Social media for today's nonprofit

•Als PPT, PDF herunterladen•

1 gefällt mir•929 views

Figuring out what social network to use, how to measure success and how to find time for it all is a big strain on nonprofit staff. This presentation was part of a half day workshop.

Technologie News & Politik

Calls To Action

Democratic Governors

Seize the day

Source: Waggener Edstrom

• 56% of those that support nonprofits on social
confirm it’s compelling stories that get them to
take action
Source: Waggener Edstrom

Source: Waggener Edstrom

Foundation Abbe Pierre
• 50,000 signatures on petition
• Reduced petition costs by 75%
• Built fan base of 50,000 to tap into
• %0K ad budget

What to measure?
• Traffic
• Shares, fans and followers
• Newsletter subscribers
• Mobile usage
• Donations
• Event attendance
• Volunteerism

Social media for today's nonprofit

Weitere ähnliche Inhalte

Andere mochten auch

Social Media Efficiency -Business 2 Community

Social Media Efficiency -Business 2 Community

Social Media Efficiency -Business 2 Community Janet Fouts

The 10 commandments of twitter

The 10 commandments of twitter

The 10 commandments of twitterJanet Fouts

Managing your Personal BrandJanet Fouts

Facebook for Nonprofits

Facebook for Nonprofits

Facebook for NonprofitsJanet Fouts

Twitter chat best practices

Twitter chat best practices

Twitter chat best practicesJanet Fouts

Social Media for the Busy Sales Person

Social Media for the Busy Sales Person

Social Media for the Busy Sales PersonJanet Fouts

Social media strategy #BrandStorm2016

Social media strategy #BrandStorm2016

Social media strategy #BrandStorm2016Janet Fouts

Andere mochten auch (7)

Social Media Efficiency -Business 2 Community

Social Media Efficiency -Business 2 Community

Social Media Efficiency -Business 2 Community

The 10 commandments of twitter

The 10 commandments of twitter

The 10 commandments of twitter

Managing your Personal Brand

Facebook for Nonprofits

Facebook for Nonprofits

Facebook for Nonprofits

Twitter chat best practices

Twitter chat best practices

Twitter chat best practices

Social Media for the Busy Sales Person

Social Media for the Busy Sales Person

Social Media for the Busy Sales Person

Social media strategy #BrandStorm2016

Social media strategy #BrandStorm2016

Social media strategy #BrandStorm2016

Mehr von Janet Fouts

A Mindful Approach to Employee Retention

A Mindful Approach to Employee Retention

A Mindful Approach to Employee RetentionJanet Fouts

Social Media For SIY Teachers

Social Media For SIY Teachers

Social Media For SIY TeachersJanet Fouts

Managing Bias in the Workplace - a lunch and learn workshop

Managing Bias in the Workplace - a lunch and learn workshop

Managing Bias in the Workplace - a lunch and learn workshopJanet Fouts

Bringing Mindful Awareness to Social Media

Bringing Mindful Awareness to Social Media

Bringing Mindful Awareness to Social MediaJanet Fouts

Putting Empathy To Work

Putting Empathy To Work

Putting Empathy To WorkJanet Fouts

Social media for science educators

Social media for science educators

Social media for science educatorsJanet Fouts

Social Media Distilled

Social Media Distilled

Social Media DistilledJanet Fouts

Networking in a networked world

Networking in a networked world

Networking in a networked worldJanet Fouts

Social Media Efficiency

Social Media Efficiency

Social Media Efficiency Janet Fouts

Draeger Specialists Webinar

Draeger Specialists Webinar

Draeger Specialists WebinarJanet Fouts

Social Media for Book Promotion

Social Media for Book Promotion

Social Media for Book PromotionJanet Fouts

Pinterest for business

Pinterest for business

Pinterest for businessJanet Fouts

Scewest Social Media for Science Educators

Scewest Social Media for Science Educators

Scewest Social Media for Science EducatorsJanet Fouts

Social Media for the PR and Marketing professional

Social Media for the PR and Marketing professional

Social Media for the PR and Marketing professionalJanet Fouts

Facebook best practices for nonprofits

Facebook best practices for nonprofits

Facebook best practices for nonprofitsJanet Fouts

Google Plus Tips

Google Plus Tips

Google Plus TipsJanet Fouts

Hastings - Twitter for Lawyers

Hastings - Twitter for Lawyers

Hastings - Twitter for LawyersJanet Fouts

Facebook for Business

Facebook for Business

Facebook for BusinessJanet Fouts

PR Divas Workshop

PR Divas Workshop

PR Divas WorkshopJanet Fouts

Streamlining Your Social Media Program

Streamlining Your Social Media Program

Streamlining Your Social Media ProgramJanet Fouts

Mehr von Janet Fouts (20)

A Mindful Approach to Employee Retention

A Mindful Approach to Employee Retention

A Mindful Approach to Employee Retention

Social Media For SIY Teachers

Social Media For SIY Teachers

Social Media For SIY Teachers

Managing Bias in the Workplace - a lunch and learn workshop

Managing Bias in the Workplace - a lunch and learn workshop

Managing Bias in the Workplace - a lunch and learn workshop

Bringing Mindful Awareness to Social Media

Bringing Mindful Awareness to Social Media

Bringing Mindful Awareness to Social Media

Putting Empathy To Work

Putting Empathy To Work

Putting Empathy To Work

Social media for science educators

Social media for science educators

Social media for science educators

Social Media Distilled

Social Media Distilled

Social Media Distilled

Networking in a networked world

Networking in a networked world

Networking in a networked world

Social Media Efficiency

Social Media Efficiency

Social Media Efficiency

Draeger Specialists Webinar

Draeger Specialists Webinar

Draeger Specialists Webinar

Social Media for Book Promotion

Social Media for Book Promotion

Social Media for Book Promotion

Pinterest for business

Pinterest for business

Pinterest for business

Scewest Social Media for Science Educators

Scewest Social Media for Science Educators

Scewest Social Media for Science Educators

Social Media for the PR and Marketing professional

Social Media for the PR and Marketing professional

Social Media for the PR and Marketing professional

Facebook best practices for nonprofits

Facebook best practices for nonprofits

Facebook best practices for nonprofits

Google Plus Tips

Google Plus Tips

Google Plus Tips

Hastings - Twitter for Lawyers

Hastings - Twitter for Lawyers

Hastings - Twitter for Lawyers

Facebook for Business

Facebook for Business

Facebook for Business

PR Divas Workshop

PR Divas Workshop

PR Divas Workshop

Streamlining Your Social Media Program

Streamlining Your Social Media Program

Streamlining Your Social Media Program

Kürzlich hochgeladen

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...apidays

Exploring Multimodal Embeddings with Milvus

Exploring Multimodal Embeddings with Milvus

Exploring Multimodal Embeddings with MilvusZilliz

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobeapidays

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...apidays

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptxRemote DBA Services

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)Zilliz

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challengesrafiqahmad00786416

Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024

Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024

Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Victor Rentea

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWERMadyBayot

[BuildWithAI] Introduction to Gemini.pdf

[BuildWithAI] Introduction to Gemini.pdf

[BuildWithAI] Introduction to Gemini.pdfSandro Moreira

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...apidays

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectorsNanddeep Nachan

Understanding the FAA Part 107 License ..

Understanding the FAA Part 107 License ..

Understanding the FAA Part 107 License ..Christopher Logan Kennedy

Platformless Horizons for Digital Adaptability

Platformless Horizons for Digital Adaptability

Platformless Horizons for Digital AdaptabilityWSO2

How to Troubleshoot Apps for the Modern Connected Worker

How to Troubleshoot Apps for the Modern Connected Worker

How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes

Apidays New York 2024 - The value of a flexible API Management solution for O...

Apidays New York 2024 - The value of a flexible API Management solution for O...

Apidays New York 2024 - The value of a flexible API Management solution for O...apidays

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptxRustici Software

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoffsammart93

CNIC Information System with Pakdata Cf In Pakistan

CNIC Information System with Pakdata Cf In Pakistan

CNIC Information System with Pakdata Cf In Pakistandanishmna97

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a FresherRemote DBA Services

Kürzlich hochgeladen (20)

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...

Exploring Multimodal Embeddings with Milvus

Exploring Multimodal Embeddings with Milvus

Exploring Multimodal Embeddings with Milvus

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024

Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024

Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER

[BuildWithAI] Introduction to Gemini.pdf

[BuildWithAI] Introduction to Gemini.pdf

[BuildWithAI] Introduction to Gemini.pdf

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

Understanding the FAA Part 107 License ..

Understanding the FAA Part 107 License ..

Understanding the FAA Part 107 License ..

Platformless Horizons for Digital Adaptability

Platformless Horizons for Digital Adaptability

Platformless Horizons for Digital Adaptability

How to Troubleshoot Apps for the Modern Connected Worker

How to Troubleshoot Apps for the Modern Connected Worker

How to Troubleshoot Apps for the Modern Connected Worker

Apidays New York 2024 - The value of a flexible API Management solution for O...

Apidays New York 2024 - The value of a flexible API Management solution for O...

Apidays New York 2024 - The value of a flexible API Management solution for O...

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff

CNIC Information System with Pakdata Cf In Pakistan

CNIC Information System with Pakdata Cf In Pakistan

CNIC Information System with Pakdata Cf In Pakistan

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

Social media for today's nonprofit

1.

2.

3. Calls To Action

4. Democratic Governors

5.

6.

7.

8. Seize the day

9.

10.

11.

12.

13.

14.

15.

16.

17.

18.

19. Source: Waggener Edstrom

20. • 56% of those that support nonprofits on social confirm it’s compelling stories that get them to take action Source: Waggener Edstrom

21. Source: Waggener Edstrom

22. Foundation Abbe Pierre • 50,000 signatures on petition • Reduced petition costs by 75% • Built fan base of 50,000 to tap into • %0K ad budget

23.

24.

25.

26. What to measure? • Traffic • Shares, fans and followers • Newsletter subscribers • Mobile usage • Donations • Event attendance • Volunteerism