1. The goal of the TaxFairnessWI campaign
is a fairer tax system in Wisconsin and the US.
What do we mean
by “tax fairness?”
That’s a hard thing
to define in just a
few words.
Tax Fairness WI -- taxfairnesswi.org

2. But it can be really
obvious when
something is unfair.
“Fair” is hard to
define.
“Unfair” can be easy
to see.
Tax Fairness WI -- taxfairnesswi.org

3. It’s unfair when billionaires don’t pay a penny
of state income tax.
And the rest of us do pay.
Tax Fairness WI -- taxfairnesswi.org

4. It’s unfair when local merchants must charge
sales tax, while Internet competitors like
Amazon.com and eBay don’t
No sales tax charged
on this Amazon.com
purchase.
It’s an unfair
advantage over local
retailers.
Tax Fairness WI -- taxfairnesswi.org

5. It’s unfair when profitable giant corporations
pay $0 in Wisconsin income tax.
Some large
corporations which
pay zero state
income tax:
• S.C. Johnson
(Johnson Wax)
• General Electric
• Associated Bank
• Kimberly-Clark
Tax Fairness WI -- taxfairnesswi.org

6. It’s unfair when wealthy retirees enjoy
high-rise lakefront views…
…but pay zero
property tax
because their
building is
classed “non-
profit.”
Tax Fairness WI -- taxfairnesswi.org

7. We all have to pay some taxes.
Sure, there’s plenty of debate about how big
government should be, how high taxes should be.
Tax Fairness WI -- taxfairnesswi.org

8. But we’ve got to have some taxes.
And they should be fair.
Tax Fairness WI -- taxfairnesswi.org

9. The purpose of TaxFairnessWI is to focus on
these issues and help change the tax system.
Tell your friends;
tell your elected officials:
Wisconsin needs a tax
system that’s fair for all.
Tax Fairness WI -- taxfairnesswi.org

10. Check this web site for news and updates:
www.taxfairnesswi.org
We’ll have information and analysis to help make you a
stronger advocate for progressive tax reform.
Tax Fairness WI -- taxfairnesswi.org