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A technology analyst and data company that helps executives make better decisions
The 451 Group is a leading technology-industry analyst and data company focused on the business  of enterprise IT innovation. Through its five owned and operated divisions, The 451 Group provides critical and timely insight into the market and competitive dynamics of innovation in emerging technology segments. Clients of the company — at vendor, investor, service-provider and end-user organizations — rely on The 451 Group’s insight and data to support both strategic and tactical decision-making.  Founded in 2000, the 451 Group is headquartered in New York, with offices in key locations, including  San Francisco, Washington, DC, London, Boston, Seattle and Denver.
451 Research is focused on the business of enterprise IT innovation. The company’s analysts provide critical and timely insight into the competitive dynamics of innovation in emerging technology segments. The 451 Group Tier1 Research is a single-source research and advisory firm covering the multi-tenant datacenter, hosting, IT and cloud-computing sectors, blending the best of industry and financial research.  The Uptime Institute is ‘The Global Data Center Authority’ and a pioneer in the creation and facilitation of end-user knowledge communities to improve reliability and uninterruptible availability in datacenter facilities. TheInfoPro is a leading IT advisory and research firm that provides real-world perspectives on the customer and market dynamics of the enterprise information technology landscape, harnessing the collective knowledge and insight of leading IT organizations worldwide. ChangeWave Research is a research firm that identifies and quantifies ‘change’ in consumer spending behavior, corporate purchasing, and industry, company and technology trends.
The 451 Group Founded in 2000 New York City: HQ Offices in London, San Francisco & Boston Staff of 165+ 30+ Analysts Analyzing the business of enterprise IT innovation
Customers Management decision-makers at: Technology product companies Technology services companies Investment banking and law firms Buy-side Consulting Enterprise end users
451 Research What do we analyze? Competitive dynamics of innovation  ,[object Object]
Product development and go-to-market strategy
Competitive landscape and business development
M&A scenarios and exitsEnd-user adoption ,[object Object]
Trends and patterns
Vendor selection
Specific deployments (case studies),[object Object]
What do our customers get from us? Published syndicated research Analyst advisory and support Go-to-market support
Syndicated Research
451 Market Insight Service Continuously updated analytical insight into the opportunities and challenges presented by enterprise IT innovation.  Designed for rapid consumption Modular, SWOT analysis, 451 Take The five core report types are: Impact Reports Market Developments Spotlights Analyst Notes User Deployment Reports
451 TechDealmaker 451 TechDealmaker examines the opportunities for and implications of corporate mergers and acquisitions within core areas of enterprise IT innovation covered by The 451 Group. The service delivers two major types of analyses: Forward-looking reports:The service specializes in providing anticipatoryanalysis of specific sectors and companies that are likely to see M&A activity within the next 6-18 months. Insight into recent transactions:The service also focuses on interpretation ofannounced transactions that The 451 Group believes will have significant impact on emerging enterprise IT market segments.
451 Research: Long-Format Reports 40 reports annually, between 40 and 80 pages in length Detailed, 360-degree examination of specific technologies and trends Technology innovation, vendor analysis, supply/demand, M&A, etc.
451 Research: Analyst Advisory Access to analysts by phone and in-person Message testing Adjacent market introduction Company and ecosystem diligence
451 Research: Go-to-Market Support Reprint rights Quotation support Live customer-facing activities Webinars Full-scale conferences Small-scale events
The 451 Group Events  Global Events  Organized as extension of the company’s research agenda (Cloud, Datacenter, Information Management) Offer opportunities for directed dialogue between clients, key market influencers and 451 analysts Held in locations reflecting the 451’s global reach
A smart way to package relevant research Short-format, long-format, analyst advisory, events Prix Fixe vs. A La Carte! 451 Research: Themed Subscription Programs
451 Research: Themed Subscription Programs Current themed subscription programs: Infrastructure computing for the enterprise (ICE) Open source (CAOS) Security (ESP) Euro (EURO) Eco-IT (ECO) Information Management (IM) Cloud (CloudScape) Storage
451 Research: Quantitative Research Market size, share and growth forecasts for key segments of the enterprise technology marketplace Virtualization Software Cloud Computing Bi-annual overview reports Monthly segment reports Analyst access
451 Research: M&A KnowledgeBase Web-based technology transaction database  Complete from 2002, updated daily Taxonomy-driven categorization Proprietary data Deal rationales
Summary The 451 Group Unique combination of research, analysis & data Published syndicated research on emerging markets Daily qualitative & quantitative insight Analyst advisory, support Global events Go-to-market support
Tier1 Research Founded in 2000, acquired by 451 in 2006 New York City: HQ Offices in Bethesda, MD & San Francisco Staff of 20 10 Analysts Analyzing Hosting, Multi-Tenant Datacenter, & Internet Infrastructure.
    Tier1 Research is a single-source research and advisory firm covering the multi-tenant datacenter, hosting, IT and cloud-computing sectors, blending the best of industry and financial research. Our clients depend on Tier 1 Research for: Company funding and formation Product development and go-to-market strategy Competitive landscape and business development New builds and facilities expansion Company financials, M&A scenarios and exits End user adoption information Tier1 Research

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451 Group Overview, April `11

  • 1. A technology analyst and data company that helps executives make better decisions
  • 2. The 451 Group is a leading technology-industry analyst and data company focused on the business of enterprise IT innovation. Through its five owned and operated divisions, The 451 Group provides critical and timely insight into the market and competitive dynamics of innovation in emerging technology segments. Clients of the company — at vendor, investor, service-provider and end-user organizations — rely on The 451 Group’s insight and data to support both strategic and tactical decision-making. Founded in 2000, the 451 Group is headquartered in New York, with offices in key locations, including San Francisco, Washington, DC, London, Boston, Seattle and Denver.
  • 3. 451 Research is focused on the business of enterprise IT innovation. The company’s analysts provide critical and timely insight into the competitive dynamics of innovation in emerging technology segments. The 451 Group Tier1 Research is a single-source research and advisory firm covering the multi-tenant datacenter, hosting, IT and cloud-computing sectors, blending the best of industry and financial research. The Uptime Institute is ‘The Global Data Center Authority’ and a pioneer in the creation and facilitation of end-user knowledge communities to improve reliability and uninterruptible availability in datacenter facilities. TheInfoPro is a leading IT advisory and research firm that provides real-world perspectives on the customer and market dynamics of the enterprise information technology landscape, harnessing the collective knowledge and insight of leading IT organizations worldwide. ChangeWave Research is a research firm that identifies and quantifies ‘change’ in consumer spending behavior, corporate purchasing, and industry, company and technology trends.
  • 4. The 451 Group Founded in 2000 New York City: HQ Offices in London, San Francisco & Boston Staff of 165+ 30+ Analysts Analyzing the business of enterprise IT innovation
  • 5. Customers Management decision-makers at: Technology product companies Technology services companies Investment banking and law firms Buy-side Consulting Enterprise end users
  • 6.
  • 7. Product development and go-to-market strategy
  • 8. Competitive landscape and business development
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  • 13. What do our customers get from us? Published syndicated research Analyst advisory and support Go-to-market support
  • 15. 451 Market Insight Service Continuously updated analytical insight into the opportunities and challenges presented by enterprise IT innovation. Designed for rapid consumption Modular, SWOT analysis, 451 Take The five core report types are: Impact Reports Market Developments Spotlights Analyst Notes User Deployment Reports
  • 16. 451 TechDealmaker 451 TechDealmaker examines the opportunities for and implications of corporate mergers and acquisitions within core areas of enterprise IT innovation covered by The 451 Group. The service delivers two major types of analyses: Forward-looking reports:The service specializes in providing anticipatoryanalysis of specific sectors and companies that are likely to see M&A activity within the next 6-18 months. Insight into recent transactions:The service also focuses on interpretation ofannounced transactions that The 451 Group believes will have significant impact on emerging enterprise IT market segments.
  • 17. 451 Research: Long-Format Reports 40 reports annually, between 40 and 80 pages in length Detailed, 360-degree examination of specific technologies and trends Technology innovation, vendor analysis, supply/demand, M&A, etc.
  • 18. 451 Research: Analyst Advisory Access to analysts by phone and in-person Message testing Adjacent market introduction Company and ecosystem diligence
  • 19. 451 Research: Go-to-Market Support Reprint rights Quotation support Live customer-facing activities Webinars Full-scale conferences Small-scale events
  • 20. The 451 Group Events Global Events Organized as extension of the company’s research agenda (Cloud, Datacenter, Information Management) Offer opportunities for directed dialogue between clients, key market influencers and 451 analysts Held in locations reflecting the 451’s global reach
  • 21. A smart way to package relevant research Short-format, long-format, analyst advisory, events Prix Fixe vs. A La Carte! 451 Research: Themed Subscription Programs
  • 22. 451 Research: Themed Subscription Programs Current themed subscription programs: Infrastructure computing for the enterprise (ICE) Open source (CAOS) Security (ESP) Euro (EURO) Eco-IT (ECO) Information Management (IM) Cloud (CloudScape) Storage
  • 23. 451 Research: Quantitative Research Market size, share and growth forecasts for key segments of the enterprise technology marketplace Virtualization Software Cloud Computing Bi-annual overview reports Monthly segment reports Analyst access
  • 24. 451 Research: M&A KnowledgeBase Web-based technology transaction database Complete from 2002, updated daily Taxonomy-driven categorization Proprietary data Deal rationales
  • 25. Summary The 451 Group Unique combination of research, analysis & data Published syndicated research on emerging markets Daily qualitative & quantitative insight Analyst advisory, support Global events Go-to-market support
  • 26. Tier1 Research Founded in 2000, acquired by 451 in 2006 New York City: HQ Offices in Bethesda, MD & San Francisco Staff of 20 10 Analysts Analyzing Hosting, Multi-Tenant Datacenter, & Internet Infrastructure.
  • 27. Tier1 Research is a single-source research and advisory firm covering the multi-tenant datacenter, hosting, IT and cloud-computing sectors, blending the best of industry and financial research. Our clients depend on Tier 1 Research for: Company funding and formation Product development and go-to-market strategy Competitive landscape and business development New builds and facilities expansion Company financials, M&A scenarios and exits End user adoption information Tier1 Research
  • 28. Tier1 Research Segments We Cover Tier1 Research aggregates the perspectives of public/private investors, vendors and customers to deliver concise analysis and recommendations to the vendors, service providers and investors in the outsourced managed IT Infrastructure services industry Segments covered include: Multi-tenant Datacenter Infrastructure Co-location and third party services Managed Services Hosting (dedicated, shared, mass market)
  • 29. Tier1 Research: Short-Format Reports Daily T1R 6-8 reports published daily Designed for rapid consumption T1R Take
  • 30. Tier1 Research: Long-Format Reports 20 reports annually between 40 and 80 pages in length Detailed, 360 degree examination of specific technologies and trends Technology innovation, vendor analysis, supply/demand, M&A, and other key segments
  • 31. Tier1 Research: Analyst Advisory Access to analysts by phone and in-person Message testing Adjacent market introduction Company and eco-system diligence
  • 32. A technology analyst and data company that helps executives make better decisions

Hinweis der Redaktion

  1. The 451 Group has been in business since 2000 & we are growing We are focused on the business (selling & investing) of IT….not just on technology.In short, the business of making money around ITInnovation is key: We are interested in and focus on CHANGE. Disruptive Technology & Business Models
  2. Diverse group of clients: Buyers, sellers, investors, consultants – from the largest venerable company to the youngest seed company Investment bankers get the SAME Syndicated Research as a Software ConsultantWe are the RAW MATERIAL to your research
  3. We have a predominantly supply side & end user focus.We focus on the problems End User’s face. We enable effective decision making.
  4. We are interested on what’s happening at the bigger firms (not SMB, not consumers)The ‘consumerization’ of Enterprise IT
  5. We focus on:Syndicated ResearchAnalysts Support:Go to Market Support
  6. Qualitative: Opinion based analysis/experienceQuantitative: The market sizing backing up the research
  7. Market Insight is a Time efficient tool. We detail trends in a granular way. Understand companies in your ecosystrem.All our customers use this services & log on almost every day.
  8. Part of the same service but focused on M&AUnderlying effect on existing sectors regarding M&A
  9. Topic specific reports.Generate a deep understanding of how this might impact your business Many of the LFR are linked thematially. The program is intellectually & logically linked. Price fixed way of consuming our products (versus ala carte).
  10. Phone & in person available.
  11. 451 is completely objective … we Don't do White Papers or Multi-client studiesWe do allow reprints (use externally on web site / support the story)We will participate in events you are running…we won’t talk about your products but will talk about the market, etc.
  12. We run our own events.
  13. Focus on embryonic / growing marketsCategorization is VERY granular
  14. Widely used by Corporate Development groupsGreat tool for CompsProprietary insight whereby public & buying private companiesOr private buying private