An overview of the world of social media and how it is changing the way businesses communicate.

1. Why Social Media? Helping Your Business Make the Biggest Shift Since the Industrial Revolution JAM Media Group, LLC Social Media Strategies, Training, and Implementation (406) 544-3098 On Twitter@JAMMediaGroup Facebook.com/JAMMediaGroup

2. Traditional Marketing & Advertising Has Lost Its Effectiveness

3. Only 14% of Consumers Trust Advertising and Only 18% of TV ads generate a positive ROI *Source: Socialnomics

4. 24 of the Largest 25 Newspapers are Experiencing Record Declines in Circulation &In the 30-45 age group, less than 35% of people read a newspaper!

5. Social Networks Have Become a Major Influence 96% of Generation Y Are Part of a Social Network Social Media is the #1 Activity on the Web If Facebook Were a Country, It would be the 4th Largest Fastest Growing Segment on Facebook? Women Over Age 55 #1 Activity On the Web *Source: Socialnomics

6. Blogs and Bloggers Are Influential There are Over 200,000,000 Blogs 34% of Bloggers Post Opinions About Products or Brands 73% of Active Online Users Have Read a Blog Businesses that Blog get 55% more web traffic

8. Gaining Traction

9. We HAVE to Do It*Source: Socialnomics & Marketing Charts

10. Businesses That Know How to Use Social Media Are Growing While Those that Don’t Are Declining +18% Uses More Social Media -6% Uses Less Social Media *Source: Socialnomics

11. Traditional Business to Business Marketers “Don’t Get” Social Media Marketing #FAIL

12. Broadcasting Your Message the Old Fashioned Way is Not Social

13. Social Media Is About Engagement Engage Your Customers Have a “Conversation” You Must Give to Get It’s NOT About You!

14. Your Customers Are Talking, Are You Listening?

15. Be the Conversation