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091207 Briefing

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J
jwlangendoen
TechnologyBusiness
1 of 13
Media StrategyConcept Joris van Kruyssen Johan Langendoen
Index ,[object Object]
Story
Media Strategy
Content
Bridges
Concept
Conclusion,[object Object]
Introduction Proposition To makecitizensproudbycreating a biggerunderstanding and knowledgenotonlyconcerning the Spoorzone, butalso the personalstoriesaroundit.
Story Twitter Pleasevote & comment Reallyamazed Beautiful time Gorgeousoldpictures Intimateatmosphere
Media Strategy Item onlocal TV Just passing by Mouth to mouth TUDelta Projection Socialnetwork Interactive website Messages Article in localnewspaper Twitter message fromhisfriend
Content Professional 3D images Artwork Statements Photos Information User Generated SMS Twitter Photos
Bridges Projection Interactive website Messages Stimulatecrossingbetween media

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091207 Briefing