There is hardly any online marketer worth his or her salt who does not know or agree that "the money is in the list." You probably may have come across this statement many times than you can remember. Why? The answer is simple. You can greatly increase your marketing sales and profits by building a list and taking good care of it.
1. There is hardly any online marketer worth his or her salt who does not know or agree that
"the money is in the list." You probably may have come across this statement many times
than you can remember. Why? The answer is simple. You can greatly increase your
marketing sales and profits by building a list and taking good care of it.
If you run an online home based business you would quickly realize that effective leads
generation will affect your success rate. Each lead represents a potential customer. By
building a list you are generating leads that can translate into new and returning
customers.
One mistake that many online marketers make is that fail to look after their list after
building it. Creating a list of subscribers is one thing, but if you really want to realize the
money is in the list, you will need to look after that list and maintain a good relationship
with your subscribers. Before we talk about looking after your lists, lets us review some
basics about how to build your list.
A Great list building tool is AWeber
To build a subscribers list, you will need to have landing pages with high percentages of
conversion. Next you will then need to drive loads of traffic to your landing pages. The
more people who visit your landing pages, the more people you will get to sign-up under
your lists. To increase the conversion rate of your landing pages you should offer
something of quality. You need to present well researched and informative content to
convince your visitors that you are an expert in your niche. Take note that people will only
opt to join your list if they are sure that you have valuable information to offer.
Now that you have subscribers adding up to you mailing lists, you need to take care of
them. This is important so as to convert them from being mere subscribers into customers.
It also helps to prevent them from opting out of your list.
To keep your readers interested and to maintain your credibility, you should make sure that
you only send well researched and written mails. Avoid spelling and grammar mistakes
and be sure to give quality targeted information. You should also avoid lengthy mails with
too much marketing language as this may become boring. A semi-short mail with useful
information such as a news item or a suggested tool will keep your readers hooked.
It is also advised that you avoid the temptation of sending too many emails. Some
subscribers opt out of list because of too many mails. Follow these building a list steps and
your home based business will certainly profit. You will then see first hand that the money
is in the list.
Please feel free to email me with any questions about starting your own online business
joellaclare@gmail.com
Joella is a home based marketer with a revolutionary home business opportunity. She is
giving away a free course to get you started with making money from the comfort of your
own home. Claim yours free at http://JoellaClare.com