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IBM zEnterprise Value for Business Workloads  and Applications   Becoming Responsive, Flexible and Competitive
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Industries are re-shaping business models to meet the demands  of a sophisticated consumer and fiercely competitive economy Common to all: Insights, risk reduction, reduced time to market, responsive, efficient Smarter Money Mobile Banking Smarter Shopping “ Upromise” Loyalty Programs Smart Thinking “ Single Moments of Truth” Smarter Healthcare Medical Home Smarter Cloud Online Universities
These new business models are driving complex changes into the components of a traditional transaction or application to hybrid transactions on multiple platforms Special Purpose  systems and  optimizers General Purpose Enterprise systems Evolving & Emerging  Workload Components Networking Optimized for a specific set of applications or components Optimized for a broad set of applications or components Traditional Workload Components XML Java ™ Analytics Data Protection SOA Sensors Events Search Digital Media Encryption Our competitors want our clients to believe “one size fits all”, but a single platform can be inefficient,  ineffective, and unsustainable
Information Technology must transform to be Responsive, Flexible, Secure and Cost Competitive  ,[object Object],[object Object],[object Object],[object Object],[object Object],Creating a single platform infrastructure would be highly inefficient, ineffective and unsustainable in the long term
Look for these:  Hybrid transactions are evident across many industries Common Elements:  On-line transaction processing, web browsing, business analytics, work flow processing Banking Insurance Retail Healthcare Telco Public Sector Core Banking Internet Rate Quotes On-line Catalog Patient Care Systems Business Support Systems (BSS) Electronic Tax Reporting Wholesale Banking – Payments Policy Sales & Management (e.g. Life, Annuity, Auto) Supply Chain Management On-line Claims Submission & Payments Operation Support System (OSS) Web-based Social Security Customer Care & Insight Claims Processing Customer Analysis
Agenda ,[object Object],[object Object]
The Value begins at the heart of zEnterprise……. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Improvement for traditional z/OS workloads Improvement in CPU intensive workloads via compiler enhancements  40% 60% Up to Up to Improvement for total CPU Capacity Up to an ADDITIONAL 30% 5.2 GHz superscalar processor Up to 96 Cores, 1 to 80 configurable for client use Up to 3 TB RAIM memory Over 100 new instructions  1.5MB L2 Cache per core, 24MB L3 Cache per processor chip  Cryptographic enhancements Optional water cooling
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],………  reaching across the levels of architecture……….   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.
IBM delivers the most reliable transactional systems with the  best economics Transactional integrity  that clients rely on Availability/ disaster recovery Scalability/performance Massive user/data demands Flexible and workload optimized Application integration/portability  Lowest cost per transaction & best overall economics Integrated transaction management and creation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Availability, integrity, speed and scale are critical for businesses …  with application security certificate expiration due to no end-to-end transaction management to ID the problem on  non-IBM infrastructure   ,[object Object],[object Object],[object Object],[object Object],System z beats HP in banking  transaction benchmarks  1589 3120 4665 5723 8024 2603 4360 6622 7443 8983 15353 0 4,000 8,000 12,000 16,000 0 10,000 20,000 30,000 40,000 50,000 MIPS 9445 HP maximum benchmark 2,153 TPS Kookmin Bank Bank of China pureScale beats Oracle RAC at European Bank transactions per second (tps) Cost per 1 hour of downtime PayPal loses $2,000/second in transactions on  non-IBM infrastructure Japan Airlines loses $10M in 48 hours …
Lowering the cost of  distributed  workloads through optimal platform selection on zEnterprise Lower server acquisition cost by up to  56%* Reduce network acquisition costs (adapters, cables and switches) by up to  95%* Simplify, automate, and improve service quality  by consolidating on zEnterprise and … Reduce cost of ownership  by up to  55%* Optimize distributed work on zEnterprise with Linux on System z, POWER7 blades and Intel blades with Unified  Resource Manager Current data center:  distributed workloads on a variety of Intel servers,  connected to a System z ,[object Object],[object Object]
zEnterprise hardware management and platform management … 10100100101001 0100100101001 Hypervisors Energy Networks ,[object Object],[object Object],[object Object],[object Object],Performance Virtual Servers Operations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Virtual Server Lifecycle Management ,[object Object],[object Object],[object Object],[object Object],Workload Awareness and Platform Performance Management ,[object Object],[object Object],[object Object],Save time, cost and simplify asset management Decrease problem determination and resolution time for cross-platform resources Improve and simplify cross-platform availability procedures Enable broader and more granular view of resource consumption Factory installed and configured network Improved network security with lower latency, less complexity, no encryption/decryption Allow critical workloads to receive resources and priority based on goal-oriented policies established by business requirements Smart business adjustments based on workload insight Provide deep insight into how IT resources are being used Gain flexibility, consistency and uniformity of virtualization Provide the business with faster time to market Simplified network management for applications …  and made possible by the Unified Resource Manager Simplified installation  of hypervisors Gain significant time to market with improved speed of deployment Simplified energy management Energy cost savings HMC
zEnterprise hardware management and platform management … 10100100101001 0100100101001 Hypervisors Energy Networks ,[object Object],[object Object],[object Object],[object Object],Performance Virtual Servers Operations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Virtual Server Lifecycle Management ,[object Object],[object Object],[object Object],[object Object],Workload Awareness and Platform Performance Management ,[object Object],[object Object],[object Object],HMC
…  and made possible by the Unified Resource Manager 10100100101001 0100100101001 Hypervisors Energy Networks Performance Virtual Servers Operations Simplified installation  of hypervisors Gain significant time to market with improved speed of deployment Simplified energy management Energy cost savings Save time, cost and simplify asset management Decrease problem determination and resolution time for cross-platform resources Improve and simplify cross-platform availability procedures Enable broader and more granular view of resource consumption Factory installed and configured network Improved network security with lower latency, less complexity, no encryption/decryption Allow critical workloads to receive resources and priority based on goal-oriented policies established by business requirements Smart business adjustments based on workload insight Provide deep insight into how IT resources are being used Gain flexibility, consistency and uniformity of virtualization Provide the business with faster time to market Simplified network management for applications HMC
Agenda ,[object Object],[object Object]
Retail Client using SAP Financials (today) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],CORE NETWORK  AIX Application Servers Mainframe DB2 BWA SAP Clients NFS  Servers
Retail Client using SAP Financials (tomorrow) ,[object Object],[object Object],HMC HMC Ensemble Manger zBlade Extension DP Power Blades IEDN zG N1 z CP, Memory and IO System z CPC OSA OSD OSA OSX OSA OSM NFS z/VM Top of Rack Switch Top of Rack Switch  Support Element INMN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ We think we can anticipate a reduction of  12  hops across the network down to  1 ,  saving network cost and improving our application performance!”  Client IT Management BWA Xen/KVM pHyp AIX AIX AIX AIX AIX AIX PR/SM
Integrating servers changes the operations and organizational models of a business … Provides improved operational integration, end-to-end management, better performance, less risk, lower cost… AND near- zero downtime for mission critical SAP that competitors can’t match!  SAP in a Box! Potential advantages of consolidating your application and data serving ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],zEnterprise with IBM power and IBM x86 Blades AIX SAP App Servers DB2 Connect ™ xLinux SAP App Servers DB2 Connect SAP App Servers Windows DB2 Connect DB2 Data Sharing Central Instance Services  z/OS SYSPLEX/ LPAR, z/VM ® SAP App Servers DB2 Connect zLinux HiperSockets ™ Networking / Messaging SAP Database Servers Private Network Adobe Document Services x,p TREX x (search/classification) liveCache x,p MDM x,p Standalone Engines Business Warehouse Accelerator  SAP Appliances X86 Blade Center Enterprise Service Repository
German Public Sector Client:  Internet Tax Application (today) Internet Browser TAM Apache System z Power running AIX DB2 WebSphere Application  Server AIX Intel Linux Queue- Manager CICS Intel Windows MQ: Virus scanning MQ: Thumbnail MQ: OCR analysis MQ: Signature 1 GB Network X Fire Wall 1 GB Network X X ,[object Object],[object Object],[object Object],[object Object],[object Object]
German Public Sector Client:  Internet Tax Application (tomorrow) HMC (with Advanced Virtualization Management) PR/SM Z CPU, Memory and IO SE SE PR/SM zEnterprise Blade Extension pHyp Websphere Application xHyp Linux (Apache) Power AMM Virtual Machine DP (TAM replacement) Internet Browser X Queue- Manager CICS DB2 Websphere Application Websphere Application 10 GB Network The Environment with zEnterprise Database on DB2 z/OS with application serving on POWER7 Blades in zBX, utilizing IBM WebSphere DataPower for Web service enablement. ,[object Object],[object Object],[object Object],[object Object],[object Object],Intel Windows MQ: Virus scanning MQ: Thumbnail MQ: OCR analysis MQ: Signature
Large European Bank – Internet Banking (today) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Large European Bank – Internet Banking (tomorrow) The Environment with zEnterprise Integrate core business logic and data serving on System z (IMS/CICS/DB2) with IBM Blades; POWER 7 Blades running WebSphere and System x Blades as virtualized Linux based Web Servers, all managed in a zBX. Business Advantage Simplification and standardization of the environment will allow bank to be more flexible responsive to local country banks adding functionality and growing banking revenue . Operational Advantage A single management and policy framework across Web serving, transactions and database to lower the cost of enterprise computing Mainframe Quality of Service characteristics will be extended to application servers to manage risks The dynamic resource management of the mainframe is  extended to all devices within a multi-tier architecture to improve quality of services Organizational Advantage Reduce level of manual coordination, freeing up staff to train and focus on backlog of business application function development HMC – Unified Resource Manager PR/SM PR/SM zEnterprise Blade Extension PowerVM ™ x86 Power SE SE Virtual Machine z/OS Virtual Machine z/OS Virtual Machine z/OS Virtual Machine z/OS AIX AIX AIX xHyp Linux Linux Linux AMM Virtual Machine z/OS
US Healthcare Provider – Information Hubs  (today) ASP  ASP z/OS IMS  SOAP  Gateway MQ  IMS TM IMS DB  .net Windows z/OS IMS  SOAP  Gateway MQ  IMS TM IMS DB  Power - AIX MDM  WebSphere Member Hub Provider Hub Product Hub Service Layer  z/OS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
US Healthcare Provider – Information Hubs (tomorrow) The Environment with zEnterprise Consolidate information into ‘information hubs’ that will be used by all aspects of the business. Two options being considered for Master Data Management using DB2 on z/OS for consolidated data store, with WebSphere on either AIX or Linux for System z. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],zOS/WGS IMS  SOAP  Gateway MQ  IMS TM IMS DB  P7 - AIX MDM  WebSphere Member Hub Provider Hub Product Hub Service Layer  zOS Option B zEnterprise with POWER7  Blades zBX zOS/WGS IMS  SOAP  Gateway MQ  IMS TM IMS DB  MDM  WebSphere Member Hub Provider Hub Product Hub Service Layer  zOS Option A zEnterprise with MDM on Linux for System z System z z/VM RHEL 5 for System z ASP  ASP z/OS IMS  SOAP  Gateway MQ  IMS TM IMS DB  .net Windows ASP  ASP z/OS IMS  SOAP  Gateway MQ  IMS TM IMS DB  .net Windows
[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
Trademarks The following are trademarks of the International Business Machines Corporation in the United States and/or other countries. The following are trademarks or registered trademarks of other companies. * Registered trademarks of IBM Corporation * All other products may be trademarks or registered trademarks of their respective companies. Intel is a trademark of Intel Corporation in the United States, other countries, or both.  Upromise is a registered trademark of Sallie Mae, Inc.  Java and all Java-related trademarks and logos are trademarks of Sun Microsystems, Inc., in the United States and other countries Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both. UNIX is a registered trademark of The Open Group in the United States and other countries. Microsoft, Windows and Windows NT are registered trademarks of Microsoft Corporation. Red Hat, the Red Hat "Shadow Man" logo, and all Red Hat-based trademarks and logos are trademarks or registered trademarks of Red Hat, Inc., in the United States and other countries. Notes :  All customer examples cited or described in this presentation are presented as illustrations of  the manner in which some customers have used IBM products and the results they may have achieved.  Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions. This publication was produced in the United States.  IBM may not offer the products, services or features discussed in this document in other countries, and the information may be subject to change without notice.  Consult your local IBM business contact for information on the product or services available in your area. All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only. Information about non-IBM products is obtained from the manufacturers of those products or their published announcements.  IBM has not tested those products and cannot confirm the performance, compatibility, or any other claims related to non-IBM products.  Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products. Prices subject to change without notice.  Contact your IBM representative or Business Partner for the most current pricing in your geography. AIX* CICS* Cognos* DataPower* DB2* e-business logo* IBM* IBM logo* IMS InfoSphere POWER7 Power Systems PowerVM System z System x WebSphere* zEnterprise z/OS* z/VM* ZSP03409-USEN-00

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System Z Enterprise Workload Optimization

  • 1. IBM zEnterprise Value for Business Workloads and Applications Becoming Responsive, Flexible and Competitive
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  • 3. Industries are re-shaping business models to meet the demands of a sophisticated consumer and fiercely competitive economy Common to all: Insights, risk reduction, reduced time to market, responsive, efficient Smarter Money Mobile Banking Smarter Shopping “ Upromise” Loyalty Programs Smart Thinking “ Single Moments of Truth” Smarter Healthcare Medical Home Smarter Cloud Online Universities
  • 4. These new business models are driving complex changes into the components of a traditional transaction or application to hybrid transactions on multiple platforms Special Purpose systems and optimizers General Purpose Enterprise systems Evolving & Emerging Workload Components Networking Optimized for a specific set of applications or components Optimized for a broad set of applications or components Traditional Workload Components XML Java ™ Analytics Data Protection SOA Sensors Events Search Digital Media Encryption Our competitors want our clients to believe “one size fits all”, but a single platform can be inefficient, ineffective, and unsustainable
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  • 6. Look for these: Hybrid transactions are evident across many industries Common Elements: On-line transaction processing, web browsing, business analytics, work flow processing Banking Insurance Retail Healthcare Telco Public Sector Core Banking Internet Rate Quotes On-line Catalog Patient Care Systems Business Support Systems (BSS) Electronic Tax Reporting Wholesale Banking – Payments Policy Sales & Management (e.g. Life, Annuity, Auto) Supply Chain Management On-line Claims Submission & Payments Operation Support System (OSS) Web-based Social Security Customer Care & Insight Claims Processing Customer Analysis
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  • 15. … and made possible by the Unified Resource Manager 10100100101001 0100100101001 Hypervisors Energy Networks Performance Virtual Servers Operations Simplified installation of hypervisors Gain significant time to market with improved speed of deployment Simplified energy management Energy cost savings Save time, cost and simplify asset management Decrease problem determination and resolution time for cross-platform resources Improve and simplify cross-platform availability procedures Enable broader and more granular view of resource consumption Factory installed and configured network Improved network security with lower latency, less complexity, no encryption/decryption Allow critical workloads to receive resources and priority based on goal-oriented policies established by business requirements Smart business adjustments based on workload insight Provide deep insight into how IT resources are being used Gain flexibility, consistency and uniformity of virtualization Provide the business with faster time to market Simplified network management for applications HMC
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  • 23. Large European Bank – Internet Banking (tomorrow) The Environment with zEnterprise Integrate core business logic and data serving on System z (IMS/CICS/DB2) with IBM Blades; POWER 7 Blades running WebSphere and System x Blades as virtualized Linux based Web Servers, all managed in a zBX. Business Advantage Simplification and standardization of the environment will allow bank to be more flexible responsive to local country banks adding functionality and growing banking revenue . Operational Advantage A single management and policy framework across Web serving, transactions and database to lower the cost of enterprise computing Mainframe Quality of Service characteristics will be extended to application servers to manage risks The dynamic resource management of the mainframe is extended to all devices within a multi-tier architecture to improve quality of services Organizational Advantage Reduce level of manual coordination, freeing up staff to train and focus on backlog of business application function development HMC – Unified Resource Manager PR/SM PR/SM zEnterprise Blade Extension PowerVM ™ x86 Power SE SE Virtual Machine z/OS Virtual Machine z/OS Virtual Machine z/OS Virtual Machine z/OS AIX AIX AIX xHyp Linux Linux Linux AMM Virtual Machine z/OS
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  • 28. Trademarks The following are trademarks of the International Business Machines Corporation in the United States and/or other countries. The following are trademarks or registered trademarks of other companies. * Registered trademarks of IBM Corporation * All other products may be trademarks or registered trademarks of their respective companies. Intel is a trademark of Intel Corporation in the United States, other countries, or both. Upromise is a registered trademark of Sallie Mae, Inc. Java and all Java-related trademarks and logos are trademarks of Sun Microsystems, Inc., in the United States and other countries Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both. UNIX is a registered trademark of The Open Group in the United States and other countries. Microsoft, Windows and Windows NT are registered trademarks of Microsoft Corporation. Red Hat, the Red Hat "Shadow Man" logo, and all Red Hat-based trademarks and logos are trademarks or registered trademarks of Red Hat, Inc., in the United States and other countries. Notes : All customer examples cited or described in this presentation are presented as illustrations of the manner in which some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions. This publication was produced in the United States. IBM may not offer the products, services or features discussed in this document in other countries, and the information may be subject to change without notice. Consult your local IBM business contact for information on the product or services available in your area. All statements regarding IBM's future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only. Information about non-IBM products is obtained from the manufacturers of those products or their published announcements. IBM has not tested those products and cannot confirm the performance, compatibility, or any other claims related to non-IBM products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products. Prices subject to change without notice. Contact your IBM representative or Business Partner for the most current pricing in your geography. AIX* CICS* Cognos* DataPower* DB2* e-business logo* IBM* IBM logo* IMS InfoSphere POWER7 Power Systems PowerVM System z System x WebSphere* zEnterprise z/OS* z/VM* ZSP03409-USEN-00

Hinweis der Redaktion

  1. During this session we will briefly discuss the changes to business applications and workloads, some of the specific values that can be gained with zEnterprise and then review several client examples built by the teams over the course of the last year.
  2. Around the world, all industries are re-shaping their business models. They are facing enormous pressure to enhance their business functions to meet the demands of a highly sophisticated consumer, whether it is the increased use of the web and internet or the desire to command life from mobile devices such as a Blackberry, the iPhone or even an iPad. As the consumer becomes “Smarter” businesses will have to respond. In the Retail industry the move from ‘brick & motor’ has pressured companies to make sure the on-line experience is profitable and efficient. They are doing this with predictive selling, proposing products to the consumer based on previous purchases, or by providing an enhanced function like being able to save for college while you shop. In Healthcare and across industries, it has become imperative that the provider has the most current and detailed information about a patient or consumer. We, the consumer, demand that there be safe, consolidated records of our health, finances and travel preferences.
  3. These new business models are driving requirements for complex changes into the components of a traditional workload or application, they are driving IT further into the need for heterogeneous computing and towards what can be called a hybrid transaction. A hybrid transaction is the idea that a transaction requires multiple types of architectures for the highest level of efficient execution and in order to attain SLA requirements. Let’s use a real world example of such an application. You call your wireless carrier to ask them about a charge to your bill. They do a traditional query of your account and answer your question. At the same time they do the traditional query, they do an analysis of your account, which is considered business intelligence and they suggest that if you change your plan to Plan XYZ, you can save $20 a month. In that one transaction they’ve combined to types of processing. One is the query is traditional OLTP and the second is a complex query against the operation DB, which is CPU intensive, and in the past typically done on different platform against a Data Warehouse DB. This is one example, and I’m sure you can come up with others that you encounter in your everyday life. The assertion is that transactions will benefit more and more from integrated or offboard accelerators for its processing. This is seen in the enterprise today with the proliferation of appliance accelerators such as WebServices, ESBs, and Encryption. Therefore the IT will need to evolve to complete application integration to address these future business requirements.
  4. Unfortunately, while IT needs to evolve quickly to become highly responsive, flexibly to astonishing degrees, secure and cost competitive, it is naive to think this can be done effectively and efficiently utilizing a single platform architecture. As the example of the ‘hybrid’ transactions shows, all platforms have a role to play, each having their own strengths (and weaknesses). System z excels in many areas however we are known for leading edge data serving and the highest of security, resilience and scalability for on-line transaction application components. Power systems are best at handling the need for high performance demands such as numerically or video intense components. And clearly System x has the broadest portfolio of vendor and industry specific applications, serving very well the needs of critical niche applications or application components. What we are seeing, is that more and more applications require the interaction and integration of multiple platforms to achieve end-to- end business success.
  5. We all see these workloads everyday, across industries. In Banking there are components across retail and wholesale banking that rely on several architectures to execute, but the core of most banking relies on System z and z/OS. Insurance typically maintains Claims processing on z but reaches out to the internet for interaction with consumers, utilizing Linux, Unix and Intel. Public Sector is relying more and more on the web based capability to reach out to consumers and improve the rate of return for taxes, accurate payment of social benefits and even Census based reporting.
  6. During this session we will briefly discuss the changes to business applications and workloads and then review several client examples built by the teams over the course of the last year.
  7. The Value of zEnterprise begins with the z196. Tremendous gains have been designed and implemented into the traditional System z processor and will greatly enhance and expand key workloads. For example, for traditional z/OS applications that continue to run mission critical work around the globe, there could be up to 40% improvement in performance. Or for workloads that require CPU intensive capability, new compilers and instructions could produce up to an additional 30% gain in performance. As we look at all the enhancements being delivered in the z196, you can see that critical business workloads like SAP, Multi-Tier Web Serving, Business Intelligence and Data Warehousing, will all see gains from the new instructions, new compilers, new memory design, improved cache, a faster processor and simply more capacity. System z continues to enhance capabilities to lead the industry for mission critical workloads that require the highest qualities of security, reliability, scalability, consolidation and environmental efficiency.
  8. However, as mentioned earlier, no single platform can be designed to handle the complex nature of today’s business applications and zEnterprise is a unique solution being brought to the industry in recognition that heterogeneous workloads must be integrated and managed logically as one to enable the success of today and the future. With many customers that means there is a need to surround System z (z/OS and Linux on z) with additional capability. The z BladeCenter Extension (zBX) provides the capability to compliment, embrace and grow applications and workloads that rely on System z for data serving and key business workload components. Adding a zBX, with Power 7 and/or System x (Statement of Direction) Blades, you can now integrate components of an end-to-end business process, monitor and control them from a single point of management, allowing the application to be treated as a logical whole. In addition, value will be extended to enhance applications on System z through the integration of special purpose architectures like the IBM Smart Analytics Optimizer for Business Intelligence and Data Warehouseing and the IBM WebSphere DataPower Appliance for Service Oriented Architecture.
  9. Only IBM maintains consistent transaction integrity with a two phase commit across: Network outages Power outages Application failures That means that when a business or a customer initiates a transaction (like online purchase or bank account withdrawal), you have the peace of mind that the transaction will fully complete or fully roll back. You will not be caught in a situation where the warehouse was requested to ship the product, but the customer credit cart was never charged. Application failure in this context is that it does not handle an exception properly.....example  Two people check into the hotel desk at the exact same time and they both have the same first and last name  The application accepts both names at face value and does not do another (3rd) check like what company do these two people work at or middle name or address  And thus the application assumes they are the same person and perhaps checks one in the room and drops the other one  So the application was not written properly to handle a specific case that might come up and unknown actions may result  From lost orders to lost payments, the implications of transaction failures can be costly to you and your customers. 15 million bank transactions are mined daily. Poor quality data will cost the banking industry 27 billion USD in operating costs. In retail, an error between billing and shipping can have a ripple effect throughout the supply chain. For Insurers, inaccurate data can make it difficult to properly underwrite and manage risk. Singapore Land Transport Authority was able to leverage a DB2 and WebSphere based solution to reduce revenue short comings due to lost transactions by 80% by creating a national transport fare clearinghouse that enables customers to use one fare card for all modes of public transportation. (Power example)
  10. Also mention London stock exchange , Malaysian stock exchange – scalability. Resiliency failures Consumers and Travel Agents leverage SOA portal to access reservations 10,000’s of tickets sold daily via the web Secure access for client access and privacy is essential to workflow When the Self Signed Certificate expired at Japan Airlines, they lost $10M in revenue over 48 hours
  11. Let’s look at a customer scenario based on IBM analysis of a large Financial Services' company data center including 100,000 mainframe workload MIPS and 10,000 distributed workloads - 7000 light, 500 heavy, and 2500 with heavy I/O characteristics. Some of the distributed work is connecting and doing large scale data and transaction processing on z/OS. System z delivers the lowest cost per unit of work for large scale data processing workloads with its huge I/O bandwidth, high utilization, and structure management practices. The customer will continue to choose z/OS for this work. Now lets look at the distributed work - the customer needs to consider what is the best alternative for the distributed applications –their current distributed platform or deploying them on zEnterprise, placing some work on Linux on z, some on x86 blades, and some on POWER blade in the IBM zEnterprise BladeCenter Extention (zBX). When you compare the zEnterprise configuration with the current configuration on the older xeon and nehalem technology, the cost of acquisition on zEnterprise is considerably less at 56% When factoring in power, labor and storage costs in addition to server and network acquisition, a zEnterprise solution yields a 55% TCO improvement over choosing the all Intel based solution. When you look at network complexity, the current solution requires a total of 13,563 network parts (switches, cables, adapters) as compared to a zEnterprise solution with 202 total network parts.. zEnterprise significantly reduces network parts by 98.5% compared to the client’s existing data center, equivalent to a 95% reduction in cost. zEnterprise allows you to optimize technology deployment to the right fit for purpose processors, with lower cost and improved quality of service.
  12. The Unified Resource Manager is a unique implemenation of firmware designed from the heritage of System z and z/OS. Across heterogeneous architectured it provides capabilities across virtualization with Lifecyle Management and Hypervisor Management, Operational Controls, Energy Management, Workload Awareness and Platform Performance Management. The Unified Resource Manager bridges the view and execution of a workload from System z across a private data network out to the zBX, embracing the management required to improve the application experience. Benefits range from factory installation, integration and testing of all parts to ensuring critical workloads receive resources based on policies tied to business goals. Gains can be realized across, hardware, software, network and staff. (Note to Speaker, study this chart and put your own spin on your presentation, there is a LOT of value here and depending on the customer set you should highlight certain points.)
  13. The Unified Resource Manager is a unique implemenation of firmware designed from the heritage of System z and z/OS. Across heterogeneous architectured it provides capabilities across virtualization with Lifecyle Management and Hypervisor Management, Operational Controls, Energy Management, Workload Awareness and Platform Performance Management. The Unified Resource Manager bridges the view and execution of a workload from System z across a private data network out to the zBX, embracing the management required to improve the application experience. Benefits range from factory installation, integration and testing of all parts to ensuring critical workloads receive resources based on policies tied to business goals. Gains can be realized across, hardware, software, network and staff. (Note to Speaker, study this chart and put your own spin on your presentation, there is a LOT of value here and depending on the customer set you should highlight certain points.)
  14. The Unified Resource Manager is a unique implemenation of firmware designed from the heritage of System z and z/OS. Across heterogeneous architectured it provides capabilities across virtualization with Lifecyle Management and Hypervisor Management, Operational Controls, Energy Management, Workload Awareness and Platform Performance Management. The Unified Resource Manager bridges the view and execution of a workload from System z across a private data network out to the zBX, embracing the management required to improve the application experience. Benefits range from factory installation, integration and testing of all parts to ensuring critical workloads receive resources based on policies tied to business goals. Gains can be realized across, hardware, software, network and staff. (Note to Speaker, study this chart and put your own spin on your presentation, there is a LOT of value here and depending on the customer set you should highlight certain points.)
  15. During this session we will briefly discuss the changes to business applications and workloads and then review several client examples built by the teams over the course of the last year.
  16. One of the first clients we worked with is a US retail business running SAP for there financials. The data serving component is on DB2 for z/OS with application servers spread across several Power based systems. The SAP environment is one key application encompassed by a highly complex infrastructure. Some of the challenges noted were the difficulty had trying coordinate monitoring, application maintenance and testing across platforms. They noted their hardware microcode updates required outages and multiple monitoring tools were used per server type with different processes by site and location. Finally, when the team traced the path of a transaction it was discovered that it required no less than 12 hops across the network to complete a transaction.
  17. The environment with zEnterprise has the SAP data server on DB2 z/OS with application serving on Power 7 Blades integrated in a zBX and managed by the Unified Resource Manager. The benefits noted were straightforward, consistency of business controls, ability to monitor and manage the application from end to end and as well as the benefit of consolidating skills and software costs by streamlining the tool choices. In the course of the exercise the client was also able to identify benefit associated with the private network associated with zEnterprise. There is preliminary belief that the use of the private data network from the application servers to the database will be able to eliminate the requirement for encryption and firewalls, reducing the network hops from roughly 12 down to 1. This could provide the benefit of lowered cost and improve response time across an end to end transaction.
  18. SAP is organized in 2 or 3 tier architectures. The first tier is the presentation layer (which is not depicted here). This is basically the personal computer, laptop, desktop, Mac, … where the SAP GUI resp. the Webbrowser is running as graphical interface. It connects to the second tier, which is the SAP application server (marked as “SAP App Servers”). The third tier is the database server (the big grey box). In two tier architectures, SAP application server and the database run on the same server. So with SAP on System z, you do have zLinux as Application Server platform, which is the two tier architecture. In three tier architectures, the SAP application server can be either System p with AIX, x86 with Windows, and x86 with Linux (in order of customer preference). The main difference between two and three tier is, that in three tier architectures there is a network between application server and database server. SAP has been explicitly designed for this network layer in the three tier architecture, however low latency is still an excellent thing. SAP NetWeaver Standalone Engine characteristics: In addition to SAP NetWeaver Application Server Provide specific functions in combination with one or multiple SAP NetWeaver systems Do not run as part of SAP NetWeaver Application Servers (ABAP / Java) Are usually not available on all platforms that are certified for SAP NetWeaver Whitepaper “Using Adobe® Document Services with SAP on IBM DB2 for z/OS” (link to https://www.sdn.sap.com/irj/sdn/go/portal/prtroot/docs/library/uuid/2083cedc-e608-2b10-aa8f-e6a46bcee17c) SAP integrates Adobe Document Services to enhance the document handling capabilities of SAP, e.g. to handle interactive PDF documents and transport data from and to dynamic PDF documents. Unfortunately, Adobe does not offer Document Services on all certified SAP platforms. For SAP on IBM DB2 for z/OS Adobe Document Services are supported to run natively on Windows, AIX and Linux on System x Application Servers, but not natively on Linux on System z Application Servers. This paper provides the technical scenarios to use Adobe Document Services also for Linux on System z Application Servers. Please note that the whitepaper is located on SAP Developer Network (SDN). You might need to register (for free without addition to any mailing lists) with SAP SDN to access the paper. The SAP Enterprise Search engine TREX only supports the following platforms: Linux on x86_64 (64 bit) Windows on x64 (64 bit) SAP NetWeaver Master Data Management (SAP NW MDM) is a component of SAP's NetWeaver product group and is used as a platform to consolidate, cleanse and synchronize a single version of the truth for master data within a heterogeneous application landscape. It has the ability to distribute internally and externally to SAP and non-SAP applications. SAP MDM is a key enabler of SAP Service-Oriented Architecture. Standard system architecture would consist of a single central MDM server connected to client systems through SAP Exchange Infrastructure using XML documents, although connectivity without SAP XI can also be achieved. There are five standard implementation scenarios: Content Consolidation - centralized cleansing, de-duplication and consolidation, enabling key mapping and consolidated group reporting in SAP BI. No re-distribution of cleansed data. Master Data Harmonization - as for Content Consolidation, plus re-distribution of cleansed, consolidated master data. Central Master Data Management - as for Master Data Harmonisation, but all master data is maintained in the central MDM system. No maintenance of master data occurs in the connected client systems. Rich Product Content Management - Catalogue management and publishing. Uses elements of Content Consolidation to centrally store rich content (images, PDF files, video, sound etc.) together with standard content in order to produce product catalogues (web or print). Has standard adapters to export content to Desktop Publishing packages. Global Data Synchronization - provides consistent trade item information exchange with retailers through data hubs (e.g. 1SYNC) Since the server is basically an in-memory cache, price performance of memory does play a huge role here again. Available on Windows, AIX, and Lintel in order of customer preference. The SAP NetWeaver BW Accelerator powered by TREX is exclusively available as an appliance on a Linux Blade Center as a black box without virtualization . It does exactly what the name implies, it accelerates SAP NetWeaver BW and it is extremely popular with SAP customers. It is to some extent in competition to IBM Smart Analytics Optimizer, however as usually true for the competing areas between SAP and IBM: IBM has the generic solution, SAP has the SAP specific solution. Let me give you an example: If a customer is an SAP only shop, he will tend to use SAP PI/XI. But if he has other stuff besides it, he will use WebSphere. Linux on x86_64 (64 bit), SUSE only, vendors are IBM, HP, Sun, Dell, Fujitsu, Cisco The SAP ESR (Enterprise Service Repository) powered by TREX is exclusively available as an appliance on a Linux or Windows Blade Center: Linux on x86_64 (64 bit) Windows on x64 (64 bit)
  19. This customer provides an application that automates the tax processing of receipts for small businesses For example the bakery or the bucher send their receipts per fax and the receipt is stored in a DB2 database. After that the receipt will be virus scanned and an OCR processing follows to send the receipt values to the tax consultant of the bucher, bakery, etc. The small business can then login to the application to see the status of the receipt. In addition to System z, CICS and DB2, the application requires WebSphere on Power, Windows on Intel and there is a desire to enhance with Web Services driven by DataPower. The challenges identified in their workshop were that thier limited staff and complexity limited the ability to respond to new function requests in a timely fashion. Also the pure cost of staff to maintain a multi-platform, complex infrastructure was very challenging to the organization.
  20. The environment with zEnterprise has data and some business logic using DB2 z/OS and CICS, additional business logic and application serving resides on Power 7 Blades integrated in a zBX and managed by the Unified Resource Manager. The benefits noted a simply increase in network speed by 10x. Their data center today runs strictly across 1GB. In addition they saw value in the ability to monitor and manage the application from end to end. It was also noted that being a smaller enterprise, with staffing challenges, the packaging of zEnterprise and zBX being pre integrated and pre tested by IBM at the plant, was going to save them time and minimize human intervention errors.
  21. Today the internet banking for a large European bank is structured across System z, Power and Intel within a complex Parallel Sysplex. There are multiple sites and the application supports banking in over 22 countries. The environment is extremely complex and has several, single points of failure. During the course of mapping the application the client also discovered majority of thier maintenance is applied manually. Each of these challenges contributes to demanding requirements for staff, and has made it difficult for the bank to address the application backlog and enhance their customer service across the banks represented. Client desires modernize and move aggressively forward to a more service oriented approach to application development. Complexity and maintaining multiple infrastructures has made this difficult.
  22. The proposed zEnterprise environment provides this client to initially simplify and standardize their infrastructure. Lowering cost by instituting a single management and policy framework. There is also strong believe that zEnterprise will provide flexibility in platform choice as the choose how to move forward with Service Oriented Architecture. The ability to ‘right fit’ application service components, choosing platforms as appropriate to gain performance but be cost efficient, is attractive and believed to be an exclusive of this offering. They feel this will provide them the ability to put greater focus on delivering new business function and enhancing the ‘local bank’ experience across multiple European countries. As the client has progressed further with the activity, exploring more of the options and benefits of zEnterprise, they have now also embarked on an investigation of their IT organization, believing that restructure my allow them to derive even higher benefits.
  23. A large healthcare claims provider has begun to investigate choices for expanding their implementation of Master Data Management. Today the client has begun with the MDM server on AIX on Power, front ending multiple data stores across DB2 and IMS. The project needs to expand to consolidate data and systems, this has been difficult due to numerous acquisitions. There is also tremendous pressure to support new industry standards while streamlining development/test and promotion to production. A desire to have end-to-end visibility of the application was also given as a requirement.
  24. The zEnterprise environment would provide the client the opportunity to evaluate several choices (z/OS, Linux for z, AIX) for placement of the MDM server, including the freedom to choose multiple platforms while gaining the ability to manage and monitor all platforms as if they were logically one system. The client feels this will increase their ability to respond and competitiveness in a very challenging industry. There is an ability to co-locate data and application in a better fashion, taking advantage of the high speed private network. Possibly there is an opportunity to reduce firewalls and encryption. Enhanced virtualization across architectures will allow them to consolidate and simplify. In addition, the client is located in a large metropolitan area and has noted the integration of the zBX in the zEnterprise will provide significant savings in facilities and energy costs.
  25. You must show this TM chart and acknowledge those of other companies