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Why iPublishViewInsideTM
          and
                 TM
  iPublishWidget ?




       www.impelsys.com
ViewInsideTM + Widgets is part of iPublishCentral, a hosted solution to
           market, distribute and deliver your print-content online. Publishers can
           create online samples for print-content and viral word-of-mouth
           marketing campaigns using ViewInsideTM + Widgets. Many publishers and
           online book retailers, like Amazon and Harper Collins, have found that
           offering content samples for titles maximizes print sales.

           By adopting our solution, you can immediately offer a similar solution on
           your e-commerce portal. Widgets help to drive traffic to your portal by
           creating an instantaneous and viral marketing program. Getting started is
           as simple as...
              ● Creating a free account on www.ipublishcentral.com
              ● Uploading a PDF file of the print-content
              ● Uploading the title's metadata or ONIX feed
              ● Uploading a logo for branding
              ● Choosing a presentation template and publishing




           Our solution enables publishers to...
SOLUTION
             ● Propagate titles by creating widgets for blogs, Facebook and
                 MySpace profiles
                                 TM
             ● Offer ViewInside on their E-commerce portal by adding a simple
                 line of code
             ● Provide users social bookmarking and email tools to help spread the
                 word
             ● Include a Buy link to multiple shopping carts and order fulfillment
                 services
                                     TM
             ● Brand the ViewInside + Widgets
             ● Choose the pages to showcase as samples
             ● Maintain print look & feel and pagination
             ● Access detailed and interactive reports




                           www.impelsys.com
Publishers can also...
              ● Display a Table of Contents for each title
              ● Add full-text search across all pages within the book and allow
                 selected pages to be accessed for reading
              ● Provide inline hyperlinks from content pages to other marketing
                 programs
              ● Add additional modules for audio/video, author bios, activities,
                 quizzes and evaluations

           Specifically designed keeping in mind publishers needs and products, our
           solution offers an unmatched feature-cost benefit. View InsideTM + Widgets
           powers books, journals, magazines, comics, whitepapers and research
           reports.



FEATURES          Features at a Glance

              ●   Publisher Branding
                  Upload a logo to brand the ViewInsideTM + Widgets.
              ●   Title Branding
                  Display the front cover, back cover, flaps and spine binding for the
                  title.
              ●   Embed Code
                  Allow publishers and users to copy an easy embed code to enable
                  the widget on their e-commerce portals and personal blogs.
              ●   Facebook and MySpace Applications
                  Allows the ViewInsideTM + Widgets to be added to users' Facebook
                  and MySpace profiles.
              ●   Social Bookmarking
                  Allows users to add bookmarks to social networking sites along with
                  book reading groups like Shelfari, Library Thing and Good Reads.
              ●   E-mail Page
                  Enable viral marketing by users sending E-mails to their friends.
              ●   Landing Page
                  Publishers can create a custom landing page on click of the widget
                  or launch the ViewInsideTM directly to preview the title.




                           www.impelsys.com
●   Buy Links to Publisher's E-Commerce Site
    Enables visitors to buy the print title from the publisher's e-
    commerce site or those of their distributors. Options can be
    enhanced to include buy links from online retailers like Amazon,
    Barnes & Noble and others.
●   Table of Contents
    Display the Table of Contents of your title within ViewInsideTM +
    Widgets.
●   Single/Double Page View
    View pages in ViewInsideTM as a spread with page-flip or as individual
    pages.
●   Close-up View
    ViewInsideTM allows zooming-in to the page content, diagrams and
    images.
●   Thumbnail View
    Presents all the pages in ViewInsideTM as thumbnails allowing for
    ease in navigation.
●   Full-text Search
    ViewInsideTM + Widgets allows users to search through text across
    all pages in the title. The search result links will be active only for the
    allowed sample pages.
●   Internal/External Hyperlinks
    All links present in the sample pages of the title will be active.
●   Associated Media
    Embed audio/video players to display associated media for a title.
    These can include links to Youtube, Metacafe and other video sharing
    sites.
●   Links to Author and Review Sites
    Display links to author biographies, blogs, interviews and book
    reviews within ViewInsideTM + Widgets.
●   Reports
    Access detailed and interactive usage reports showing the pages
    that were accessed, how long the visitors spent on each page, the
    searches carried out by the visitors and the spread of the widget
    across other sites. Along with this standard web traffic reports and
    geographical reports are also shown.




              www.impelsys.com
Why us?
Features Offered             Google Book   Amazon Search         Scribd iPaper   Adaptive Blue   iPublishCentral
                             Search        Inside                                                ViewInsideTM + Widgets


Widgets                            X              Yes                     Yes           Yes                  Yes


Preview of Pages                  Yes             Yes                     Yes            X                   Yes


Publisher Controlled               X               X                       X             X                   Yes
System

Publisher can Control Page         X               X                      Yes            X                   Yes
Previews

Add to Publisher's Portal          X               X                      Yes           Yes                  Yes


Ad Supported                      Yes             Yes                     Yes           Yes        No (in the paid version)


Publisher Branding                 X               X                       X             X                   Yes


Title Branding                     X              Yes                      X            Yes                  Yes


Facebook & MySpace                 X              Yes                     Yes           Yes                  Yes
Application                                (book reviews only)


Social Bookmarks                   X               X                      Yes           Yes                  Yes


Buy link to Publisher's E-        Yes              X                      Yes           Yes                  Yes
commerce Site

Email to Friend                    X              Yes                     Yes           Yes                  Yes


Associated Media                   X               X                       X             X                   Yes


Full-text Search                  Yes             Yes                     Yes            X                   Yes


Links to Author and Review         X               X                       X             X                   Yes
Sites

Reports                            X               X                       X             X                   Yes


SLA                                X               X                       X             X                   Yes




                                                  www.impelsys.com
Impelsys is a leader in providing electronic content delivery solutions
About Impelsys
                 to the global publishing market. We help our clients compete, evolve
                 and grow in an increasingly complex marketplace. Our revolutionary
                 products and solutions help publishers market, distribute and deliver
                 content online quickly and cost effectively. Through focused
                 technology innovation and deep insights into the processes of the
                 publishing, we help publishers create new online products and
                 revenue streams without the overheads of traditional online
                 publishing.
                 Impelsys' drive for perfection and passion for client's success has
                 made us the preferred partner of leading publishers like McGraw-Hill,
                 Elsevier, Wolters Kluwer, Benchmark Education, Marshall Cavendish
                 and Houghton Mifflin among others. Headquartered in New York
                 City, Impelsys operates across North America, Europe and India. For
                 more information, please visit
                 www.impelsys.com.




                          www.impelsys.com

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iPublishWidget and ViewIndside - The Marketing Tools for Publishers!

  • 1. Datasheet Why iPublishViewInsideTM and TM iPublishWidget ? www.impelsys.com
  • 2. ViewInsideTM + Widgets is part of iPublishCentral, a hosted solution to market, distribute and deliver your print-content online. Publishers can create online samples for print-content and viral word-of-mouth marketing campaigns using ViewInsideTM + Widgets. Many publishers and online book retailers, like Amazon and Harper Collins, have found that offering content samples for titles maximizes print sales. By adopting our solution, you can immediately offer a similar solution on your e-commerce portal. Widgets help to drive traffic to your portal by creating an instantaneous and viral marketing program. Getting started is as simple as... ● Creating a free account on www.ipublishcentral.com ● Uploading a PDF file of the print-content ● Uploading the title's metadata or ONIX feed ● Uploading a logo for branding ● Choosing a presentation template and publishing Our solution enables publishers to... SOLUTION ● Propagate titles by creating widgets for blogs, Facebook and MySpace profiles TM ● Offer ViewInside on their E-commerce portal by adding a simple line of code ● Provide users social bookmarking and email tools to help spread the word ● Include a Buy link to multiple shopping carts and order fulfillment services TM ● Brand the ViewInside + Widgets ● Choose the pages to showcase as samples ● Maintain print look & feel and pagination ● Access detailed and interactive reports www.impelsys.com
  • 3. Publishers can also... ● Display a Table of Contents for each title ● Add full-text search across all pages within the book and allow selected pages to be accessed for reading ● Provide inline hyperlinks from content pages to other marketing programs ● Add additional modules for audio/video, author bios, activities, quizzes and evaluations Specifically designed keeping in mind publishers needs and products, our solution offers an unmatched feature-cost benefit. View InsideTM + Widgets powers books, journals, magazines, comics, whitepapers and research reports. FEATURES Features at a Glance ● Publisher Branding Upload a logo to brand the ViewInsideTM + Widgets. ● Title Branding Display the front cover, back cover, flaps and spine binding for the title. ● Embed Code Allow publishers and users to copy an easy embed code to enable the widget on their e-commerce portals and personal blogs. ● Facebook and MySpace Applications Allows the ViewInsideTM + Widgets to be added to users' Facebook and MySpace profiles. ● Social Bookmarking Allows users to add bookmarks to social networking sites along with book reading groups like Shelfari, Library Thing and Good Reads. ● E-mail Page Enable viral marketing by users sending E-mails to their friends. ● Landing Page Publishers can create a custom landing page on click of the widget or launch the ViewInsideTM directly to preview the title. www.impelsys.com
  • 4. Buy Links to Publisher's E-Commerce Site Enables visitors to buy the print title from the publisher's e- commerce site or those of their distributors. Options can be enhanced to include buy links from online retailers like Amazon, Barnes & Noble and others. ● Table of Contents Display the Table of Contents of your title within ViewInsideTM + Widgets. ● Single/Double Page View View pages in ViewInsideTM as a spread with page-flip or as individual pages. ● Close-up View ViewInsideTM allows zooming-in to the page content, diagrams and images. ● Thumbnail View Presents all the pages in ViewInsideTM as thumbnails allowing for ease in navigation. ● Full-text Search ViewInsideTM + Widgets allows users to search through text across all pages in the title. The search result links will be active only for the allowed sample pages. ● Internal/External Hyperlinks All links present in the sample pages of the title will be active. ● Associated Media Embed audio/video players to display associated media for a title. These can include links to Youtube, Metacafe and other video sharing sites. ● Links to Author and Review Sites Display links to author biographies, blogs, interviews and book reviews within ViewInsideTM + Widgets. ● Reports Access detailed and interactive usage reports showing the pages that were accessed, how long the visitors spent on each page, the searches carried out by the visitors and the spread of the widget across other sites. Along with this standard web traffic reports and geographical reports are also shown. www.impelsys.com
  • 5. Why us? Features Offered Google Book Amazon Search Scribd iPaper Adaptive Blue iPublishCentral Search Inside ViewInsideTM + Widgets Widgets X Yes Yes Yes Yes Preview of Pages Yes Yes Yes X Yes Publisher Controlled X X X X Yes System Publisher can Control Page X X Yes X Yes Previews Add to Publisher's Portal X X Yes Yes Yes Ad Supported Yes Yes Yes Yes No (in the paid version) Publisher Branding X X X X Yes Title Branding X Yes X Yes Yes Facebook & MySpace X Yes Yes Yes Yes Application (book reviews only) Social Bookmarks X X Yes Yes Yes Buy link to Publisher's E- Yes X Yes Yes Yes commerce Site Email to Friend X Yes Yes Yes Yes Associated Media X X X X Yes Full-text Search Yes Yes Yes X Yes Links to Author and Review X X X X Yes Sites Reports X X X X Yes SLA X X X X Yes www.impelsys.com
  • 6. Impelsys is a leader in providing electronic content delivery solutions About Impelsys to the global publishing market. We help our clients compete, evolve and grow in an increasingly complex marketplace. Our revolutionary products and solutions help publishers market, distribute and deliver content online quickly and cost effectively. Through focused technology innovation and deep insights into the processes of the publishing, we help publishers create new online products and revenue streams without the overheads of traditional online publishing. Impelsys' drive for perfection and passion for client's success has made us the preferred partner of leading publishers like McGraw-Hill, Elsevier, Wolters Kluwer, Benchmark Education, Marshall Cavendish and Houghton Mifflin among others. Headquartered in New York City, Impelsys operates across North America, Europe and India. For more information, please visit www.impelsys.com. www.impelsys.com