2. SERVICE SHEET
IMAGINEA INTERACTION DESIGN SERVICES 2
Imaginea Interaction Design Services
• Product interaction design
• Usability architecture - review, design and
implementation
• Usability testing
• Usability-heuristics and analysis
• RIA, Web 2.0, social media applications
design and development services
Imaginea Interaction Design Services-
Complexity Kills Beyond Usability
Software applications have become complex, If you are a product development company that
powerful beasts. Their complexity is one of the does not wish to take a chance with your user’s
reasons why businesses sometimes fail to fully product experience, and have set a high bar for user
realize the expected return on investment from experience, usability and efficiency, you need to look
these products. Software product companies spend no further. At Imaginea, we have been helping
considerable time researching, carefully segmenting companies assess their user needs, and have been
their market, thoroughly understanding their making recommendations, developing nifty, efficient
customer’s fundamental business requirements, and applications with our rich experience in Interaction
using all their ingenuity and technical expertise to Design, and have been very successful at it.
develop products. Yet, many products fail to Whether rich-client applications or RIA, desktop
electrify users in spite of the great functionality applications or serious enterprise management
available, failing to meet basic needs of the users – systems, stolid platforms, or heady social-media
swiftly turning ‘killer apps’ into fatal casualties. widgets – we have helped them all.
While vendors appreciate the dangers of The User-centered methodology of Imaginea
complexity, the pressures from investors, ensures that our designs are in line with the user’s
competitors, analysts and the trade, the lack of time goals, and with your business objectives. We do
and suitable in-house expertise forces them to exhaustive Research and Analysis to understand
bravely soldier on, and hope for the best. User Mental Models, business objectives,
imaginea
3. SERVICE SHEET
IMAGINEA INTERACTION DESIGN SERVICES 3
Competition Advantage and issues with current like Ajax and Flex, and Ruby on Rails™, we make
systems before proposing any design solutions. internet applications look, ‘feel’ and work like
Following an iterative approach, we validate and desktop applications.
improve our design constantly by incorporating user
Our comprehensive, RIA development offering
feedback. The User-centered methodology of
provides more than just aesthetics and a fine finish.
Imaginea can be tailored to suit your budget and
We are known for our focus on data, scalability, and
business goals.
reliability. We pool in expertise from the other
Rich, Reliable Internet Applications groups within Imaginea such as, Service-oriented
Our expertise does not begin and end with Usability. Architecture, Middleware Infrastructure and
Our Web 2.0 and Social Media applications Performance Engineering and Optimization, backed
development team combines over a decade of by our sound software product development
experience in building enterprise class software practices to make sure your product performs at its
products and now, new-age Rich Internet peak, even under back-breaking loads.
Application (RIA) technologies. Using technologies
imaginea
