NEW VERSION! -- Where is content management headed?
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"ECM" as we know it is about to become something much different than it has been. Think Big.
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NEW VERSION! -- Where is content management headed?
- 1. 1 WHAT’S THE FUTURE OF CONTENT MANAGEMENT?
- 2. 2 HINT: THINK BIG
- 3. 3 ● President, AIIM ● Technology and Associa:on evangelist ● Author: ● 8 Things You Need to Know series ● Informa7on Chaos vs. Informa7on Opportunity ● OccupyIT: A Technology Manifesto ● Content Management 2020 ● Digital Landfill blog ● @jmancini77 ● hCp://info.aiim.org/digital-‐landfill
- 5. 5 The 3 DISRUPTERS
- 6. 6 RESOURCE CHECKLIST (all free; just click on them!) The Digital Office: Improving the Way we Work What Will it Take to be a NextGen InfoPro? Paper-Free Progress: Measuring Outcomes
- 7. DISRUPTER #1 -- CONSUMERIZATION is transforming what users expect from applica:ons and how we deliver them.
- 8. DISRUPTER #2A & #2B -- CLOUD AND MOBILE are crea:ng an expecta:on of anywhere, any:me access and transforming how we engage with customers and employees.
- 9. DISRUPTER #3 -- THE INTERNET OF THINGS is genera:ng massive amounts of new data and informa:on, crea:ng enormous new challenges and opportuni:es.
- 10. 10 THE DIGITAL STAKES ARE RISING…
- 11. 11 WHAT DOES IT MEAN WHEN…
- 12. 12 Source: IBM Insight Conference THE LARGEST TAXI COMPANY IN THE WORLD OWNS NO CARS.
- 13. 13 Source: IBM Insight Conference THE LARGEST CONTENT PLATFORM IN THE WORLD CREATES NO CONTENT.
- 14. 14 Source: IBM Insight Conference THE LARGEST BOOKER OF ACCOMODATIONS IN THE WORLD OWNS NO HOTELS.
- 15. 15 IT MEANS DIGITAL IS NOW THE WORLD’S CURRENCY.
- 16. 16 AND EVERY BUSINESS, NO MATTER HOW WELL ENTRENCHED, COULD BECOME THE NEXT BLOCKBUSTER.
- 17. 17 CONTENT MANAGEMENT IS AT THE HEART OF THE REVOLUTION.
- 18. 18 BUT IT NEEDS TO EVOLVE TO THE NEXT LEVEL – AND THINK MUCH BIGGER.
- 19. WHY does “ECM” no longer seem to fit?
- 20. More than half of organizations (52%) are working towards a company-wide ECM capability, but only 14% have completed it. 2015 – AIIM “ECM Decisions”
- 21. 61% of organizations with ECM systems have no connection between those systems and their ERP/finance systems. 2015 – AIIM “ECM Decisions”
- 22. Only 39% have some degree of mobile access to their ECM systems. 2015 – AIIM “ECM Decisions”
- 23. 62% of organizations with ECM systems are still strongly reliant on their file-shares. 2015 – AIIM “ECM Decisions”
- 24. 60% of organizations with ECM systems say… “Gaining user adoption has been a big problem for our ECM project.” 2015 – AIIM “ECM Decisions”
- 25. 25 The future of Content Management Is being shaped by 3 forces…
- 26. 26 1 – The “appification” of business processes.
- 27. 27 “Enterprise” solutions are being bought by the drink, and assembled with no-code or low-code solutions.
- 28. 28 2 – Analytics.
- 29. 29 We finally have tools to understand all of the mysterious “dark data” in our organizations and extract value from it.
- 30. 30 3 – Infonomics.
- 31. 31 “Infonomics” means information assets have value and must be managed, secured, optimized, and protected like any other business asset.
- 32. 32 Source: IBM Insight Conference Content and Information Management are key to turning Digital Disruption into Digital Opportunity.
- 33. 33 Source: IBM Insight Conference Find out how at #AIIM16. CLICK HERE FOR DETAILS.
- 34. 34 RESOURCE CHECKLIST (all free; just click on them!) The Digital Office: Improving the Way we Work What Will it Take to be a NextGen InfoPro? Paper-Free Progress: Measuring Outcomes
Editor's Notes
- Conventional wisdom “Look at what worked in the past.” “Beware of new vendors.” “Respond to new governance challenges by doubling down on the control side of the equation.” “Continue to view content management through the prism of IT rather than that of knowledge workers.”
- Digital Disruption: Unleashing the Next Wave of Innovation, Forrester’s James McQuivey looks at the four major factors necessary for massive disruption: “A computer? Check. An Internet connection? Check. A programming language and SDK? Check. A friction-free platform for distributing and making money…? Check.”
- Joe McKendrick points out, “IT cost savings and speedier deployment are but a brief prelude to the main story. It’s only the first 10%. The remaining 90% is what happens to the business itself. It’s the transformation, enabling it to react to market opportunities, communicate and collaborate internally and externally, design and test new products, and become more agile. This ‘second chapter’ to cloud will produce far greater, but far more intangible, benefits.”
- Ingests and digests content Lifecycle management Classification and policy management Security management Findability and usability Transactional processing Adaptive process management Migrating legacy cm and lob
- The ECM Era: The emergence of the internet and the maturation of core document management and imaging technologies ushered in the Enterprise Content Management Era in the early 2000s. Never a perfect industry label -- and probably more accurately a verb (something you do) than a noun (something you buy) -- “ECM” nonetheless served as a useful umbrella term for a decade. ECM described a cluster of capabilities and technologies that organizations used to capture, store, manage, deliver, and preserve the “content” (mostly images and documents) associated with processes that were 1) document intensive; and 2) mission-critical.
- A new “umbrella” term is needed. ECM needs to become PART of the puzzle, rather than the puzzle itself. There will be many pieces to this puzzle in 2020 -- Content Management, Information Governance, Smart Process Applications, Collaboration and Social Technologies, Taxonomy and Metadata, Scanning and Capture, Content Analytics, Customer Engagement, and Search -- and the lines between “unstructured” and “structured” information will further blur. Organizations must combine analytics, collaboration, governance and processes to manage and leverage information assets more intelligently.
- New Customer/New Account: Sale to 1st Anniversary Consumer Loan Delivery: Application to Lien Perfection Mortgage Loan Delivery: Lead to Investor Sale Commercial Loan Delivery: Expression of Interest to Annual Review Collections: Past Due to Current Loan Servicing: Boarding to Collateral Release