This is a presentation using social media and other tools to network in the 21st century. This presentation was done on the fly at BarCamp Orlando 4/14/12. Visit http://professorjosh.com for more information, tips, and tricks.
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Networking in the 21st Century - Social Media, Meetups, and More!
1.
2.
3. “Networking in the 21st
Century is all about
understanding who your
networking with and the
mediums they prefer.” – Josh
Murdock
4.
5. 1. Find a Person’s Preferred
Communication Channel
2. Say Just Enough
3. Don’t Expect a Response
4. Clarify Early
5. What You Want is Not the
Point
6. Be Open Without Needing
7. Give Space
6. “Social Media provides the
opportunity to connect
yourself to content and
people in an amazing way”
– Josh Murdock
9. Sharing a cause
Tagging Donors & Linking
Connections
Sharing Content
Making Personal Connections
10. Facebook Pages vs. Groups
”We don’t have to be friends to connect”
Pages – act as a brand Groups – act as a
person
11. Facebook Groups
”We don’t have to be friends to connect”
Create a space to
share, question, poll, chat,
update a variety of people
with similar interest.
Secret: Only members see
the group, who's in it, and
what members post.
Closed: Anyone can see the
group and who's in it. Only
members see posts.
Open (public): Anyone can
see the group, who's in
it, and what members post.
Groups for Schools:
Requires
mail.valenciacollege.edu or
12. “The qualities that
make Twitter seem
insane and half-baked
are what makes it so
powerful.”
- Jonathan Zittrain
–Harvard Law Professor & Internet Expert
13. 5 Reasons to Use Twitter
1. Personal Connections
2. Keeping up with the
News
3. Networking
4. Advice
5. Marketing
15. Twitter Hashtags
The # symbol, called
a hashtag, is used to
mark keywords or
topics in a Tweet. It
was created
organically by Twitter
users as a way to
categorize
messages.
Example:
#edtech #highered
#SXSWedu
#elearning
27. You can access your bookmarks
everywhere you go
You can share your bookmarks with others
You can organize by stacks and tags
You can subscribe to favorite users
You can search and explore
http://www.delicious.com/professorjosh
Social Bookmarking
30. Top 10 QR Code Generators:
http://freenuts.com/top-10-free-online-qr-code-generators/
Types of Codes:
URL (web links)
Email
Phone Number
Text
Contact Info
Google Maps
App Store
33. Facebook www.facebook.com
• Mashable’s The Facebook Guide Book
http://mashable.com/guidebook/facebook/
• Facebook Privacy: 10 Settings Every User Needs to Know
http://mashable.com/2011/02/07/facebook-privacy-guide/
• How to protect your Facebook Timeline privacy - http://cnet.co/n4aL73
• Facebook Privacy Help Topic http://www.facebook.com/help/privacy
• Facebook Pages vs. Groups http://mashable.com/2009/05/27/facebook-
page-vs-group/
• Professor Josh http://facebook.com/professorjosh
Twitter www.twitter.com
• Mashable’s The Twitter Guide Book http://mashable.com/guidebook/twitter/
• What’s a Twitter Chat?
http://professorjosh.wordpress.com/2011/04/18/whats-a-twitter-chat/
• How to Run a Successful Twitter Chat
http://mashable.com/2009/12/08/twitter-chat/
• AFC Twitter http://twitter.com/myafchome
• Professor Josh http://twitter.com/professorjosh
34. Delicious www.delicious.com
• 7 Things You Should Know About Social Bookmarking
http://net.educause.edu/ir/library/pdf/ELI7001.pdf
• Social Bookmarking in Plain English http://www.commoncraft.com/video/social-
bookmarking
• Professor Josh http://delicious.com/professorjosh
Blogs www.wordpress.com
• Wordpress.com Support http://en.support.wordpress.com/
• 19 Reasons You Should Blog http://thefuturebuzz.com/2009/05/10/reasons-
you-should-blog-and-not-just-tweet/
• Professor Josh http://professorjosh.com
Various Social Media Tools
• Hootsuite: http://hootsuite.com/ (Social Media Dashboard, great for multiple accounts)
• Google+: https://plus.google.com/ (Latest Social Networking via Google)
• SlideShare: http://slideshare.net/jmurdock3
• YouTube: http://www.youtube.com/ (who doesn’t know about this?)
• LinkedIn: http://www.linkedin.com/ (resume, jobs, professional network)
• Flickr: http://www.flickr.com/ (photo sharing & exploring galore)
• The Shy Connector: http://bit.ly/shyconnector
Hinweis der Redaktion
My best friend Carlos tweets Bess (Central Florida Top 5) who gets me involved with blogging community & CFLBlogCon
Find a Person’s Preferred Communication Channel – Lesson: Go where they areSay Just Enough – Lesson: Less is moreDon’t Expect a Response – Lesson: Say what you need to and then let it goClarify Early – Lesson: Say it up frontWhat You Want is Not the Point – Lesson: No one knows what the future may hold, so make the moment count. Ensure the door stays open even if no one is walking through it right nowBe Open Without Needing – Lesson: Speak from openness rather than needGive Space – Lesson: Focus on thoughtful insight instead of continual contact
34% of bloggers post opinions about products & brands. 78% Consumers trust peer recommendations only 14% trust advertisements Research Products, Ask Questions, Sales/Coupons