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SEO Tools I ♥: Raven Tools
          SMX Israel 2012
    January 15, 2012, Jerusalem
        By: Miriam Schwab
         @miriamschwab


                             Follow me! @miriamschwab
Who am I?

• Friendly CEO of illuminea, one of Israel’s
  leading WordPress development agencies.
• Providing SEO and social media marketing
  services
• Speaker at dozens of conferences, including
  Affilicon, Megaconn, Sphinncon, and now
  SMX!
• Serves on Steering Board of Digital Eve Israel,
  one of Israel’s largest communities of
  professional women.

                                     Follow me! @miriamschwab
Follow me! @miriamschwab
All in One (more or less)
•   Set up wizard
•   Keyword manager
•   Website research
•   Site analyzer
•   Content manager




                          Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
Keyword research – SEMRush, SEOmoz,
   Google AdWords, OpenCalais'
            Alchemy API




                          Follow me! @miriamschwab
Also shows related keywords
      and ranking URLs




                                               Save the view



                              Add keywords
                              to manager
                              and serp
                              tracker with 1
                              click




                                                     Follow me! @miriamschwab
Click on a ranking URL
           Also shows paid keywords,
             competitors in organic
          search, comp in paid search.
            Can add competitors to
           Competitor Manager with 1
                     click




                             Follow me! @miriamschwab
Click on ranking domain




                  Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
Metrics
• Google Analytics
• Ranking
• Email – integrates with MailChimp and
  Campaign Monitor
• Twitter
• Facebook
• YouTube

                              Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
Follow me! @miriamschwab
illuminea
http://illuminea.com ▪ http://wpgarage.com
@miriamschwab ▪ http://facebook.com/miriamschwab
Slides available at http://illum.in/ourpresentations


THANKS!


                                            Follow me! @miriamschwab

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Hinweis der Redaktion

  1. I was going to talk about the growing importance of social media marketing for SEO, and how people should take lessons from the SEO playbook when doing social marketing.