16. Inside the mind of
the searcher
Search engine usage
2004
2005
17. Inside the mind of
the searcher
Search engine usage
2004
2006
2005
18. Inside the mind of
the searcher
Search engine usage
2004
2006
2005
2007
19. Inside the mind of
the searcher
Search engine usage
2004
2006
2008
2005
2007
20. Inside the mind of
the searcher
Search engine usage
2004
2006
2008
2005
2007
2009
21. Inside the mind of
the searcher
Search engine usage
2004
2006
2008
2010
2005
2007
2009
22. Inside the mind of
the searcher
Search engine usage
2004
2006
2008
2010
2005
2007
2009
2011
23. Inside the mind of
the searcher
Search engine usage
2004
2006
2008
2010
2012
2005
2007
2009
2011
24.
25. A framework for marketing
success requires some
critical answers:
1. Who are my buyers?
2. What types of purchases do they make?
3. Who influences my buyers?
4. What are my buyers and influencers
trying
to do?
5. What does my audience need to make
decisions?
Am I facilitating this
natural behaviour?
26. A framework for marketing
success requires some
critical answers:
1. Who are my buyers?
2. What types of purchases do they make?
3. Who influences my buyers?
4. What are my buyers and influencers
trying
to do?
5. What does my audience need to make
decisions?
Am I facilitating this
natural behaviour?