1. Analysis of Camera, Editing, Genre & Narrative

3. Close-ups

4. Extreme close-ups

5. Master shot

6. Zoom lens

7. Establishing shot

8. High angle

9. Two shot

12. Long shots

13. Close-ups

14. Handheld camera

15. Master shot

16. Low angle

17. Zoom lens

18. Two shot

21. Tilt

22. Zoom/reverse zoom

23. Slow motion

24. Jump cuts

25. Fades

26. Long/short takes

27. Action match

28. Handheld camera

30. Genre – The Ring Film Trailer Setting: Home/conventional family home Woods Abandoned house/cottage Well Camera/Editing: Slow takes at the beginning Long takes at the end Quick action Close-ups, mid-shots, long-shots, two-shots, etc… Sound: Incidental music Music crescendo/nearing end Pauses in music adds tension, audience expect something to happen Diegetic dialogue Costume: Normal/casual clothing Little girl wearing white dress, connotes purity despite being considered evil Long black hair Not being able to see the little girl’s face Props: Video tapes, televisions, Drawings Mirror Boat Lighting: Low key

31. Genre – The Ring Film Trailer

34. School

35. Orphanage

36. Playground

37. Tree House

41. Narrative – Insidious Film Trailer Type of Narrative: Diegetic Dialogue Non-linear No voice over No narrative captions Sequence of film snippets Narrative “When proud parents take possession of an old house to build a nest for their family, an accident results in one of their sons falling into a coma. The tragedy doesn’t stop there when they are beset by vengeful spirits from another realm in this new thriller by the director and writer of “Saw” and by the producers of “Paranormal Activity”.”

42. Narrative – Paranormal Activity Film Trailer Type of Narrative: Diegetic Dialogue Non-linear No voice over No narrative captions Sequence of film snippets Narrative “Paranormal Activity” is about a couple who set up a video camera in their room to try and capture the strange goings-on they’ve noticed during the night. Obviously things continue to go bump in the night, and we get to see it “found-footage” style. The latest trailer isn’t as effective as the teaser that was first released, which made very good use of the audience reaction shots to hype it up as terrifying.”