SXSW 2011 South By Southwest 2011 Review

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For those not familiar with South by Southwest (SXSW) is a 10 day conference with 3 focus areas around film, interactive and music festivals that take place every spring (usually in March) in Austin, Texas. Attached is a 2011 SXSW 2011 Review from an agency owner perspective on what take aways are worth learning about and what Apps are worth checking out.

Business

A little about me… @StringCanAgency www.stringcaninteractive.com @ShopTab www.shoptab.net

SXSW is Spring Break for Nerds ,[object Object],[object Object],[object Object],[object Object],[object Object]

Main SXSW 2011 Themes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Amusing… ,[object Object],[object Object],Image source: flickr gregwilker

American Express Checking In Check-in is a brick ‘n mortar “like” button

Helping with world issues… ,[object Object]

Some of the quotes I heard… ,[object Object],[object Object],[object Object],[object Object],Image source: crunchbase, pinartarhan, fast company, businesszone

Google is the place to go for local ,[object Object],[object Object],[object Object]

To Reply Or Not To Reply ,[object Object],[object Object],[object Object]

Social Media Monitoring Tools ,[object Object],[object Object],[object Object],[object Object]

Live TV and Real Time Information will be converging to reinforce each other and to improve the experience Image source: google images

Interactive TV ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Image source: about.com

Do agencies need to think like tech companies? ,[object Object],[object Object],[object Object],[object Object],[object Object],Image source: karoden.wordpress.com

Game Layer is replacing Social ,[object Object],[object Object],[object Object],[object Object],Image source: business insider

Changing Retail Experience ,[object Object],Image source: moconews.net, erpsoftwarebusiness.com, intomobile.com Mobile Wallet RFID Technology Mobile Coupons

Loyalty and Rewards ShopKick Transaction Checkin Image source: ny.racked.com and cardstar.com CardStar Store Loyalty

Worth checking out ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Worth checking out ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Key SXSW lessons learned ,[object Object],[object Object],[object Object],[object Object]

Follow Up Questions? @JayFeitlinger [email_address]

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SXSW 2011 South By Southwest 2011 Review

1. SXSW Recap For Business @JayFeitlinger [email_address]

2. A little about me… @StringCanAgency www.stringcaninteractive.com @ShopTab www.shoptab.net

4. Tons Of People

5. Information Overload

6. Thanks Ogilvy

9. Plenty of free stuff

10. QR Codes were everywhere…

11. Innovation at its finest

12. Pop up stores…

13. American Express Checking In Check-in is a brick ‘n mortar “like” button

14. Tradeshow floor had me spinning

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20. Live TV and Real Time Information will be converging to reinforce each other and to improve the experience Image source: google images

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25. Loyalty and Rewards ShopKick Transaction Checkin Image source: ny.racked.com and cardstar.com CardStar Store Loyalty

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29. Follow Up Questions? @JayFeitlinger [email_address]

Hinweis der Redaktion

I run an internet marketing and social media agency out of Scottsdale, Arizona called StringCan Interactive and consulting with commerce based companies is one of my passions. I am always on the look out for new opportunities and when Facebook hit 200 million users in April 2009 I knew this was a huge opportunity for my ecommerce and Retail clients. To my surprise there wasn’t a business App in place to help any company easily and inexpensively create a shopping tab so I decided with my business partner to launch ShopTab where retailers could generate ROI from their Facebook efforts. ShopTab success has been beyond my wildest dreams where over 100,000 active users are using it with companies like Barneys NY and Coleman Outdoor Gear.