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Create more
                          content asset




Acquire better
                                                   Outreach and
     link
                                                    Promotion
 placements




         Engage People
                                            Uncover
           who shared
                                           better link
          and linked to
                                          opportunities
            content
Evergreen
                             content




Attracts more                                      Gets new
visitors to the                                    visitor via
    content                                      search/referal




          Shares/links to                 Found the
           the content                  content useful
•
•
•
•
Viral content
                       with social
                         shares
      Content with                    High traffic
      natural links                    content




                       Money                Content with
Content with
                                             high search
  high PA               page                  rankings
•
•
•
•
•
•
•
•
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Enterprise Link Building Strategies - MORCon 2012
Enterprise Link Building Strategies - MORCon 2012
Enterprise Link Building Strategies - MORCon 2012
Enterprise Link Building Strategies - MORCon 2012

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Enterprise Link Building Strategies - MORCon 2012

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