B2C is the type of a commerce transaction which refers to the direct transfer of business products and services to the consumers i.e) B2C Source<> http://www.ecbilla.com/blogs/what-is-ecommerce-b2c-model.html

1. What is E-commerce B2C
Model ?

2. What is Ecommerce?
E-commerce in general refers to the transaction
of business products and services via electronic
system on the internet i.e) E-Commerce.
What is B2C?
B2C is the type of a commerce transaction which
refers to the direct transfer of business products
and services to the consumers i.e) B2C
What is Ecommerce B2C model?
The Ecommerce B2C model is a combination of
Ecommerce and B2C Business model which
involves a direct business transaction of products
and services to the consumers via internet. An
Ecommerce B2C model involves a process of
shifting of business layers responsible for
intermediary functions which is called as
Reintermediation.

3. The website or a web portal holds an essential
value in a Ecommerce B2C model where the all
transactions take place between a business
organization and consumer directly. When
comparing to B2B, B2C and Ecommerce , B2C
Ecommerce is quite easy and effective.
Steps involved in a Ecommerce B2C model:-
There are various process involved in a
Ecommerce B2C model.
The consumer approaches an online store
Finds a desired product
Make an option like Add to cart /Buy Now
Then, proceed with his /her desired payment
system like COD, paypal, Net banking etc..
The consumer receives his/her product followed
by the E-mail sent to a merchant and a
warehouse.

4. In case of any enquiries regarding a faulty or a
damaged item, a consumer can contact a support
team via Chat, Call or E-mail till a he/she gets a
good product.
Advantages of Ecommerce B2C Model:-
The advantages of using Ecommerce B2C Model
is
➢ Time flexibility
➢ Reduces operational costs
➢ Less investments and good ROI
➢ Easy and comfort shopping
➢ No hassles of middlemen
➢ Global Reach

5. Disadvantages of Ecommerce B2C Model:-
➢ Low conversion rates
➢ Technical Glitches
➢ High risks
➢ More competition
➢ Security threats