5. http:// www.hbntv.com/Review/Login.htm username: skinactivator password: hbnvip Skin Activator Stories! “ These are amazing products!” “…… .. I regularly get comments from people coming up to me to tell me they can’t help but notice how great my skin is !...... It’s amazing ” “… ..someone thought I had a face lift the other day…. But it’s all natural!….” “…… as a 50 year old mimi of 2 with another on the way….your body goes through so many changes…...but with Herbalife you can stay looking beautiful….” “…… ..I had started noticing wrinkles around my eyes….but this eye cream is amazing….way less wrinkles after using it ……” “… .I wake up with Angelina Jolie lips every morning!.....” “… .I now like to show off my décolletage!.....” “… .It’s phenomenal…. the eye product is unbelievable ….. it’ll change your eyes in 2 months !........Less skin irritation…..” Click here to watch the US video! “ … 3 days!!! Already seeing results with SA line . Less puffiness and wrinkles under eyes ….. No “pillow lines’’…. Lips are luscious. And my husband Art rushed in to show me his ‘’turkey’’ neck is tightening . …. Amazing!!!... ’’
9. Verbal Creative Concept Target Consumers Future Belief That: Herbalife offers a premium range of age defying products called SKIN ACTIVATOR. A range of products containing an active level of glucosomine complex which instructs the skin to behave and look like young skin ….. That’s ingenious. Because: It does this by generating cellular activity – activity where cells exfoliate in both the epidermal and dermal layers of the skin, resulting in increased cell renewal and production of hyaluronic acid and collagen, which naturally slows down with age, resulting in younger healthier looking skin - Substantiated by clinical studies Target Consumers Current Belief Herbalife does not CURRENTLY offer a specific regime for age defying skin care products Convince: Distributors & Consumers