5. Every excellent course begins with…
AN EXCELLENT TEACHER
A FASCINATING TOPIC
A GLOSSY TEXTBOOK
@JAMcArthur
6. Every excellent course begins with…
AN EXCELLENT TEACHER
A FASCINATING TOPIC
A GLOSSY TEXTBOOK
with lots of pictures and humorous pop culture references
@JAMcArthur
7. Every excellent course begins with…
AN EXCELLENT TEACHER
A FASCINATING TOPIC
A GLOSSY TEXTBOOK
with lots of pictures and humorous pop culture references
@JAMcArthur
8. Every excellent course begins with…
AN EXCELLENT TEACHER
A FASCINATING TOPIC
A GLOSSY TEXTBOOK
with lots of pictures and humorous pop culture references
ITS OWN FACEBOOK FAN PAGE
@JAMcArthur
9. Every excellent course begins with…
AN EXCELLENT TEACHER
A FASCINATING TOPIC
A GLOSSY TEXTBOOK
with lots of pictures and humorous pop culture references
ITS OWN FACEBOOK FAN PAGE
@JAMcArthur
10. Every excellent course begins with…
well developed
STUDENT LEARNING
OUTCOMES
@JAMcArthur
11. OUR GOAL
to brainstorm ways to innovate in the classroom
by integrating technology
that matches our pedagogical aims
@JAMcArthur
12. YOUR TASK
choose one course in which
you’d like to integrate technology
write down a few of your student learning outcomes
(what should students be able to
know, think, make, or do
when they finish the course)
@JAMcArthur
14. SOCIAL
The Course: Integrated Strategic Communication
NETWORK
The Learning Outcome: Students will be able to evaluate the
ethical implications of strategic communication on members of
society.
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
15. SOCIAL
The Course: Integrated Strategic Communication
NETWORK
The Learning Outcome: Students will be able to evaluate the
ethical implications of strategic communication on members of
society.
PUBLIC
BROADCAST
The Assignment
JoHari Window 2.0
SOFTWARE I modified a version of a well-developed interpersonal
DOWNLOAD communication tool that asks others to rate a participant on a list of
adjectives. Then, the participant rates herself. By comparison, the
participant is able to see herself through the eyes of others.
HARDWARE
EXPERIMENT
@JAMcArthur
16. SOCIAL
The assignment: JoHari 2.0 adjective sample list
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
17. SOCIAL
The Result: Students re-think their Facebook use and consider
NETWORK how media use comes with rewards and consequences.
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
Quick Tip:
100 (Updated) Ways to Use Facebook in the Classroom
http://edudemic.com/2012/05/100-updated-ways-to-use-facebook-in-your-classroom/
@JAMcArthur
18. SOCIAL
The Course: Public Relations
NETWORK
Learning Outcome: Students will be able to understand the
broad historical and contemporary theories of public relations and
strategic communication.
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
19. SOCIAL
The Course: Public Relations
NETWORK
Learning Outcome: Students will be able to understand the
broad historical and contemporary theories of public relations and
strategic communication.
PUBLIC
BROADCAST
The Assignment
Twitter Exam Review
SOFTWARE Students, who had already made course Twitter accounts for another
DOWNLOAD assignment, used Twitter to review together for an upcoming exam
on the theories of public relations. Each student was given one of
the topics that would be on the exam. Students used a course
hashtag to identify exam tweets.
HARDWARE
EXPERIMENT
@JAMcArthur
20. SOCIAL
The Result: Students learned Twitter and course material
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT Quick Tip:
If you want to use Twitter for in-class, back channel discussion, you can set up
a Twitterfall. Read more here: http://jamcarthur.com/2011/03/02/building-twitterfall-in-class/
@JAMcArthur
21. SOCIAL
The Course: Group and Team Dynamics
NETWORK
Learning Outcome: Students will be able to select, organize, and
present (in various forms and media) information germane to
ongoing discussions about small group and team communication.
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
22. SOCIAL
The Course: Group and Team Dynamics
NETWORK
Learning Outcome: Students will be able to select, organize, and
present (in various forms and media) information germane to
ongoing discussions about small group and team communication.
PUBLIC
BROADCAST
The Assignment
Podcast to accompany a literature review
SOFTWARE Each student conducted a literature review of a research topic
DOWNLOAD which ended with a research question. Then, each student created a
case study based podcast with an existing small group to investigate
answers to the question.
HARDWARE Students used the free software Audacity to create these podcasts.
EXPERIMENT
@JAMcArthur
23. SOCIAL
The Result: Podcasts presented in class, “Making Of” statements
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
Further reading:
McArthur, J.A. (2009). Composing Podcasts: Engaging ‘digital natives’ in the
communication classroom. Communication Teacher, 23 (1), 15-18.
@JAMcArthur
24. SOCIAL
The Course: Introduction to Communication
NETWORK
Learning Outcome: Students will be able to identify and evaluate
communication strategies in the world around them.
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
25. SOCIAL
The Course: Introduction to Communication
NETWORK
Learning Outcome: Students will be able to identify and evaluate
communication strategies in the world around them.
PUBLIC
BROADCAST
The Assignment
A scavenger hunt for items left behind
SOFTWARE Students were asked to take 7 minutes to leave the classroom and
DOWNLOAD to find, photograph, and email one item that someone left behind on
our campus.
I organized all of these images into a quick powerpoint and we held
HARDWARE a discussion on questions about the “communication of value” using
EXPERIMENT the resulting presentation.
@JAMcArthur
26. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
27. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
28. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
29. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
30. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
31. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
32. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
33. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
34. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
35. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
36. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
37. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
38. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
39. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
40. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
41. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
42. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
43. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
44. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
45. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
46. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
47. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
48. SOCIAL
The Result: In class discussion based on camera phone images
NETWORK
PUBLIC
BROADCAST
SOFTWARE
DOWNLOAD
HARDWARE
EXPERIMENT
@JAMcArthur
49. YOUR TASK
based on your student learning outcomes
brainstorm with 2 other people
how could you integrate
technology into your course aims?
we’ll share some of your ideas together
@JAMcArthur
50. connect with me
John A. McArthur, Ph.D.
Knight School of Communication
Queens University of Charlotte
JAMcArthur.com
@JAMcArthur
Universidad Interamericana de Puerto Rico - January 2013 @JAMcArthur
51. Every excellent course begins with…
well developed
STUDENT LEARNING
OUTCOMES
@JAMcArthur
55. ACCESS
“Finding and using media and technology tools skillfully
and sharing appropriate and relevant information with others.”
(Hobbs, 2010, p. 19)
ANALYZE
CREATE
REFLECT
ACT
@JAMcArthur
56. ACCESS
“Finding and using media and technology tools skillfully
and sharing appropriate and relevant information with others.”
(Hobbs, 2010, p. 19)
ANALYZE
Sample Learning Outcomes:
• Summarize and translate information about the course topic.
CREATE • Use [insert your field’s electronic databases here] to gather
information related to the course topic.
• Explore one computer program unavailable on the student’s
REFLECT home computer to complete an assignment for this course. (Give
examples. These may be field specific like SPSS, Garageband, Geo-
location software, or Raiser’s Edge).
ACT
@JAMcArthur
57. ACCESS
“Comprehending messages and using critical thinking
to analyze message quality, veracity, credibility, and point of view,
while considering potential effects or consequences of messages.”
(Hobbs, 2010, p. 19)
ANALYZE
CREATE
REFLECT
ACT
@JAMcArthur
58. ACCESS
“Comprehending messages and using critical thinking
to analyze message quality, veracity, credibility, and point of view,
while considering potential effects or consequences of messages.”
(Hobbs, 2010, p. 19)
ANALYZE
Sample Learning Outcomes:
• Distinguish between online sources of information to classify
CREATE scholarly, news, popular, and opinion sites.
• Employ Google (or other web-search) to effectively locate high
quality information in the field.
REFLECT
• Interpret the biases present in a website containing information
about the field.
ACT
@JAMcArthur
59. ACCESS
“Composing or generating content using
creativity and confidence in self-expression,
with awareness of purpose, audience, and composition techniques.”
(Hobbs, 2010, p. 19)
ANALYZE
CREATE
REFLECT
ACT
@JAMcArthur
60. ACCESS
“Composing or generating content using
creativity and confidence in self-expression,
with awareness of purpose, audience, and composition techniques.”
(Hobbs, 2010, p. 19)
ANALYZE
Sample Learning Outcomes:
• Compose a video combining image and sound to illustrate a core
concept in the subject studied.
CREATE
• Rearrange the same content for expression in multiple media
forms (written, oral, and digital/multimodal)
REFLECT • Contribute out-of-class experiences to class conversation
through digital media.
ACT
@JAMcArthur
61. ACCESS
“Applying social responsibility and ethical principles
to one’s own identity and lived experience,
communication behavior and conduct.”
(Hobbs, 2010, p. 19)
ANALYZE
CREATE
REFLECT
ACT
@JAMcArthur
62. ACCESS
“Applying social responsibility and ethical principles
to one’s own identity and lived experience,
communication behavior and conduct.”
(Hobbs, 2010, p. 19)
ANALYZE
Sample Learning Outcomes:
• Compare actions in digital networks to actions in face-to-face
networks.
CREATE
• Question the role of digital technology in interpersonal
communication.
REFLECT • Discern three ways to use digital technology to better the
experience of another student in the class.
ACT
@JAMcArthur
63. ACCESS
“Working individually and collaboratively
to share knowledge and solve problems
in the family, workplace and the community,
and by participating as a member of a community
ANALYZE at local, regional, national, and international levels.”
(Hobbs, 2010, p. 19)
CREATE
REFLECT
ACT
@JAMcArthur
64. ACCESS
“Working individually and collaboratively
to share knowledge and solve problems
in the family, workplace and the community,
and by participating as a member of a community
ANALYZE at local, regional, national, and international levels.”
(Hobbs, 2010, p. 19)
Sample Learning Outcomes:
CREATE • Use digital technology to share knowledge with a community
organization.
• Instruct a peer on the appropriate use of a particular digital
REFLECT technology.
• Inform a community about existing digital tools that could benefit
the community.
ACT • Model digital citizenship.
@JAMcArthur
65. connect with me
John A. McArthur, Ph.D.
Knight School of Communication
Queens University of Charlotte
JAMcArthur.com
@JAMcArthur
Universidad Interamericana de Puerto Rico - January 2013 @JAMcArthur