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Usability Testing

Wednesday, February 29, 12
Usability is mostly common sense.




Wednesday, February 29, 12
not



Wednesday, February 29, 12
Wednesday, February 29, 12
not



Wednesday, February 29, 12
Wednesday, February 29, 12
But you still need a plan.



Wednesday, February 29, 12
Test Materials



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•     Guidelines for observers

              •     Orientation script

              •     Background questionnaire

              •     Data collection instruments

              •     Agreement & consent forms

              •     Pre-test questionnaire

              •     Task scenarios

              •     Post-test questionnaire

              •     Debriefing guide
Wednesday, February 29, 12
Guidelines for observers



Wednesday, February 29, 12
what to do
                                  not to do



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•     Introduce yourself

              •     Find out what they need? Anxious?

              •     Let them know what they’re in for.

                  •     protocols

                  •     testing methods

                  •     testing reasons


Wednesday, February 29, 12
Orientation Script



Wednesday, February 29, 12
Guidelines (p. 156-57)




Wednesday, February 29, 12
Guidelines (p. 156-57)
              • Tone
              • Length
              • Verbatim


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Demonstrate neutrality.



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you are



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Wednesday, February 29, 12
but you do need to care
                 about them.



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Wednesday, February 29, 12
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The act of observing people
can’t help but affect the results.



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Background
                             Questionnaire



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classifiers from
                         screening process



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why?



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Wednesday, February 29, 12
data collection



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What data will address
              the problem statement/
                research question?


Wednesday, February 29, 12
How will you
                             collect the data?



Wednesday, February 29, 12
Who is going to do what?



Wednesday, February 29, 12
Performance Data




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“objective measures of
        behavior, such as error rates,
        time, and counts of observed
        behavior elements”



Wednesday, February 29, 12
Preference data



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“more subjective data that
          measures the participant’s
          feelings or opinions of the
          product.”


Wednesday, February 29, 12
Performance Data:



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•     number of errors

              •     % of tasks completed successfully

              •     # and type of hints/prompts needed

              •     # of omitted steps or procedures

              •     Scores on comprehension tests




Wednesday, February 29, 12
Time to...
              •    complete a task

              •    recover from an error

              •    achieve a criterion
                   level of competence

              •    spent reading v
                   working




Wednesday, February 29, 12
Preference Data



Wednesday, February 29, 12
•     Preference between versions

              •     Suggestions for improvement

              •     Number of negative references to product

              •     Rationales for performance

              •     Ratings or rankings of product




Wednesday, February 29, 12
(see pgs 166 - 167)



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What type of information
             will you collect?



Wednesday, February 29, 12
Wednesday, February 29, 12
Listen to the client.
         Pay attention to your site.



Wednesday, February 29, 12
First things first:




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Where are you going
                       to test?



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These documents are used
   in varying contexts.


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Wednesday, February 29, 12
Wednesday, February 29, 12
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Ideally, testing is done in the context
     the document will be used in.




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How are you going to
                    record data?



Wednesday, February 29, 12
Wednesday, February 29, 12
Morae



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Manual data collection



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Observe and take notes on every action.




Wednesday, February 29, 12
Develop a code.



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•     You might write “T” when the subject stops
                    reading and does not perform any action to
                    signify that they were thinking

              •     You might write “F” when the subject flips
                    back and forth to locate something

              •     You might write “W” when the subject
                    wanders around.




Wednesday, February 29, 12
To use this method, start a table
      with the elapsed time in one
      column and the action which occurs
      in the other.



Wednesday, February 29, 12
By carefully noting what the subject does at
      each stage, you can locate the difficult parts.




Wednesday, February 29, 12
Nondisclosure Forms
              Recording Permission
            Informed Consent Form


Wednesday, February 29, 12
Pre-test Questionnaires
                    Interviews



Wednesday, February 29, 12
Task Scenarios



Wednesday, February 29, 12
•     Results they will strive to achieve

              •     Motives for performing the work

              •     Actual data/names rather than generalities

              •     State of system when task is initiated

              •     Any other materials they need to complete
                    the task



Wednesday, February 29, 12
be realistic
                      provide motivation



Wednesday, February 29, 12
sequence tasks



Wednesday, February 29, 12
Wednesday, February 29, 12
Determine levels of
                        interaction



Wednesday, February 29, 12
The difference between strictly
      observing a person navigating a
      document or using a product
      and participating in what they
      do is significant.


Wednesday, February 29, 12
But it is also a matter of degree–
   decide in advance just how much
   you will interact with your test
   subjects.



Wednesday, February 29, 12
Wednesday, February 29, 12
silent observation



Wednesday, February 29, 12
talk-aloud protocols



Wednesday, February 29, 12
Post-test Questions



Wednesday, February 29, 12
•     Major items related to specific research
                    questions

              •     Items related to trends/patterns among
                    participants

              •     Items related to things you can’t directly
                    observe




Wednesday, February 29, 12
Question Forms/Formats



Wednesday, February 29, 12
Likert Scale




Wednesday, February 29, 12
Semantic Differentials




Wednesday, February 29, 12
Debriefing Guide



Wednesday, February 29, 12

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Usability Testing Materials