10 Tips to Turn Your Average One-Time Website Visitor Into a Customers
Dmaxx 2012 Overview
1. We Understand Your
Dealership Needs!
The definition of insanity is doing the same thing over & over again
and expecting the different results- Change how you do business
2. The Advantage of Web 2.0
Web 2.0 is a loosely defined intersection of web application features that
facilitate participatory information sharing, interoperability, user-centered
design, and collaboration on the World Wide Web.
A Web 2.0 site allows users to interact and collaborate with each other in a
social media dialogue as creators of user-generated content in a virtual
community, in contrast to websites where users are limited to the passive
viewing of content that was created for them.
Our Program Will:
• Increase Store Branding and Exposure
• Increase Published Positive Dealership Reviews
• Significantly Increases in Repeat and Referrals
• Increase Service Conquest and Retention
• Dramatically Improves CSI
• Improve on your Employee Retention
• Increase Dealership Revenue
3. Just The Facts
• Average Dealership Sales = 200
• Average Person Has 240 Friends on
Facebook
• 200 x 240 Friends = That’s 48,000 People in
Free Advertisement
• 48,000 x 1% Interested = 480 New
Opportunities To Brand Your Dealership
• 500 Million active users and business pages
on Facebook in the North America.
• Over 700 billion minutes per month are
spent on just Facebook alone.
• Facebook surpassed Google as the #1
URL in the World!.
And that’s just Facebook!
6. Get Your Message Out
Congratulations!!!
Mr. and Mrs. Smith on the purchase of their New
2012 Cadillac CTS
The buying experience as always with you was very pleasant, fun and
not pushy. We talked about what I was interested in and the alternatives,
test drove a vehicle and drove the vehicle of choice off the lot about 2 hrs
later. I have purchased at least 6 vehicles from you and have had
nothing but a positive and great experience!
Thanks for making it a fun experience!
8. Social Media - Cross Talking Technology
•Local Search Engine Optimization (LSEO)
•Online Reputation Management (ORM)
Website
•Search Engine Optimization (SEO)
•Social Media Marketing (SMM)
Networking Social
Sites Sites
The intergraded way to
collect and post stellar
comments, testimonials,
and reviews about your
company Picture Sites Review Sites
Local Sites Press Releases
Blogs Sites
Online Reputation Management Tablet
9. It’s All About The Custom
Increase the Visibility of your Website,
Social Media and Local GEO Pages by
taking Advantage of what's out there
10. Club Maxx Incentive Program
RETAIN YOUR HIGHLY TRAINED EMPLOYEES
Your Salespeople earn points Every Time they take a Picture
The Addition of One Simple and Easy
Step to the Dealership Delivery Process
Take A Picture!
If the Sales Person leaves your Dealership,
they will not be able to redeem their points!
11. For Your Dealership
• Dealership Social Marketing Material / QR Code (Service Dr. Banner, Door Stickers, Delivery Cards)
• 2 Review Tablets (Custom Sales Exit Interview Questionnaire / Service Review Questionnaire)
• Custom Social Media Sites (including Facebook, Twitter, YouTube, Pinterest and More)
• Unique Custom Dealership Review / Testimonial Site (Indexed by the Search Engines)
• Custom Thank You, Anniversary, Birthday, Holiday Greetings Cards and e-Cards
• Optimize Business Listing in over 140 Local, Business and Networking Sites
• Custom Fan Gate (To gain excess to Coupons and Events on Facebook)
• Custom Information Feeds (which will interconnect all of your websites)
• VIP Social Media Program (Service Department Retention Program)
• Custom Review Star code for Google Organic Search Results
• Custom Review Star code for Sponsor Google Search
• Optimize Google, Yahoo and Bing Local Listings
• 2 to 3 Weekly Custom Postings to your Network
• Employee Retention Program via ClubMaxx
• Custom Cameras and Program Integration
• Social Media to Website Integration
• Custom Facebook Wall for Website
• Custom Twitter Feed for Website
• Information Blogs
• Press Releases
• Event Listings
• Simple and Easy
12. Start to Finish With Results
Social Media
Sold Customer Announcements CSI Increase
Specials / Event
Announcements
Thank You Card Press Releases
Experience Blogs Referrals / Sales
Birthday / Holiday
Online Dealership Reputation Greetings Cards VIP Client for Life
