Cypress is a very interesting company that has two important products: CapSense and PsoC. The staff knows this well, as well as the competitors: Quantum , IDT and Synaptics regarding CapSense capacitive sensors. Microchip , Atmel and Freescale regarding the micro, to whom Cypress replies with PSoC. Besides in the video you will also see the SuperSync Cypress memories performances compared to the Samsung ones...