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MOBILE APPS AND
       SOCIAL MEDIA
              GHANA
          #MASM2012


ACCRA - APRIL 2012
Wednesday, 15 February 12
A two day interactive & engaging conference featuring key keynotes
speeches, brand case studies, topical Q&A and debates, exhibition
hall, workshops and networking.

Our aim is to deliver an event which is second to none, ensuring our
participants receives the maximum potential from attending our
shows. New for 2012 we will introduce panel discussion formats,
tweet up panels, on stage interviews, open 'Q&A' portions, audience
sourcing debates and break-out group discussions allowing for you
to explore in-depth the key social media platforms, and how they
can enhance your marketing.




PURPOSE
Wednesday, 15 February 12
The Mobile Apps Conference is a whole day to explore
new ideas and come up with solutions to existing
challenges. Ideally targeted for mobile industry players
and the developer community to get to know each other
better and learn about the concerns and opportunities they
look at from a technological and business perspective.

Social Media in Business helping you examine how social
media culture and social networking platforms are having
a major impact on business communication, practices and
processes. How can these social tools be utilised, how can
you employ strategies within your company to increase
profitability, sustain reputation and empower your
customers and employees to be brand ambassadors for
your products.
                                          KEYNOTE SPEECHES
                                          PANEL DISCUSSIONS
                                                  WORKSHOPS
                                                Q&A SECTION
                                    APPS CIRCUS COMPETITION
                                                 NETWORKING


AGENDA
Wednesday, 15 February 12
As the popularity of social media continues to grow, so
too does the need for the business sector to develop a
social media presence and connect with the community
through these communication channels. Indeed, social
media has become a powerful community engagement
tool, offering the opportunity to interact with the
community, deliver services, obtain feedback and build
your organisational brand with an immediacy that is
unmatched by traditional means of communication.

Mobile apps have brought the world to your fingertips and
promise a revolution in communication. With the current
explosion of new applications, it is expected that the
market for mobile applications will be "as big as the
internet", peaking at 10 million apps in 2020. The
excitement around mobile applications is going to have a
major impact on our economy, and our way of life.




WHY YOU SHOULD ATTEND
Wednesday, 15 February 12
At this conference, the brightest minds in social
   media and mobile technology will discuss the
   impact on the Ghanaian market. We’re gathering
   over 800 of the most interesting social media
   experts, mobile developers, investors, executives,
   entrepreneurs, marketers, carriers, content
   developers and aggregators, advertisers and many
   more.




WHO SHOULD ATTEND
Wednesday, 15 February 12
#MASM2012 Conference is the place to gain premium
market exposure to the largest and most influential
gathering in the mobile industry. Catch the attention of
influential representatives from operators, service
providers, network infrastructure vendors, developers and
more from across West Africa:
This year, there are a variety of sponsorship opportunities
which will compliment any marketing plan and cater to
any investment. Our sponsor opportunities will fit any
company‟s marketing goals by reaching the appropriate
audience while staying within your budget.
For more sponsorship information, Please contact:
Josiah Eyison: josiah@mobileconsortiumgh.com
@jkeyison       +44 7593 595 978
                                       ONLINE PRESENCE
                                         STAGE PRESENCE
                                     CONFERENCE STAND
                                                 WEBSITE
                                               EVENT APP


WHY SPONSOR
Wednesday, 15 February 12
Media from the event will be syndicated to local
   and international press, television, radio and online.
   Event video will be streamed to an international
   audience who can participate remotely.




                                                 PRESS LAUNCH
                                        LOCAL MEDIA OUTLETS
                                                   TECH BLOGS
                                      SOCIAL MEDIA PLATFORM



MEDIA
Wednesday, 15 February 12
Mobile Consortium Ghana(MCG) is a Strategy
Consultancy advising Government and Business on the
future of Mobile Technology on the African Continent.
Whether a small company, a Multi-National or
Government Agency, MCG can help and advise you on
how to take advantage of Mobile technology to drive your
business.
- Established 2008
- Privately owned Social Enterprise
- Online community of thought leaders & innovators
- Hosts of mobile technology events
- Expanding globally
- Based in London & Accra
- www.mobileconsortiumgh.com




WHO WE ARE
Wednesday, 15 February 12

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Mobile Apps and Social Media 2012 proposal

  • 1. MOBILE APPS AND SOCIAL MEDIA GHANA #MASM2012 ACCRA - APRIL 2012 Wednesday, 15 February 12
  • 2. A two day interactive & engaging conference featuring key keynotes speeches, brand case studies, topical Q&A and debates, exhibition hall, workshops and networking. Our aim is to deliver an event which is second to none, ensuring our participants receives the maximum potential from attending our shows. New for 2012 we will introduce panel discussion formats, tweet up panels, on stage interviews, open 'Q&A' portions, audience sourcing debates and break-out group discussions allowing for you to explore in-depth the key social media platforms, and how they can enhance your marketing. PURPOSE Wednesday, 15 February 12
  • 3. The Mobile Apps Conference is a whole day to explore new ideas and come up with solutions to existing challenges. Ideally targeted for mobile industry players and the developer community to get to know each other better and learn about the concerns and opportunities they look at from a technological and business perspective. Social Media in Business helping you examine how social media culture and social networking platforms are having a major impact on business communication, practices and processes. How can these social tools be utilised, how can you employ strategies within your company to increase profitability, sustain reputation and empower your customers and employees to be brand ambassadors for your products. KEYNOTE SPEECHES PANEL DISCUSSIONS WORKSHOPS Q&A SECTION APPS CIRCUS COMPETITION NETWORKING AGENDA Wednesday, 15 February 12
  • 4. As the popularity of social media continues to grow, so too does the need for the business sector to develop a social media presence and connect with the community through these communication channels. Indeed, social media has become a powerful community engagement tool, offering the opportunity to interact with the community, deliver services, obtain feedback and build your organisational brand with an immediacy that is unmatched by traditional means of communication. Mobile apps have brought the world to your fingertips and promise a revolution in communication. With the current explosion of new applications, it is expected that the market for mobile applications will be "as big as the internet", peaking at 10 million apps in 2020. The excitement around mobile applications is going to have a major impact on our economy, and our way of life. WHY YOU SHOULD ATTEND Wednesday, 15 February 12
  • 5. At this conference, the brightest minds in social media and mobile technology will discuss the impact on the Ghanaian market. We’re gathering over 800 of the most interesting social media experts, mobile developers, investors, executives, entrepreneurs, marketers, carriers, content developers and aggregators, advertisers and many more. WHO SHOULD ATTEND Wednesday, 15 February 12
  • 6. #MASM2012 Conference is the place to gain premium market exposure to the largest and most influential gathering in the mobile industry. Catch the attention of influential representatives from operators, service providers, network infrastructure vendors, developers and more from across West Africa: This year, there are a variety of sponsorship opportunities which will compliment any marketing plan and cater to any investment. Our sponsor opportunities will fit any company‟s marketing goals by reaching the appropriate audience while staying within your budget. For more sponsorship information, Please contact: Josiah Eyison: josiah@mobileconsortiumgh.com @jkeyison +44 7593 595 978 ONLINE PRESENCE STAGE PRESENCE CONFERENCE STAND WEBSITE EVENT APP WHY SPONSOR Wednesday, 15 February 12
  • 7. Media from the event will be syndicated to local and international press, television, radio and online. Event video will be streamed to an international audience who can participate remotely. PRESS LAUNCH LOCAL MEDIA OUTLETS TECH BLOGS SOCIAL MEDIA PLATFORM MEDIA Wednesday, 15 February 12
  • 8. Mobile Consortium Ghana(MCG) is a Strategy Consultancy advising Government and Business on the future of Mobile Technology on the African Continent. Whether a small company, a Multi-National or Government Agency, MCG can help and advise you on how to take advantage of Mobile technology to drive your business. - Established 2008 - Privately owned Social Enterprise - Online community of thought leaders & innovators - Hosts of mobile technology events - Expanding globally - Based in London & Accra - www.mobileconsortiumgh.com WHO WE ARE Wednesday, 15 February 12