & Confused can still be considered a unashamed of showing fashion magazine - wearing a camel her emotion. Unlike the jacket and a leopard bra. These clothing archetypal magazine not only show her body, but her model, she is literally personality and character. This is used to grinning from ear to ear. advertise the magazine in that it implies The conventions of a that the article inside will give an insight magazine model is a into the actress’ life. It also has the skinny, pouting girl who implications that it is possible to be completely lacks beautiful and confident, and you can find emotion, in order to out how within the pages of the advertise whatever it is magazine. that she sells. All of this is reflected back upon the magazine. The colour scheme of this issue of Dazed and Confused is quite muted pastels. This really puts emphasis on Anna Paquin, and the words emblazoned across
  • 5. The fact that Paquin wears a bra covered only by an open jacket could be interpreted through Mulvey’s male gaze. However whilst the image can be said to be shown from a perspective that makes her more attractive, the magazine has subverted this by making the text only on Paquin and by making the screen around her blank. This subverts Mulvey’s male gaze because it makes the actress the most important aspect of the magazine, and removes the idea that Paquin is owned by the magazine, and stops the actress being seen as an object or commodity, but instead as the selling point of the magazine.
  • 6. The rest of the writing on the magazine cover is not related to Anna Paquin, so uses smaller text, that is white like the title. Like the title, the white makes the text obvious, but not overpowering. The majority of ‘Dazed & Confused’ centres on music, film and fashion, and the titles down the bottom reflect this. Raf Simons is a men's fashion designer, Lykke Li is a singer, and James Franco a famous actor. This shows the audience that whilst they can expect the subject matter to change, they know that the themes within the magazine will be the same.
  • 7.
  • 8. By using two recognisable directors, a niche market is opened. This directly targets fans of both Spielberg and Jackson films - a very wide audience that would be happy to look at a new film. Price, date and issue - essential In the colour issues of Stark black background is reminiscent Tintin, he always used to of the Tintin special - ‘Ils Ont Marché wear either red or blue, and Sur la Lune’ (They walked on the his cheeks would be this moon). This shows that whilst the film shade of red too. Not only is will be new, it will still possess the this colour attention characteristics of what made Tintin grabbing, it is reminiscent of the comic great. the comic.
  • 9. The word ‘present’ is written using the same font as the comic The bubble of films that are also originally used. This included in the magazine are again implies that the attention grabbing in that they use film will be a throwback a bright blue outline to be seen. to the Belgian classic. However by not using a bigger circle, or a large scrawling font, the main image of Tintin is drawn away from. Tintin is again represented in his original clothing By using a clearly defined shadow here, the magazine implies that the film will be a cartoon, or use some form of animated technology.
  • 10. Again the magazine uses a typically comic strip Like Spielberg and writing, the red outline on white text was used Jackson, Tintin and his dog in Tintin to give audience extra information have become icons in the such as, ‘meanwhile’ or ‘2 hours later’. This comic world, and this implies to a Tintin fan, that this will be an therefore transpires into the important piece of information, which it is as it film genre, and gives the film gives the directors names. a certain sense of excitement - if they were this famous as a graphic novel, a cartoon and a comic strip, imagine how good they would be in film. The words adventures and of are in a Tells the reader that whilst there is smaller font to add emphasis to the still a typical representation of word Tintin./ If you didn’t recognise Tintin, there are new the character’s image, then you will characters, things have changed, and know his name, and allows the whilst still recognisable, Tintin is going magazine to target even those not to be new and improved. brought up on his comics.
  • 11. I’m now going to replicate the Dazed & Confused magazine cover. The cover will have information generated from the internet – however the main image will feature an actress from a trailer I created.