1. Why You Should Start Email
Marketing
By
Ankur PateL
SmartEmaiLMarketingSolution.com
2. 5 Major Reasons to Start Email
Marketing Business
Email Marketing is:
1. Cost Effective & High Responsive Medium
2. Measurable Digital Medium
3. Reaching to Worldwide Clients
4. Self Service/Full Service Model
5. On-going Monthly Revenue
3. 1. Cost Effective & High Responsive
• Newspaper, Radio, TV, SMS, Bill Board, Print
Ads in Magazines etc. are EXPENSIVE
• Email Marketing cost is between 1 Paisa to 15
Paisa Per Email
• Typical Response Rate of Email Marketing is
between 1% to 25%
4. 2. Measurable Digital Medium
• You can measure & get exact reports -
1. Who have opened the email? (and at what time
they have opened email)
2. Who have clicked the website link and visited
website? (and what time they have visited your
website)
You can send specific promotional message to
those only who have opened your email or
those who have clicked & visited the web-site.
5. 3. Reaching Anywhere in World
• Email is the No. 1 activity all over the world on
Internet
• Email can reach to any country – world wide
without any extra cost
• Excellent Tool for Companies who work with
foreign clients - You can eat your own food
also :)
6. 4. Self Service/Full Service Model
• Self Service Model - Email Marketing Online
Application can be used by any client by
themselves
• Full Service Model - Email Marketing can be
done on behalf of the client – Extra Earning
Opportunity (Email Newsletter Design/Email
Newsletter Write-up/Collection of Quality
Email Addresses/Replying Email Inquiry etc.)
7. 5. On-going Monthly Revenue
• Ideally - Email Marketing must happen every
month - on an on-going basis.
• So, to use Online Email Marketing Solution -
monthly on-going recurring basis billing
happens to clients
8. Thanks for Your Time
• Mr. Ankur PateL
• Cell(India): 93761 33927
(USA): 313-447-1275
Email: Ankur@infotrex.com