Bring Your Own Device is reshaping the e-citizen experience. What is the opportunity and challenges to be explored in e-Government initiatives.

2. • B.Y.O.D . consumers
spend for the
differentiating
experience of
connectivity, content, i
nteractivity, creativity,
family, entertainment
and self image.
• The differentiating
experience is
mediated in their
acquired personal
devices –smart
phones, tablets…. of
information and
communication.

3. B.Y.O.D. TRENDS

4. B.Y.O.D.
TRENDS
2012 Most Popular Apps
=E-mail
=Browser
=Social Media
=Games
=Entertainment
=Information
=Publication
2012 Top
Mobile OS
=Android
=Apple IOS

6. Open
Government is
the context of
social media
creating value for
governance.

7. Open Government speaks
of the principles and
framework of
data transparency,
open participation,
open
collaboration, everywher
e engagement between
government and citizen
mediated by technology
and social media.

8. B.Y.O.D. reshapes government relationship
with ALL citizen.
B.Y.O.D. connects the citizen-centric platform
of service delivery, governance
transparency, people participation and open
communication.

12. B.Y.O.D. CHALLENGE FOR E-GOV

13. PRESENTOR
John J. Macasio
Redfox Technologies
john.macasio@redfoxtechnologies.com