My feedback on the most important trends as per all the sessions I attended at Ad-Tech San Francisco, 2010

1. Top Digital Trends: 2010

2. #5: Build your community

3. #4: engage with the
influencers

4. #3: Know your metrics

5. #2: Integrate!

6. #1: Build a strategy!

7. #1: Build a strategy!
active listening

8. #1: Build a strategy!
active listening
social media policy

9. #1: Build a strategy!
active listening
social media policy
organisation alignment

10. #1: Build a strategy!
active listening
social media policy
organisation alignment
business objectives

11. #1: Build a strategy!
active listening
social media policy
organisation alignment
business objectives
customer assessment

12. #1: Build a strategy!
active listening
social media policy
organisation alignment
business objectives
customer assessment
measurement

13. #1: Build a strategy!
active listening
social media policy
organisation alignment
business objectives
customer assessment
measurement
integration