8. DW and Social Media │ Seite Julia Hildebrand & André Möller│ Deutsche Welle SOCIAL NETWORK BLOGGING MICRO-BLOGGING SHARING COMMUNITIES WIDGETS SOCIAL BOOKMARKING
9. Facebook as a Communication Channel │ Seite Julia Hildebrand & André Möller│ Deutsche Welle
10. Journalism and Marketing Go Hand-in-Hand on Social Media │ Seite Julia Hildebrand & André Möller│ Deutsche Welle “ “ Deutsche Welle Deutschkurse We started our Facebook Fanpage as a Marketing Tool and it turned out to be a great Community
11. When do people interact most? │ Seite Julia Hildebrand & André Möller│ Deutsche Welle
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16. The Golden Rule │ Seite Julia Hildebrand & André Möller│ Deutsche Welle You have to be flexible! Tomorrow you may have to adopt a different platform and to forget about Facebook.
17. The divided Social Media World │ Seite Julia Hildebrand & André Möller│ Deutsche Welle
18. Many languages, big range of views on Social Media │ Seite Julia Hildebrand & André Möller│ Deutsche Welle I want to use Facebook in order to get clicks. I want to get Feedback to our programs and articles. We don’t use Facebook. We have no time to monitor all the comments. I don’t like the idea of our users becoming fans. We want them to become friends of a profile Our fans won’t interact. They don’t leave comments at all. For our users Facebook is blocked anyway I post as much as possible. We just want to be clicked. How do I integrate FB into my editorial workflows?
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22. Thank you! │ Seite Julia Hildebrand & André Möller│ Deutsche Welle