SlideShare ist ein Scribd-Unternehmen logo
1 von 43
Downloaden Sie, um offline zu lesen
New York
                                  Los Angeles

An introduction to our services   London
                                  Sao Paulo
                                  Delhi
About Davis & Partners LLC
  Davis & Partners is a global collective of allied individuals
   and organizations that share services to service the needs of
   a growing international client base of world-class brands

  Our mission is to leverage both traditional and emerging
   media to foster and maintain deeper relationships between
   brands and their most important constituents

  Sweet spot: Signi cant experience across all media with a
   special focus on social marketing and commerce across the
   Internet, mobile and experiential media
Our value
  We’re marketers who deeply understand technology not
   technologists that dabble in marketing

  We develop innovative programs that keep brands at the
   forefront of digital thought leadership

  We have worldwide reach balanced with an intimate
   partner-run structure the rm’s principals are never more
   than a click away from a client in need

  We offer a broad range of affordable ready-made solutions
   for faster time-to-market and reduced cost of deployment
Business areas
  Advertising                       Development/
   –  Research                        Infrastructure
   –  Strategy                        –  DavisSecure Hosting
   –  Ideation                        –  DCMS Content Tools
   –  Design/Production               –  Commerce Enablement
   –  Media Planning & Buying         –  SAM Platform for Facebook
   –  Measurement & Optimization      –  Mobile Applications
   –  PR                             Entertainment
  Consultancy                        –  Development
   –  Media Analysis and Re-          –  Production
      allocation                      –  Representation
   –  Emerging Media Roadmaps         –  Media relations
The network is seeking an EU presence
The D&P Client Family
Some examples
   of our work
Social Media Services
    Social media strategy
    Ideation, design and production across all major sites
    Application development – web and mobile
    Twitter campaign management
    Social PR
    SAM™ rich media Facebook pages
 SAM stands for Social
  Application Manager – D&P’s
  system for developing rich
  media Facebook fan pages that
  look like and perform like
  websites

 SAM is an affordable, fast way
  to create a rich media fan page
  featuring full integration with
  the visitor’s social graph
Before   After
Premium
           Website           YouTube
            Tiles            Channel


                                             Twitter


Pre-Roll
  Ads


                                              PR

            Blog
           Seeding                     Web
                                       Ads
                     Experiential
compared to other leading platforms
  Affordable cafeteria pricing –only pay for what you use
  No monthly fees - some platforms charge as much as 5k
  No contract or license term – our competitors lock brands in
   for 3 years
  Easy-to-use content management system for easy updates
  Over 20 powerful page elements to choose from to
   customize your SAM page
  Fast turn-around – most pages built in 10 working days
  24-7 support from DavisSecure Hosting Services
  Super affordable page hosting - $50 per moth plus video
  On-page commerce available
modules


  Basic Page Shell          Events Calendar
  Ad Banner                 Gift Maker
  Flash Tile                Voting
  Poll/Quiz                 Micro-Donations
  Twitter Feed Viewer       Content Selector
  Rankings/Leader Board     Ticket Box Office
  Photo Gallery             Storefront
  HD Video Player
Rock Ma a
  Objective: Establish brand identity for a production
   company that has sold over 100 MM records including 20
   number 1 hits as a premiere artist In their own right
  Campaign featured a new brand identity, music video, SAM
   page and other social media assets
  The video starring Miley Cyrus made it's world premiere on
   E! On 10/28 and then the following day launched across
   major social sites
  In rst 3 days the campaign garnered over 200 mm
   impressions was covered on MTV, VH1, Billboard, Perez
   Hilton, TMZ and other major press outlets, and to date the
   video has been seen over one million times and the song is
   currently #60 on the iTunes pop charts
OC Tanner
  OC Tanner an official US Olympics licensee that supplies
   championship rings to athletes retained D&P to develop a
   social media campaign for the Vancouver Olympics

  D&P a SAM based campaign where Team USA athletes could
   ask for votes toward winning an OC Tanner Inspiration ring
   to give to their Olympic mentor

  The campaign generated over 1 MM votes and 70 million
   impressions in 2 weeks and was featured in USA Today,
   Sports Illustrated and ESPN making the campaign the most
   successful in OC Tanners history
Novell
  Novell and D&P are working together to pioneer new ways
   of using social media to launch products and use social
   networks as CRM

  The September 2010 launch of Novell File Manager
   combined web marketing, a SAM page on Facebook and
   Twitter marketing including D&P’s FollowGrab and
   TwitCasting tools

  Working with celebrated cartoonist Scott Adams Novell and
   D&P created a series of Dilbert cartoons that speak to the
   trials and triumphs of le management…
ank you
  Obrigado
  Dank je wel

Davis & Partners
 Danke
  ‫(ا)(') &%$ا "!‏‬
  Gracias
                    ί
  Mahalo

Weitere ähnliche Inhalte

Andere mochten auch (11)

AEO 2012 Presentation Arusha
AEO 2012 Presentation ArushaAEO 2012 Presentation Arusha
AEO 2012 Presentation Arusha
 
Informativo Comunidade No 01-2009 Julho-2009
Informativo Comunidade No 01-2009 Julho-2009Informativo Comunidade No 01-2009 Julho-2009
Informativo Comunidade No 01-2009 Julho-2009
 
Sexual Harrassment Of Students
Sexual Harrassment Of StudentsSexual Harrassment Of Students
Sexual Harrassment Of Students
 
When The Deep Purple Falls
When The Deep Purple FallsWhen The Deep Purple Falls
When The Deep Purple Falls
 
Swaps
SwapsSwaps
Swaps
 
Sales folder english 2011
Sales folder english 2011Sales folder english 2011
Sales folder english 2011
 
Viajar Oral
Viajar OralViajar Oral
Viajar Oral
 
Social Networking for Events Part 3 of 3: Building Engagement
Social Networking for Events Part 3 of 3: Building EngagementSocial Networking for Events Part 3 of 3: Building Engagement
Social Networking for Events Part 3 of 3: Building Engagement
 
Social Networking for Events Part 1 of 3: Designing a Strategy
Social Networking for Events Part 1 of 3: Designing a StrategySocial Networking for Events Part 1 of 3: Designing a Strategy
Social Networking for Events Part 1 of 3: Designing a Strategy
 
MadTech: Online Donations- The Quick
MadTech: Online Donations- The QuickMadTech: Online Donations- The Quick
MadTech: Online Donations- The Quick
 
ICF Ironworks
ICF IronworksICF Ironworks
ICF Ironworks
 

Ähnlich wie Global Marketing Agency Introduction

Kmmp Media Group Overview July 2010
Kmmp Media Group Overview July 2010Kmmp Media Group Overview July 2010
Kmmp Media Group Overview July 2010Kevin Miller
 
Intro to sam summer 2011
Intro to sam summer 2011Intro to sam summer 2011
Intro to sam summer 2011Jamison Davis
 
TrendStartr Pitch Deck
TrendStartr Pitch DeckTrendStartr Pitch Deck
TrendStartr Pitch DeckTrendStartr
 
Nrg marketing group
Nrg marketing groupNrg marketing group
Nrg marketing grouppetroevents
 
Adp social mrktng+reputationmgmnt-v5-summary
Adp social mrktng+reputationmgmnt-v5-summaryAdp social mrktng+reputationmgmnt-v5-summary
Adp social mrktng+reputationmgmnt-v5-summarySocial Media Marketing
 
ADP Social Marketing + Reputation Management
ADP Social Marketing + Reputation ManagementADP Social Marketing + Reputation Management
ADP Social Marketing + Reputation ManagementRalph Paglia
 
Client adp-social mrktng+reputationmgmnt-v6
Client adp-social mrktng+reputationmgmnt-v6Client adp-social mrktng+reputationmgmnt-v6
Client adp-social mrktng+reputationmgmnt-v6Social Media Marketing
 
Brainberry Agency Presentation
Brainberry Agency PresentationBrainberry Agency Presentation
Brainberry Agency PresentationBrainberry
 
Leveraging Social Media for Business - By Gaurav Kapoor
Leveraging Social Media for Business - By Gaurav KapoorLeveraging Social Media for Business - By Gaurav Kapoor
Leveraging Social Media for Business - By Gaurav KapoorRegalix
 
Presentation Facebookster
Presentation FacebooksterPresentation Facebookster
Presentation FacebooksterSalman Ghaznavi
 
Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009ComputerMarketResearch
 
Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009CMR.bz
 
Brad Curtis Overview Porfolio
Brad Curtis Overview Porfolio Brad Curtis Overview Porfolio
Brad Curtis Overview Porfolio Brad Curtis
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategySaurabh Uttam
 

Ähnlich wie Global Marketing Agency Introduction (20)

Kmmp Media Group Overview July 2010
Kmmp Media Group Overview July 2010Kmmp Media Group Overview July 2010
Kmmp Media Group Overview July 2010
 
Intro to sam summer 2011
Intro to sam summer 2011Intro to sam summer 2011
Intro to sam summer 2011
 
TrendStartr Pitch Deck
TrendStartr Pitch DeckTrendStartr Pitch Deck
TrendStartr Pitch Deck
 
Social Media
Social MediaSocial Media
Social Media
 
Nrg marketing group
Nrg marketing groupNrg marketing group
Nrg marketing group
 
Adp social mrktng+reputationmgmnt-v5-summary
Adp social mrktng+reputationmgmnt-v5-summaryAdp social mrktng+reputationmgmnt-v5-summary
Adp social mrktng+reputationmgmnt-v5-summary
 
Client adp-social mrktng+reputationmgmnt-v6
Client adp-social mrktng+reputationmgmnt-v6Client adp-social mrktng+reputationmgmnt-v6
Client adp-social mrktng+reputationmgmnt-v6
 
ADP Social Marketing + Reputation Management
ADP Social Marketing + Reputation ManagementADP Social Marketing + Reputation Management
ADP Social Marketing + Reputation Management
 
Client adp-social mrktng+reputationmgmnt-v6
Client adp-social mrktng+reputationmgmnt-v6Client adp-social mrktng+reputationmgmnt-v6
Client adp-social mrktng+reputationmgmnt-v6
 
Brainberry Agency Presentation
Brainberry Agency PresentationBrainberry Agency Presentation
Brainberry Agency Presentation
 
Digital Marketing Portfolio Review
Digital Marketing Portfolio ReviewDigital Marketing Portfolio Review
Digital Marketing Portfolio Review
 
Leveraging Social Media for Business - By Gaurav Kapoor
Leveraging Social Media for Business - By Gaurav KapoorLeveraging Social Media for Business - By Gaurav Kapoor
Leveraging Social Media for Business - By Gaurav Kapoor
 
CaesarStone Social Media Presentation
CaesarStone Social Media PresentationCaesarStone Social Media Presentation
CaesarStone Social Media Presentation
 
Presentation Facebookster
Presentation FacebooksterPresentation Facebookster
Presentation Facebookster
 
Facebookster
FacebooksterFacebookster
Facebookster
 
Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009
 
Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009Channels Of The Future Presentation May 6,2009
Channels Of The Future Presentation May 6,2009
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Brad Curtis Overview Porfolio
Brad Curtis Overview Porfolio Brad Curtis Overview Porfolio
Brad Curtis Overview Porfolio
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media Strategy
 

Global Marketing Agency Introduction

  • 1. New York Los Angeles An introduction to our services London Sao Paulo Delhi
  • 2. About Davis & Partners LLC   Davis & Partners is a global collective of allied individuals and organizations that share services to service the needs of a growing international client base of world-class brands   Our mission is to leverage both traditional and emerging media to foster and maintain deeper relationships between brands and their most important constituents   Sweet spot: Signi cant experience across all media with a special focus on social marketing and commerce across the Internet, mobile and experiential media
  • 3. Our value   We’re marketers who deeply understand technology not technologists that dabble in marketing   We develop innovative programs that keep brands at the forefront of digital thought leadership   We have worldwide reach balanced with an intimate partner-run structure the rm’s principals are never more than a click away from a client in need   We offer a broad range of affordable ready-made solutions for faster time-to-market and reduced cost of deployment
  • 4. Business areas   Advertising   Development/ –  Research Infrastructure –  Strategy –  DavisSecure Hosting –  Ideation –  DCMS Content Tools –  Design/Production –  Commerce Enablement –  Media Planning & Buying –  SAM Platform for Facebook –  Measurement & Optimization –  Mobile Applications –  PR   Entertainment   Consultancy –  Development –  Media Analysis and Re- –  Production allocation –  Representation –  Emerging Media Roadmaps –  Media relations
  • 5. The network is seeking an EU presence
  • 6. The D&P Client Family
  • 7. Some examples of our work
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. Social Media Services   Social media strategy   Ideation, design and production across all major sites   Application development – web and mobile   Twitter campaign management   Social PR   SAM™ rich media Facebook pages
  • 21.  SAM stands for Social Application Manager – D&P’s system for developing rich media Facebook fan pages that look like and perform like websites  SAM is an affordable, fast way to create a rich media fan page featuring full integration with the visitor’s social graph
  • 22. Before After
  • 23. Premium Website YouTube Tiles Channel Twitter Pre-Roll Ads PR Blog Seeding Web Ads Experiential
  • 24. compared to other leading platforms   Affordable cafeteria pricing –only pay for what you use   No monthly fees - some platforms charge as much as 5k   No contract or license term – our competitors lock brands in for 3 years   Easy-to-use content management system for easy updates   Over 20 powerful page elements to choose from to customize your SAM page   Fast turn-around – most pages built in 10 working days   24-7 support from DavisSecure Hosting Services   Super affordable page hosting - $50 per moth plus video   On-page commerce available
  • 25. modules   Basic Page Shell   Events Calendar   Ad Banner   Gift Maker   Flash Tile   Voting   Poll/Quiz   Micro-Donations   Twitter Feed Viewer   Content Selector   Rankings/Leader Board   Ticket Box Office   Photo Gallery   Storefront   HD Video Player
  • 26. Rock Ma a   Objective: Establish brand identity for a production company that has sold over 100 MM records including 20 number 1 hits as a premiere artist In their own right   Campaign featured a new brand identity, music video, SAM page and other social media assets   The video starring Miley Cyrus made it's world premiere on E! On 10/28 and then the following day launched across major social sites   In rst 3 days the campaign garnered over 200 mm impressions was covered on MTV, VH1, Billboard, Perez Hilton, TMZ and other major press outlets, and to date the video has been seen over one million times and the song is currently #60 on the iTunes pop charts
  • 27.
  • 28.
  • 29.
  • 30.
  • 31. OC Tanner   OC Tanner an official US Olympics licensee that supplies championship rings to athletes retained D&P to develop a social media campaign for the Vancouver Olympics   D&P a SAM based campaign where Team USA athletes could ask for votes toward winning an OC Tanner Inspiration ring to give to their Olympic mentor   The campaign generated over 1 MM votes and 70 million impressions in 2 weeks and was featured in USA Today, Sports Illustrated and ESPN making the campaign the most successful in OC Tanners history
  • 32.
  • 33.
  • 34.
  • 35. Novell   Novell and D&P are working together to pioneer new ways of using social media to launch products and use social networks as CRM   The September 2010 launch of Novell File Manager combined web marketing, a SAM page on Facebook and Twitter marketing including D&P’s FollowGrab and TwitCasting tools   Working with celebrated cartoonist Scott Adams Novell and D&P created a series of Dilbert cartoons that speak to the trials and triumphs of le management…
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43. ank you Obrigado Dank je wel Davis & Partners Danke ‫(ا)(') &%$ا "!‏‬ Gracias ί Mahalo