1. Results/Analysis of my
Ideal Reader
Questionnaire

2. I can see from this result that most people prefer to go to gigs rather
than clubs. This means that if I decide to include a competition to
win something, I could include a competition to win gig tickets. Also
this means that it would be a good idea to include a page showing
tour dates of different artists.

3. When I asked what people were first drawn to in a magazine, it is clear
that most people said photos. This suggests that I should make the
main image on my front cover really stand out and catch the reader’s
eye because I know it is the first thing that people will see. The photo
should be interesting and relate well to the audience so that they feel
part of the image in which they will see before anything else.

4. I can see from this, that the majority of people who answered my
questionnaire, said that they would be willing to pay between £2 -
£3. This means that I will price my magazine between £2 - £3
because I now know that it is a fairly reasonable price which
people are willing to pay.

5. Looking at this I can see that most people get their music on
the internet. This means that if I decide to put some free music
in the magazine, I will put a free download from iTunes, rather
than a free CD.

6. The majority of people who answered my questionnaire said they
weren't bothered about competitions in magazines. This makes it
very clear that people generally buy magazines for the information
about artists and music rather than the competitions. This made
me realise that I don’t have to worry about whether to put
competitions in my magazine because people generally aren’t
bothered.

7. 92% of people said that they buy their magazines in shops. This
is a very high percentage, compared to buying online . I now
know that I should definitely sell my magazine in shops because
it will get much more custom.

8. The majority of people said that they like having a free gift with the
magazine, therefore there is a very high chance that I will include
one with my magazine because the customers will like it. This could
draw more people in to buy it and also bring people to buy it
again, each time it comes out.

9. Most people seem to listen to their music on an iPod/portable
device. This means that if I want to give away any free music or do
a competition to win music, then I will make sure that it is to
get/win downloads, from a site like iTunes for example. Because
people generally seem to download music and generally listen to
music on a portable device.