This document provides information about how to apply for StartupChile, a Chilean government program that provides $40,000 in funding and other support to startups. It discusses where Chile is located, details about the program including what is provided and expected in return, statistics about past applicants accepted, and the judging criteria. It also provides tips for the application video and contact information for the author who has been accepted twice.

1. HOW TO APPLY FOR
STARTUPCHILE
by someone who has been accepted twice
Friday 14 December 12

2. WHERE IS
CHILE?
You know you want me to tell
you
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3. WHERE IS
CHILE?
GMT - 5
Dry, warm climate
(Santiago)
Spanish is the official
language
25% more expensive than
Cape Town
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4. Friday 14 December 12

5. Barnardo O’Higgins
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6. Barnardo O’Higgins
Salvador Allende
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7. Barnardo O’Higgins
Salvador Allende
Augusto Pinochet
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8. Barnardo O’Higgins
Salvador Allende
Augusto Pinochet
Sebastián Piñera
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9. THE BIG IDEA
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10. WHAT DO YOU GET?
• US$40,000 to spend on
your company
•A 1 year work visa
• ‘Soft landing’
• Bilingual program office
• Office space
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11. WHAT IS EXPECTED IN
RETURN?
• Spend 6 months in Chile
• Contribute to local entrepreneurship
• Run meet-ups / attend events / mentor or hire local staff
• Keep accurate spending records
• Takes about 1.5 days per month
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12. Friday 14 December 12

13. STARTUPCHILE SO FAR
• 550+ teams accepted since
late 2010
• 1,000+ entrepreneurs
• ~US$22.5 awarded
• Closes in 2014 (maybe)
• +could end at any time!
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14. WHO HAS BEEN ACCEPTED?
Scaling Sales Beta Scaling Ops
Prototyping Idea
8% 10%
22%
42%
18%
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15. WHO HAS BEEN ACCEPTED?
• Social Media
• E-Commerce
• Education
• IT + Enterprise
• Travel
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16. JUDGING CRITERIA
• Applicant (33%)
• Network (33%)
• Project (17%)
• Market (17%)
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17. THE APPLICANT
• Have they done something
impressive in their career?
• Have they experience
leading a company?
• Do they have global
ambition?
• Strong recommendation
letters?
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18. NETWORK
• How well connected are
they?
• How could their team
impact the Chilean eco-
system?
• How well articulated is their
plan?
• JUST AFTER THE $$?
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19. THE PROJECT
• Have they a creative +
interesting pitch?
• Does it threaten to disrupt a
market?
• Is it attractive and feasible?
• Does the team have access
to intellectual property /
technology?
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20. MARKET
• Market size? Can they
achieve leadership?
• Do they know who they are
targeting?
• Do they understand their
present / future
competition?
• Competitive Advantage?
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21. THE PROCESS
1,500
1,125
750
375
Applicants 0
Judging
Shortlist
Selected
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22. VIDEO MISTAKES
• Not showing the founder team in person
• Not doing your own voice over / commentary
• Low production values
• Spending < than a day on the video
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23. NATE LUSTIG
• nathanlustig.com
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24. STARTUPCHILE.ORG/APPLY
• Round 7: March 4th, 2013, •
closed: April 2rd, 2013.
• Round 8: June 10th, 2013,
closed: July 9th, 2013
• Round 9: September 9th,
2013, closed: October 8th,
2013
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25. LET’S TALK
• james@jameskennedy.ie
• @jameskennedy
• In Cape Town till the 17th
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