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Social Media and Its Impact on Corporations ADV 492 New Media  By Emmanuel Johnson
	What's Social Media?  Social Media :Online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other. Social Media is primarily Internet-and- mobile tools.
Most Popular Social Media
Social Media Revolution  Years to reach 50 million users Radio 38 years  TV  13 years  Internet 4 years  IPOD 3 years  FACEBOOK 		--- 100 million users in less than 9 months!!! --- If facebook was a country it would be 4th largest.
Social Media Revolution  LinkedIn  80% of companies are using LinkedIn as their primary tool to find employees. As of October 2009, LinkedIn had more than 50 million registered users,spanning more than 200 countries and territories worldwide.
Social Media Revolution Google   YouTube  Largest search engine in the world.  Applications Google Maps   Google Earth Google Chrome  Google Adwords  Google Analytics  Second largest search engine in the world.  Over 100,000,000 video posted.
Giving a presentation in my New Media class on why  Social Media is the greatest thing ever!!!
Social Media Revolution  Blogging   There are over 200,000,000 blogs, 54% of which get updated everyday.  Word of Mouth is contagious through blogging --- 25% of search results for worlds top 20 brands  are linked to user-generated content. --- 34% of bloggers post opinions about products and  brands.
Blogging
Why Social Media is Important? Social media is the one main entity that can connect people throughout the world.  With the emergence of the Social Media Revolution, its critical to grasp the concepts of social media mediums to keep up with the changing technological era.
Corporations and Social Media  Social media connects corporations to consumers and consumers to brands.  The utilization of social media allows corporations to promote their site or business through social media channels and it is a prevailing approach that will get you links, attention and substantial amounts of traffic.
Corporate Creditability  Social Media  has enabled corporations to interact with clients and potential clients on a mass level that was unheard of before the rise of social media.  This phenomenon has allowed corporation to build trust with current and future clients through meaningful interactions that makes the clients feel like their opinions matter.
Social Media Critical to Success With the growing competition for business those corporations that lack adequate social media control will eventually fall to the side.  Corporations should engage in extensive utilization of social media, because one key benefit is that it helps build brand loyalty among consumers.
The End  “5 years ago Social Media was sufficient for success, in today's global technological world it is necessary for success”	 				--- Emmanuel Johnson

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Social Media

  • 1. Social Media and Its Impact on Corporations ADV 492 New Media By Emmanuel Johnson
  • 2.
  • 3. What's Social Media? Social Media :Online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other. Social Media is primarily Internet-and- mobile tools.
  • 5. Social Media Revolution Years to reach 50 million users Radio 38 years TV 13 years Internet 4 years IPOD 3 years FACEBOOK --- 100 million users in less than 9 months!!! --- If facebook was a country it would be 4th largest.
  • 6. Social Media Revolution LinkedIn 80% of companies are using LinkedIn as their primary tool to find employees. As of October 2009, LinkedIn had more than 50 million registered users,spanning more than 200 countries and territories worldwide.
  • 7. Social Media Revolution Google YouTube Largest search engine in the world. Applications Google Maps Google Earth Google Chrome Google Adwords Google Analytics Second largest search engine in the world. Over 100,000,000 video posted.
  • 8. Giving a presentation in my New Media class on why Social Media is the greatest thing ever!!!
  • 9. Social Media Revolution Blogging There are over 200,000,000 blogs, 54% of which get updated everyday. Word of Mouth is contagious through blogging --- 25% of search results for worlds top 20 brands are linked to user-generated content. --- 34% of bloggers post opinions about products and brands.
  • 11. Why Social Media is Important? Social media is the one main entity that can connect people throughout the world. With the emergence of the Social Media Revolution, its critical to grasp the concepts of social media mediums to keep up with the changing technological era.
  • 12. Corporations and Social Media Social media connects corporations to consumers and consumers to brands. The utilization of social media allows corporations to promote their site or business through social media channels and it is a prevailing approach that will get you links, attention and substantial amounts of traffic.
  • 13. Corporate Creditability Social Media has enabled corporations to interact with clients and potential clients on a mass level that was unheard of before the rise of social media. This phenomenon has allowed corporation to build trust with current and future clients through meaningful interactions that makes the clients feel like their opinions matter.
  • 14. Social Media Critical to Success With the growing competition for business those corporations that lack adequate social media control will eventually fall to the side. Corporations should engage in extensive utilization of social media, because one key benefit is that it helps build brand loyalty among consumers.
  • 15. The End “5 years ago Social Media was sufficient for success, in today's global technological world it is necessary for success” --- Emmanuel Johnson