Vodafone Money Transfer – putting mobile at the centre of money transfer
•Als PPT, PDF herunterladen•
2 gefällt mir•9,776 views
![[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What if…](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Was ist angesagt?
Was ist angesagt? (20)
Andere mochten auch
Ähnlich wie Vodafone Money Transfer – putting mobile at the centre of money transfer
Ähnlich wie Vodafone Money Transfer – putting mobile at the centre of money transfer (20)
Mehr von IFAD International Fund for Agricultural Development
Mehr von IFAD International Fund for Agricultural Development (20)
Kürzlich hochgeladen
Kürzlich hochgeladen (20)
Vodafone Money Transfer – putting mobile at the centre of money transfer
- 1. Vodafone Money Transfer – putting mobile at the centre of money transfer John Maynard 23 th October 2009
- 7. Kenya Stats to end Jan 2009 P2P Value since launch Ksh 103,598,314,106 P2P Value (Jan 09) Ksh 13,684,542,470 Average P2P Value per transaction Ksh 2,506 Highest daily P2P Value Ksh 616,451,916 Customers 5,478,279 Agents 7,034
- 8. There are many beneficial factors in creating a successful MMT environment MMT has wider benefits beyond the value created for the customer by the company… Innovative service that drives customer acquisition and provides another revenue stream Customers Market leading service which increases brand value Brand differentiation Ability to target the mass market including lower value customers Social Inclusion Increased Employment Both internal to companies and in the local markets through Agents and other supporting roles Tracking of money flows which were previously invisible Enhanced visibility of money movements
- 10. Touching lives with M-PESA…
Hinweis der Redaktion
- Point 1 – Tim told the team story about this one (I can’t tell you whether it was true!) Point 4 – People do this - massive peak over Christmas. Transaction volume up approx 50% Point 5 – Many users transfer money in this way. A ph.d was written about M-PESA which showed this was happening. Point 6 – Pay bill functionality is active with KPLC, we can find customer numbers on Monday if you like. Point 7 – After the election violence Concern Worldwide used M-PESA to disperse aid to rural villages who had lost their houses / livelihoods and who were suffering hardship. Full story here - http://www.youtube.com/watch?v=GvY9pHl5AbE
- Ok
- Its not about technology, its about customer service