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Social Media:
What’s Working & What’s New




        Download this presentation at:

www.LinkedIn.com/in/JRAtkins85
ï‚Ą   What is Social Media?
ï‚Ą   3 Keys to Social Media
ï‚Ą   A Website & Social Media Model
ï‚Ą   The Big Ones: LI, FB, T, B & V
ï‚Ą   The Ones to Watch
ï‚Ą   How to Keep Up
ï‚Ą   Getting Results
ï‚Ą   Resources
Wikipedia definition:
 At its most basic, social media is a shift in how
  people discover, read and share
  news, information and content (communication)

 It’s a fusion of sociology and
  technology, transforming monologue (one to
  many) into dialogue and is the democratization
  of information, transforming people from
  content readers into publishers.
1. Be Interesting
2. Content is King
3. Give to Get
ï‚Ą   LinkedIn
ï‚Ą   Facebook
ï‚Ą   Twitter
ï‚Ą   Blogging
ï‚Ą   Video
ï‚Ą   Instagram
ï‚Ą   Pinterest
ï‚Ą   Yelp
ï‚Ą   MeetUp
ï‚Ą   Social Cam
ï‚Ą   Drop Box
Web Site

       Blog           Twitter
LinkedIn   Facebook   You Tube
ï‚Ą   www.TweetDeck.com
ï‚Ą   www.HootSuite.com
ï‚Ą   Look for the Share button on News Sites,
    Blogs & Websites
ï‚Ą   Link Social Media Sites Together
1.   Decide on Your Goals and Intent.
2.   Determine the Right Tools for You.
3.   Build Your Brand’s Personality.
4.   Content is King! Repurpose.
5.   Use Key Words.
6.   Link Resources.
7.   Build Your Community.

 It’s all about relationships !
ï‚Ą   Groundswell by Charlene Li and Josh
    Bernoff, Forrester Research
ï‚Ą   Twitter Power by Joel Comm
ï‚Ą   Sales 2.0 by Seley & Holloway
ï‚Ą   Success Simplified: Stephen Covey, J.R. Atkins &
    Others
ï‚Ą   Mashable (Blog on Social Media Trends)
ï‚Ą   HubSpot (Content Marketing Specialist)
Thank you for attending:
          Social Media:
  What’s Working & What’s New
What do I do?
1. Conference Presentation
2. Executive Briefings & Workshops
3. Consulting Projects: Social Media,
   Mobile Apps, Sales & Marketing


                 Download this presentation at:

  www.LinkedIn.com/in/JRAtkins85

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Social media whats working whats new short

  • 1. Social Media: What’s Working & What’s New Download this presentation at: www.LinkedIn.com/in/JRAtkins85
  • 2. ï‚Ą What is Social Media? ï‚Ą 3 Keys to Social Media ï‚Ą A Website & Social Media Model ï‚Ą The Big Ones: LI, FB, T, B & V ï‚Ą The Ones to Watch ï‚Ą How to Keep Up ï‚Ą Getting Results ï‚Ą Resources
  • 3. Wikipedia definition:  At its most basic, social media is a shift in how people discover, read and share news, information and content (communication)  It’s a fusion of sociology and technology, transforming monologue (one to many) into dialogue and is the democratization of information, transforming people from content readers into publishers.
  • 4. 1. Be Interesting 2. Content is King 3. Give to Get
  • 5. ï‚Ą LinkedIn ï‚Ą Facebook ï‚Ą Twitter ï‚Ą Blogging ï‚Ą Video
  • 6. ï‚Ą Instagram ï‚Ą Pinterest ï‚Ą Yelp ï‚Ą MeetUp ï‚Ą Social Cam ï‚Ą Drop Box
  • 7. Web Site Blog Twitter LinkedIn Facebook You Tube
  • 8. ï‚Ą www.TweetDeck.com ï‚Ą www.HootSuite.com ï‚Ą Look for the Share button on News Sites, Blogs & Websites ï‚Ą Link Social Media Sites Together
  • 9. 1. Decide on Your Goals and Intent. 2. Determine the Right Tools for You. 3. Build Your Brand’s Personality. 4. Content is King! Repurpose. 5. Use Key Words. 6. Link Resources. 7. Build Your Community. It’s all about relationships !
  • 10. ï‚Ą Groundswell by Charlene Li and Josh Bernoff, Forrester Research ï‚Ą Twitter Power by Joel Comm ï‚Ą Sales 2.0 by Seley & Holloway ï‚Ą Success Simplified: Stephen Covey, J.R. Atkins & Others ï‚Ą Mashable (Blog on Social Media Trends) ï‚Ą HubSpot (Content Marketing Specialist)
  • 11. Thank you for attending: Social Media: What’s Working & What’s New What do I do? 1. Conference Presentation 2. Executive Briefings & Workshops 3. Consulting Projects: Social Media, Mobile Apps, Sales & Marketing Download this presentation at: www.LinkedIn.com/in/JRAtkins85

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