gaytravel.com media kit for hotel partners

1. HOTEL MEDIA KIT

3. Gay and lesbian travelers spend an average of 53% more on travel than heterosexuals.

4. LGBT users spend 57% more time online than their straight counterparts

5. Gay and Lesbian consumers rely upon third party sites to actively research whether a company is gay-friendly.

7. HOW GT IMPACTS TRAVEL DECISIONS gaytravel.com is the first step for gay travelers when deciding not only where to stay but also where to go and what to do. Partnering with GT helps increase commitment to your brand throughout the LGBT community.

8. ABOUT GAY TRAVEL gaytravel reaches over a million gay and lesbian consumers each year through the gaytravel.com site and a combination of social media, public relations and LGBT partner sites. Site visitors trust our brand and, by extension, those advertisers who partner with us. gaytravel is the only site to combine social networking with information about destinations, properties, tours and cruises.

9. GAY TRAVEL AUDIENCE Audience Demographics: Gender: 71% Male/29% Female Average Age: 40-50 years Average Household Income: $80,000 to $100,000. Education Level: Seventy-four (74) percent hold at least a college degree. gaytravel delivers an audience of savvy travelers with disposable income.

11. Over 80% of all searches are done on Google.com

13. POPULAR ADVERTISING OPTIONS

15. Up to fifty photos

16. Video of property

17. Custom tabs for nightclubs, salons and other features

19. Explore Home Page

20. Plan Home Page

21. Special Offers Home Page (coming soon!)

22. Meet Section: Profile Pages

23. gaytravel social media such as Facebook and Twitter

25. Explore Home Page

26. Plan Home Page

27. Events Home Page

28. State Landing Pages

29. Country Landing Pages

30. City Landing Page

31. Hotel Pages

32. Meet Home Page

33. Blog Home Page

34. Guru Home Page

35. Profile Pages

37. Events Section

38. Plan Section

39. Meet Section

40. Blog Section

41. Guru Section

43. Guru Section

44. City Sub-Page: The Scene

45. City Sub-Page: Bars and Clubs

46. City Sub-Page: Places to Eat

47. City Sub-Page: Local Tips

48. City Sub-Page: Things to Do

49. City Sub-Page: Accommodations Size: Up to 50k Formats: jpg, html, gif animated gif, flash Animation length: 15 seconds max (including multiple loops) Design: All creative is subject to approval prior to placement

50. GET FEATURED: Reach even more gay travelers by having your property featured throughout the site.

51. NO BOOKING FEES Unlike most travel sites, we send site visitors directly to your website so that you can keep 100% of the revenue from each booking. Our site visitors are looking for more than just the lowest price. Our focus on features and amenities rather than commoditization leads to more repeat visits and recommendations to friends.

53. Newsletters sent to subscribers

54. In person reviews of properties and amenities sent to LGBT partner sites

55. Interviews with your property’s staff members featured on gaytravel Blog and Social Media

57. Properties that score above 85% will be certified as Gay Travel Approved

58. All feedback will be shared with hotel management to improve LGBT experience on property

59. Option to post highlights of review as testimonials on site

61. Joint Events such as cocktail parties and receptions

62. Video reviews of property

63. Joint Promotions and Giveaways

65. Third party seal-of-approval and verification for LGBT travelers looking for gay friendly properties

66. Exposure throughout the web and social media to LGBT community