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For-Profit Colleges &
     Universities

ACCESS, COMPETITION & FOR-PROFIT
 HIGHER EDUCATION CONFERENCE

  SANFORD SCHOOL OF PUBLIC POLICY
         DUKE UNIVERSITY
       SEPTEMBER 21-22, 2012



       OMARI SCOTT SIMMONS
WAKE FOREST UNIVERSITY SCHOOL OF LAW
Research Synthesis and Response
Themes
What is the public good?

 Is higher education a private or public good?
     What aspects: instruction, research, or both?

 Lack of a specific definition
     Narrow vs. broad. Short term vs. long term. Economic vs. non-economic.

Items associated with the public good:

 Individual
         Higher wages and personal happiness

 Societal
         Higher tax revenues
         Better health outcomes
         Democratic participation
         Reduced poverty and inequality
         Lower criminal justice costs
         Social cohesion
Should for-profits be treated differently than
nonprofits?

    Non-profits versus for-profits
      Competition among non-selective institutions
      Competition among specific types of degrees/certificate
       programs

    Different treatment among types of for-profit institutions
      Publicly traded vs. privately held
      Two-year vs. four-year
      Bad apples vs. systemic narrative


    Non-profit and for-profit collaboration (e.g., online
     degree programs like the Duke Fuqua MBA online)
Apollo Group

 Owns & Operates:
• University of Phoenix            • The College for Financial Planning
• Western International University • The Institute for Professional Development
• Axia College                     • Insight Public Schools (Online Public H.S.)

 2011 Net Revenue for Apollo Group: $4.733 billion.


 2011 Gross Profit for Apollo Group: $2.544 billion


 2011 CEO Payment: $2.3 million, $7.3 million exercised

(2011 Apollo Group Annual Report)
Arguments for FPCUs & Status Quo

 Since FPCUs serve disproportionately “under-represented,”
  “vulnerable” and “non-traditional” student
  populations, regulations restricting enrollments harm these
  populations. Meet demand for education that non-profits cannot
  meet. Without for-profit participation there would be
  undersupply.

 Education as a free market.


 Efficiency of new digital technology and online distribution
  should be embraced.

 “Vocational” training is the “wave of the future” for a populace in
  need of job skills.
For-Profit Business Model
 Publicly-traded for-profits and particularly on-line degrees account for growth
  in the for-profit industry. Emphasis on volume and expanding capacity.
  Separation of ownership & control.

 Attracting investor capital particularly institutional investors, e.g., mutual
  funds, pension funds, private equity, etc.

 Potential short-termism and shareholder value maximization myopia. Focus on
  quarterly earnings and reporting over long term business concerns such as
  quality.

 Reliance on government aid and lack of diversified revenue streams. Is this
  sustainable?

 Tension between investor concerns and broader public


 Greater ability to expand capacity than non-profit organizations
Non-Profit Model

 Public and private
   Public non-profits particularly impacted by declines in state
    support


 Attract donations and do not redistribute earnings to
  shareholders.

 Treated differently under Internal Revenue Code and
  Higher Education Act.
Regulatory Environment
Corporate Governance

 Definition: systems by which companies are governed
 includes laws, practices, and norms.

 Prevalent perspectives:
    Director Primacy
    Shareholder Primacy
    Stakeholder Theory (e.g., employees, communities, students, etc.)


 Prevailing governance regime does not necessarily
 penalize anti-public behavior or harm to third parties.
Corporate Governance

 Federal Law

    The federal government, to a large extent through the Securities and
     Exchange Commission (SEC), regulates the external trading of
     securities and disclosure without addressing the internal affairs of
     the corporations it regulates.

    Disclosure requirements, as a general matter, are less intrusive than
     prescriptive rules and are consistent with market-based theories.

    Better information ostensibly contributes to healthier markets and
     presupposes that the greater the disclosure, the lesser the need for
     judicial and regulatory intervention.
Corporate Governance

 State Corporate Law:

    State corporate law addresses the internal affairs of the
     corporation, primarily the relationship between shareholders
     and managers.

    The content of state corporate law, especially Delaware law, is
     schematically conservative, lacks a degree of contextual
     specificity, and provides substantial managerial discretion.

    State corporate laws function like bookends, they do not
     address a broad range of corporate activity and leave it to
     managers, in most cases, to fill gaps.
Proposed Gainful Employment Rule


 Originally, 3 proposed measures.


 Each had a “in compliance” zone, a “warning” zone, and a
  threshold for loss of Title IV eligibility.

 Each program within each FPCU must satisfy 1 of the 3
  thresholds.

 Failure to meet 1 of 3 thresholds would result in loss of eligibility
  for Title IV funds the next program year.
Student Loan      Sanctions
Repayment Rate
Over 45%          None.
35%-45%           Warnings to prospective students about difficulty repaying loans &
                  limitations on Title IV-funded enrollments.
Under 35%         Loss of Title IV eligibility for each failing program.
Annual Loan Payment:   Sanctions
% of Annual Income
8% or below            None.
8%-12%                 Warnings to prospective students about difficulty repaying
                       loans & limitations on Title IV-funded enrollments.
Over 12%               Loss of Title IV eligibility for each failing program.
Annual Loan Payment: % of Sanctions
Discretionary Income
20% or below               None.
20%-30%                    Warnings to prospective students about difficulty repaying
                           loans & limitations on Title IV-funded enrollments.

Over 30%                   Loss of Title IV eligibility for each failing program.
Industry Input & Lobbying




Over 90,000 Comments Later…
Final Gainful Employment Rule

 Student Loan Repayment Rate must be 35% or above.

 Annual loan payments (debt) for graduates must be 12%
  or less of annual earnings income.

 Annual loan payments (debt) for graduates must be 30%
  or less of annual discretionary income.

 Failure to meet all 3 of these measures for 3 of 4 years
  results in program ineligibility for Title IV funding.


Source: 28 C.F.R. § 667.
GER takes a “Vacation”- APSCU v. Duncan

 The Association of Private Colleges & Universities
 (APSCU) challenged the Gainful Employment Rule in
 APSCU v. Duncan.

    APSCU argued that the DOE had exceeded its statutory mandate and
     the Gainful Employment Rule was beyond the scope of its authority.

    The District Court of D.C. found DOE indeed had statutory authority
     to enact the Gainful Employment rule.

    However, the court found the 35% debt repayment rate to be
     “arbitrary and capricious” under the APA.

    Finding all 3 debt measures “inextricable,” the court vacated the
     entire GER under the APA.
Post-APSCU v. Duncan

 The DOE has challenged the District Court’s ruling, but
 does not expect an imminent victory.

 DOE’s main focus is reinstituting the debt measurement
 requirements, without the consequences.

 The APSCU continues to vigorously oppose any
 additional regulations.

 There has been no indication from DOE that it will begin
 a new rulemaking process until the G.E.R. is fully
 litigated.
The 90/10 Rule

34 C.F.R. § 668.18(b)(16)

 All FPCUs must derive at least 10% of their annual
  revenue from non-Title IV, non-HEA sources.

 1 year failure to comply results in provisional
  participatory status in HEA programs for 2 years.

 2 consecutive failures results in ineligibility for HEA &
  Title IV funding.

 However, this excludes G.I. Bill funds from the 90%.
Accreditation Issues

 20 U.S.C. 1001(a)(5) requires all postsecondary educational
  institutions to be accredited by “a nationally recognized accrediting
  agency.”

 The U.S. Government accredits these agencies by maintaining a list
  of “reliable” accrediting authorities.

 Variable accrediting standards allow FPCUs to shop for the most
  lenient agency.

 “Accreditation Shopping”- FPCUs purchase struggling non-profit
  colleges to retain the accreditation status, convert the school into a
  for-profit without re-accreditation.
Sources: Amanda Harmon Cooley, The Need for Legal Reform of the For-Profit Educational
Industry, 79 Tenn. L. Rev. 515.
Consumer Protection Model?

 Target abusive
 practices, fraud, misrepresentations, and predatory
 aspects.
    Contract law
    Consumer protection statutes


 Education as commodity indistinguishable from
 other products and services.

 Who should enforce?
Nature of Higher Education

 Information asymetries


 Experience goods


 Associative goods


 Giffen goods


 Conspicuous consumption
Higher Education Stratification

 Education not a “great leveler” but a sorter along class and racial
  lines.

 Do we have two higher education systems: one for the affluent and
  another for the vulnerable

 Are for-profits made necessary by non-profit practices that exclude
  certain student populations? (e.g., class bias and associative goods)

 Vocational versus liberal arts; on-line versus traditional instruction;
  selective versus non-selective

 Does existing portable financial aid system contribute to
  stratification (e.g., demand side subsidies/vouchers).
     Types of market failure, e.g., information asymetries
Higher Education Stratification

 Impact of social capital:
  college choice
  persistence toward degree

  career outcomes
Linkages between for-profits and non-profits

 Existing competition between for-profits and non-
 profits. (e.g., HBCU’s, community colleges).

 Future competition?


 Non-profit and for-profit collaboration (e.g., online
 degree programs)
Finance and Structural Issues

 Structural issues may dictate institutional behavior


 Impact of economic conditions on for-profit growth
   Counter-cyclical

   State budget shortfalls
Developing Better Metrics and Methodologies

 Institutional level data to provide micro and macro
 picture. For-profits have proprietary information on
 student populations that could inform research.

 Enrollments and completions perhaps insufficient
 without seeing downstream outcomes (e.g., loan
 defaults, wage growth, career opportunities).

 QUALITY. Is education simply sharing knowledge?
 How do we measure quality?
Potential Solutions and Policy Formation?

 For profits are here to stay.


 What does research tell us about potential solutions and fixing
  problems? Descriptive and normative.

 Timing constraints. Looking forward rather than backward.


 Interdisciplinary dialogue including industry representatives.


 A continuum of approaches and presenting alternatives. Not
  an all or nothing zero-sum outcome.
Additional Themes?
Open Discussion

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ACFP Research Synthesis & Response

  • 1. For-Profit Colleges & Universities ACCESS, COMPETITION & FOR-PROFIT HIGHER EDUCATION CONFERENCE SANFORD SCHOOL OF PUBLIC POLICY DUKE UNIVERSITY SEPTEMBER 21-22, 2012 OMARI SCOTT SIMMONS WAKE FOREST UNIVERSITY SCHOOL OF LAW
  • 4. What is the public good?  Is higher education a private or public good?  What aspects: instruction, research, or both?  Lack of a specific definition  Narrow vs. broad. Short term vs. long term. Economic vs. non-economic. Items associated with the public good:  Individual  Higher wages and personal happiness  Societal  Higher tax revenues  Better health outcomes  Democratic participation  Reduced poverty and inequality  Lower criminal justice costs  Social cohesion
  • 5. Should for-profits be treated differently than nonprofits?  Non-profits versus for-profits  Competition among non-selective institutions  Competition among specific types of degrees/certificate programs  Different treatment among types of for-profit institutions  Publicly traded vs. privately held  Two-year vs. four-year  Bad apples vs. systemic narrative  Non-profit and for-profit collaboration (e.g., online degree programs like the Duke Fuqua MBA online)
  • 6. Apollo Group  Owns & Operates: • University of Phoenix • The College for Financial Planning • Western International University • The Institute for Professional Development • Axia College • Insight Public Schools (Online Public H.S.)  2011 Net Revenue for Apollo Group: $4.733 billion.  2011 Gross Profit for Apollo Group: $2.544 billion  2011 CEO Payment: $2.3 million, $7.3 million exercised (2011 Apollo Group Annual Report)
  • 7. Arguments for FPCUs & Status Quo  Since FPCUs serve disproportionately “under-represented,” “vulnerable” and “non-traditional” student populations, regulations restricting enrollments harm these populations. Meet demand for education that non-profits cannot meet. Without for-profit participation there would be undersupply.  Education as a free market.  Efficiency of new digital technology and online distribution should be embraced.  “Vocational” training is the “wave of the future” for a populace in need of job skills.
  • 8. For-Profit Business Model  Publicly-traded for-profits and particularly on-line degrees account for growth in the for-profit industry. Emphasis on volume and expanding capacity. Separation of ownership & control.  Attracting investor capital particularly institutional investors, e.g., mutual funds, pension funds, private equity, etc.  Potential short-termism and shareholder value maximization myopia. Focus on quarterly earnings and reporting over long term business concerns such as quality.  Reliance on government aid and lack of diversified revenue streams. Is this sustainable?  Tension between investor concerns and broader public  Greater ability to expand capacity than non-profit organizations
  • 9. Non-Profit Model  Public and private  Public non-profits particularly impacted by declines in state support  Attract donations and do not redistribute earnings to shareholders.  Treated differently under Internal Revenue Code and Higher Education Act.
  • 11. Corporate Governance  Definition: systems by which companies are governed includes laws, practices, and norms.  Prevalent perspectives:  Director Primacy  Shareholder Primacy  Stakeholder Theory (e.g., employees, communities, students, etc.)  Prevailing governance regime does not necessarily penalize anti-public behavior or harm to third parties.
  • 12. Corporate Governance  Federal Law  The federal government, to a large extent through the Securities and Exchange Commission (SEC), regulates the external trading of securities and disclosure without addressing the internal affairs of the corporations it regulates.  Disclosure requirements, as a general matter, are less intrusive than prescriptive rules and are consistent with market-based theories.  Better information ostensibly contributes to healthier markets and presupposes that the greater the disclosure, the lesser the need for judicial and regulatory intervention.
  • 13. Corporate Governance  State Corporate Law:  State corporate law addresses the internal affairs of the corporation, primarily the relationship between shareholders and managers.  The content of state corporate law, especially Delaware law, is schematically conservative, lacks a degree of contextual specificity, and provides substantial managerial discretion.  State corporate laws function like bookends, they do not address a broad range of corporate activity and leave it to managers, in most cases, to fill gaps.
  • 14. Proposed Gainful Employment Rule  Originally, 3 proposed measures.  Each had a “in compliance” zone, a “warning” zone, and a threshold for loss of Title IV eligibility.  Each program within each FPCU must satisfy 1 of the 3 thresholds.  Failure to meet 1 of 3 thresholds would result in loss of eligibility for Title IV funds the next program year.
  • 15. Student Loan Sanctions Repayment Rate Over 45% None. 35%-45% Warnings to prospective students about difficulty repaying loans & limitations on Title IV-funded enrollments. Under 35% Loss of Title IV eligibility for each failing program. Annual Loan Payment: Sanctions % of Annual Income 8% or below None. 8%-12% Warnings to prospective students about difficulty repaying loans & limitations on Title IV-funded enrollments. Over 12% Loss of Title IV eligibility for each failing program. Annual Loan Payment: % of Sanctions Discretionary Income 20% or below None. 20%-30% Warnings to prospective students about difficulty repaying loans & limitations on Title IV-funded enrollments. Over 30% Loss of Title IV eligibility for each failing program.
  • 16. Industry Input & Lobbying Over 90,000 Comments Later…
  • 17. Final Gainful Employment Rule  Student Loan Repayment Rate must be 35% or above.  Annual loan payments (debt) for graduates must be 12% or less of annual earnings income.  Annual loan payments (debt) for graduates must be 30% or less of annual discretionary income.  Failure to meet all 3 of these measures for 3 of 4 years results in program ineligibility for Title IV funding. Source: 28 C.F.R. § 667.
  • 18. GER takes a “Vacation”- APSCU v. Duncan  The Association of Private Colleges & Universities (APSCU) challenged the Gainful Employment Rule in APSCU v. Duncan.  APSCU argued that the DOE had exceeded its statutory mandate and the Gainful Employment Rule was beyond the scope of its authority.  The District Court of D.C. found DOE indeed had statutory authority to enact the Gainful Employment rule.  However, the court found the 35% debt repayment rate to be “arbitrary and capricious” under the APA.  Finding all 3 debt measures “inextricable,” the court vacated the entire GER under the APA.
  • 19. Post-APSCU v. Duncan  The DOE has challenged the District Court’s ruling, but does not expect an imminent victory.  DOE’s main focus is reinstituting the debt measurement requirements, without the consequences.  The APSCU continues to vigorously oppose any additional regulations.  There has been no indication from DOE that it will begin a new rulemaking process until the G.E.R. is fully litigated.
  • 20. The 90/10 Rule 34 C.F.R. § 668.18(b)(16)  All FPCUs must derive at least 10% of their annual revenue from non-Title IV, non-HEA sources.  1 year failure to comply results in provisional participatory status in HEA programs for 2 years.  2 consecutive failures results in ineligibility for HEA & Title IV funding.  However, this excludes G.I. Bill funds from the 90%.
  • 21. Accreditation Issues  20 U.S.C. 1001(a)(5) requires all postsecondary educational institutions to be accredited by “a nationally recognized accrediting agency.”  The U.S. Government accredits these agencies by maintaining a list of “reliable” accrediting authorities.  Variable accrediting standards allow FPCUs to shop for the most lenient agency.  “Accreditation Shopping”- FPCUs purchase struggling non-profit colleges to retain the accreditation status, convert the school into a for-profit without re-accreditation. Sources: Amanda Harmon Cooley, The Need for Legal Reform of the For-Profit Educational Industry, 79 Tenn. L. Rev. 515.
  • 22. Consumer Protection Model?  Target abusive practices, fraud, misrepresentations, and predatory aspects.  Contract law  Consumer protection statutes  Education as commodity indistinguishable from other products and services.  Who should enforce?
  • 23. Nature of Higher Education  Information asymetries  Experience goods  Associative goods  Giffen goods  Conspicuous consumption
  • 24. Higher Education Stratification  Education not a “great leveler” but a sorter along class and racial lines.  Do we have two higher education systems: one for the affluent and another for the vulnerable  Are for-profits made necessary by non-profit practices that exclude certain student populations? (e.g., class bias and associative goods)  Vocational versus liberal arts; on-line versus traditional instruction; selective versus non-selective  Does existing portable financial aid system contribute to stratification (e.g., demand side subsidies/vouchers).  Types of market failure, e.g., information asymetries
  • 25. Higher Education Stratification  Impact of social capital:  college choice  persistence toward degree  career outcomes
  • 26. Linkages between for-profits and non-profits  Existing competition between for-profits and non- profits. (e.g., HBCU’s, community colleges).  Future competition?  Non-profit and for-profit collaboration (e.g., online degree programs)
  • 27. Finance and Structural Issues  Structural issues may dictate institutional behavior  Impact of economic conditions on for-profit growth  Counter-cyclical  State budget shortfalls
  • 28. Developing Better Metrics and Methodologies  Institutional level data to provide micro and macro picture. For-profits have proprietary information on student populations that could inform research.  Enrollments and completions perhaps insufficient without seeing downstream outcomes (e.g., loan defaults, wage growth, career opportunities).  QUALITY. Is education simply sharing knowledge? How do we measure quality?
  • 29. Potential Solutions and Policy Formation?  For profits are here to stay.  What does research tell us about potential solutions and fixing problems? Descriptive and normative.  Timing constraints. Looking forward rather than backward.  Interdisciplinary dialogue including industry representatives.  A continuum of approaches and presenting alternatives. Not an all or nothing zero-sum outcome.